Product Marketing Manager

About Ditto:

Ditto is on a mission to unleash the full power of edge devices by removing all the plumbing required to build amazing applications. Ditto is a globally remote team. Our core values are trust, communication, and continuous improvement. We celebrate diversity and strive to create a team that encompasses a wide range of backgrounds, skill sets, and perspectives.

As the Product Marketing Manager, you will own the positioning, messaging, and go-to-market strategy for Ditto’s products. You will work closely with cross-functional teams—including product management, sales, and customer success—to ensure a cohesive strategy that drives customer adoption, supports sales enablement, and enhances our competitive differentiation.

As the Product Marketing Manager, you will:

• Go-to-Market Strategy: Develop and execute comprehensive go-to-market strategies for technical product launches, ensuring alignment across all teams and channels.
• Product Positioning & Messaging: Craft compelling and differentiated product messaging that clearly communicates value propositions to target audiences, including technical and business users.
• Sales Enablement: Equip the sales team with the tools, content, and training needed to effectively sell the product, including sales decks, battle cards, and competitive analysis.
• Market Research & Competitive Analysis: Conduct market research to understand customer needs, industry trends, and the competitive landscape. Use this knowledge to shape product positioning and marketing strategies.
• Customer Feedback Loop: Gather feedback from customers, sales teams, and market research to provide insights to product development, ensuring that the product roadmap aligns with customer needs.
• Content Creation: Collaborate with the content team to develop high-impact marketing collateral, such as case studies, white papers, product videos, and webinars.
• Campaigns & Demand Generation: Work with the demand generation team to plan and execute targeted campaigns that drive awareness, generate leads, and boost product adoption.
• Metrics & Performance: Track and report on key performance indicators (KPIs) for product marketing activities, ensuring that goals are met and strategies are optimized for success.

What you'll need:

• 5+ years of experience in technical product marketing, with a focus on B2B software or enterprise solutions.
• Strong understanding of enterprise software markets, with knowledge of cloud, SaaS, and data infrastructure technologies (experience with platforms like Snowflake, MongoDB, or Databricks is a plus).
• Demonstrated success in launching and growing products in competitive markets, with proven experience driving go-to-market strategies from concept to execution.
• Excellent communication skills, both written and verbal, with the ability to articulate complex technical concepts in a clear and concise manner for diverse audiences.
• Collaborative mindset with the ability to work cross-functionally across product, marketing, and sales teams.
• Strong analytical skills and a data-driven approach to decision-making and measuring marketing success.

Nice to Haves:

• Experience working with enterprise-level customers and understanding their unique buying processes.
• Familiarity with marketing automation tools, CRM systems (e.g., Salesforce, HubSpot), and product analytics platforms.
• A technical background or hands-on experience with cloud platforms, data management, or infrastructure technologies.

Benefits we offer:

• Competitive salaries

• Stock options

• Medical, dental, vision, life, and disability coverage

• Flexible spending account (FSA)

• Flexible vacation policy

• 401(k) plan 

Come join our remote team and discover the possibilities of your best career!

Equal Opportunity Employer: Ditto is proud to be an equal-opportunity employer. We do not discriminate in hiring or any employment decision based on race, color, religion, national origin, age, sex (including pregnancy, childbirth, or related medical conditions), marital status, ancestry, physical or mental disability, genetic information, veteran status, gender identity or expression, sexual orientation, or other applicable legally protected characteristics. Ditto is committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures. If you need assistance or an accommodation due to a disability, please let us know.

Ditto Recruiting Privacy Notice