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Global Market Development Manager, mRNA

About GenScript

GenScript Biotech Corporation (Stock Code: 1548.HK) is a global biotechnology group. Founded in 2002, GenScript has an established global presence across North America, Europe, the Greater China, and Asia Pacific. GenScript's businesses encompass four major categories based on its leading gene synthesis technology, including operation as a Life Science CRO, enzyme and synthetic biology products, biologics development and manufacturing, and cell therapy.

GenScript is committed to striving towards its vision of being the most reliable biotech company in the world to make humans and nature healthier through biotechnology

About ProBio

ProBio proactively provides end-to-end CDMO service from drug discovery to commercialization with proactive strategies, professional solutions and efficient processes in cell and gene therapy (CGT), vaccine, biologics discovery and antibody protein drug to accelerate drug development for customers. ProBio’s total cell and gene therapy solution covers CMC of plasmid and virus for IND filing as well as clinical manufacturing and commercial manufacturing. In terms of plasmid service, ProBio supports the most clinical approvals for CGT drugs including mRNA vaccines, CAR-T in China. It is also the first GMP manufacturing platform to provide in vitro transcription (IVT) template linearized plasmids for mRNA vaccines and has supported several mRNA vaccine global enterprises to obtain clinical approvals. In terms of viral vector service, \ProBio has a stable and high-yield viral vector platform.

Job Scope:

The position is responsible for the implementation of the go-to-Market strategy, supporting new service launches in the global life science and biotech market with a focus on the mRNA service line, and leading online and offline campaign activities in conjunction with global business partners to boost sales globally.

Reporting to: Head of Global Market Development 

Key Responsibilities:

  • Identify new market trends, opportunities, and challenges by partnering with the Product Manager and collecting feedback from sales teams and customers to guide broader market development strategies.
  • Lead communication with stakeholders in different functions (Production, R&D, Finance, etc.) to develop marketing plans and manage the marketing campaigns to drive demand.
  • Develop customer-facing materials including flyers, videos, webinars, handbooks, white papers, and promotion materials.
  • Partner with Product Management, Field Application Scientists, and Sales to develop sales training.
  • Partner with sales and team to develop KOLs and collaborations for service positioning and awareness
  • Conduct Customer experience analysis to optimize customer journey mapping in collaboration with IT and MarCom Team

Qualifications:

  • 3+ years of Marketing experience in the life science industry
  • Understanding of molecular biology and mRNA required
  • Advanced degree (Master level) in Biochemistry, Biology, or similar specialization preferred
  • Ability to operate effectively and succeed in an international business environment.
  • Ability to travel up to 15%.
  • Strong customer focus in terms of understanding customer drivers and putting these at the forefront of business decisions
  • Excellent interpersonal communication skills
  • Must be self-motivated and driven
  • Ability to meet deadlines and/or targets
  • Must be adept at handling pressure and working under stress

#LI-EB1

#GS

GenScript USA Inc/ProBio Inc. is a proud equal opportunity/affirmative action employer committed to attracting, retaining, and maximizing the performance of a diverse and inclusive workforce. It is the Company's policy to ensure equal employment opportunity without discrimination or harassment based on race, color, religion, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity or expression, age, disability, national origin, marital or domestic/civil partnership status, genetic information, citizenship status, uniformed service member or veteran status, or any other characteristic protected by law.

GenScript USA Inc./ProBio Inc. maintains a drug-free workplace.

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