Job Application for Content Marketing Manager at GHX

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As a Content Marketing Manager at GHX, you will support the creation of compelling content and assist with executing the content strategy for our expanding solutions. Collaborating with the product marketing, lead generation, mar-tech and creative teams, you will bring storytelling skills and strong project coordination to help deliver content aligned to the GHX buyer journey and brand.

You will play a key role in creating and optimizing high-impact content that builds brand awareness, engages target audiences, and drives pipeline growth. You’ll combine strong storytelling, writing, and editing skills to translate complex SaaS and technology concepts into clear, value-driven content.

You will collaborate with product marketing, lead generation, mar-tech and creative teams to develop a range of content formats, from website copy and product brochures to customer stories, video scripts, and paid media assets, tailored to specific audiences and channels. Your creative mindset and ability to repurpose long-form assets into smaller, digestible pieces will help maximize reach and impact across the customer journey.

You will use tools such as Asana, Microsoft Office and Teams to manage content development workflows, collaborate with stakeholders, and track deliverables. This role supports multiple concurrent campaigns, go-to-market activities, and industry events, ensuring all content aligns with brand voice, marketing objectives, and commercial goals.

KEY RESPONSIBILITIES

Write and optimize engaging content aligned to audience segmentation, buyer personas and marketing goals
Collaborate with stakeholders to support multichannel content initiatives across digital, social, print, and in-person channels
Gain and continue to grow an in-depth understanding of our portfolio of solutions and the business of healthcare
Edit and revise content from internal teams and subject matter experts to ensure brand voice and consistency
Coordinate the development and review of content with multiple stakeholders and across diverse subject matter
Stay informed on content marketing trends, audience behaviors and emerging formats to recommend and test new approaches that enhance engagement and content performance
Manage multiple priorities and timelines, ensuring timely delivery of high-quality content across concurrent projects
Leverage data and content performance metrics to refine and optimize content
Participate in strategic content planning and brainstorming sessions
Leverage AI tools to streamline content workflows, including drafting, optimizing and repurposing content to improve efficiency and consistency across deliverables

KEY DUTIES

Write creative marketing content to support GHX campaigns and solutions
Edit and refine content while ensuring alignment with solution capabilities and brand consistency
Coordinate stakeholder input, reviews and approvals using project management tools like Asana
Contribute to content strategy discussions with the campaign planning teams
Manage content timelines and workflow for multiple projects
Collaborate with vendors, freelancers, and other team members as needed
Optimize content to support SEO, GEO and SEM initiatives and website performance

KEY COMPETENCIES

Excellent copywriting, editing and proofreading skills
Ability to translate complex technical subject matter for varying audiences and distribution channels
Strong communication and collaboration skills
Adapt to different working styles
Must be able to own projects and deadlines, work with minimal direction, and adapt quickly and efficiently to change
Must be able to multi-task, function effectively under tight deadlines and time constraints, and be able to manage time efficiently in a fast-paced environment while demonstrating a 'can-do' attitude
Problem solve and work independently
Think in abstract terms, formulate innovative ideas and contribute in brainstorming sessions
Expertise in all major business software applications (Microsoft Office, OneDrive, Teams, Outlook, etc.)
Picks up on technical subject matter quickly, and demonstrates affinity to learn new industry, company, product and/or technical knowledge
Desire to research and stay informed of industry trends and new ways to engage with our audiences

REQUIRED QUALIFICATIONS

Bachelor’s degree in Marketing, Creative Writing, Journalism, or related field
6+ years of relevant marketing experience; strong writing/editing portfolio is required
Must provide portfolio and samples of previous work, to include copywriting

PREFERRED, NOT REQUIRED QUALIFICATIONS

Healthcare IT, Clinical, or Supply Chain industry experience
Experience marketing SaaS

The compensation for this role is: $91,000- $121,000

The base salary range represents the anticipated low and high end of the GHX’s salary range for this position. Actual salaries will vary based on various factors, such as the candidate’s qualifications, skills, competencies and proficiency for the role. The base salary is one component of GHX’s total compensation package for employees. Other rewards and benefits include: health, vision, and dental insurance, accident and life insurance, 401k matching, paid-time off, and education reimbursement, to name a few. To view more details of our benefits, visit us here: https://www.ghx.com/about/careers/

#LIAK

GHX: It's the way you do business in healthcare
Global Healthcare Exchange (GHX) enables better patient care and billions in savings for the healthcare community by maximizing automation, efficiency and accuracy of business processes.

GHX is a healthcare business and data automation company, empowering healthcare organizations to enable better patient care and maximize industry savings using our world class cloud-based supply chain technology exchange platform, solutions, analytics and services. We bring together healthcare providers and manufacturers and distributors in North America and Europe - who rely on smart, secure healthcare-focused technology and comprehensive data to automate their business processes and make more informed decisions.

It is our passion and vision for a more operationally efficient healthcare supply chain, helping organizations reduce - not shift - the cost of doing business, paving the way to delivering patient care more effectively. Together we take more than a billion dollars out of the cost of delivering healthcare every year. GHX is privately owned, operates in the United States, Canada and Europe, and employs more than 1000 people worldwide. Our corporate headquarters is in Colorado, with additional offices in Europe.

Disclaimer
Global Healthcare Exchange, LLC and its North American subsidiaries (collectively, “GHX”) provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, national origin, sex, sexual orientation, gender identity, religion, age, genetic information, disability, veteran status or any other status protected by applicable law. All qualified applicants will receive consideration for employment without regard to any status protected by applicable law. This EEO policy applies to all terms, conditions, and privileges of employment, including hiring, training and development, promotion, transfer, compensation, benefits, educational assistance, termination, layoffs, social and recreational programs, and retirement.GHX believes that employees should be provided with a working environment which enables each employee to be productive and to work to the best of his or her ability. We do not condone or tolerate an atmosphere of intimidation or harassment based on race, color, national origin, sex, sexual orientation, gender identity, religion, age, genetic information, disability, veteran status or any other status protected by applicable law. GHX expects and requires the cooperation of all employees in maintaining a discrimination and harassment-free atmosphere. Improper interference with the ability of GHX’s employees to perform their expected job duties is absolutely not tolerated.

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Content Marketing Manager

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