tags.new

Supplemental & Group Growth Enablement Specialist

Remote

Horace Mann is seeking a dynamic and strategic Supplemental & Group Growth Enablement Specialist to drive growth, coordination, and execution across our Supplemental & Group business. In this pivotal role, you will serve as the bridge between strategy, marketing, and operations assuring alignment, clarity, and momentum from vision to execution.

You’ll connect marketing strategy with business objectives, empower partners and internal teams with the right tools and insights, and continuously refine processes that support scalable growth. If you’re an innovative marketer, a strong communicator, and a systems thinker who thrives on turning ideas into impact, this role is for you.

Key Responsibilities

Strategic & Marketing Enablement

  • Enable sustainable growth across the Supplemental & Group business by aligning strategy, marketing, and operational execution to achieve division-wide revenue and engagement goals.
  • Develop and execute integrated marketing strategies and campaigns that create market awareness, generate high-quality leads, and drive cost-efficient growth.
  • Serve as the marketing liaison to NIS and other TPAs, creating effective go-to-market campaigns, partner collateral, and coordinated messaging across all channels.
  • Manage the end-to-end marketing process—from ideation and creative development through deployment and measurement—across digital, social, email, and direct mail platforms.
  • Partner with external marketing agencies and technology platforms to deploy high-performing campaigns and creative assets.

Operational Excellence & Partner Enablement

  • Support partner and channel enablement by ensuring agents, TPAs, and internal stakeholders have access to up-to-date resources, training, and tools that enable successful execution.
  • Optimize processes and systems to improve coordination between Marketing, Sales, Product, Compliance, and Technology, ensuring smooth and efficient delivery of initiatives.
  • Establish and maintain structured workflows and playbooks that enhance consistency, transparency, and scalability.
  • Coordinate with Legal and Compliance on reviews of marketing and web content to maintain regulatory accuracy and brand integrity.

Data, Insights & Continuous Improvement

  • Partner with Analytics and IT to define target audiences, improve campaign performance, and enhance segmentation.
  • Conduct user testing, focus groups, and feedback sessions to inform creative strategy and ensure user-centric marketing approaches.
  • Leverage data and analytics for A/B testing, campaign optimization, and performance reporting, ensuring every initiative is insight-driven.
  • Champion a culture of innovation by identifying new tools, technologies, and trends that improve marketing effectiveness and operational agility.
  • Serve as a connector and communicator, translating strategic priorities into clear, actionable plans for cross-functional execution.

Qualifications & Experience

  • Bachelor’s degree required; advanced degree preferred.
  • 8+ years of experience in acquisition, growth, or enablement marketing: preferably within insurance or financial services.
  • Proven success leading integrated, multi-channel marketing strategies across digital, social, email, direct mail, and emerging platforms.
  • Skilled in end-to-end campaign management, from creative direction to deployment, measurement, and optimization.
  • Expertise in data and analytics, including segmentation, A/B testing, and performance measurement.
  • Strong storytelling and collaboration skills; able to communicate complex strategies clearly to cross-functional partners and leadership.
  • Future-focused mindset with the ability to identify emerging technologies, consumer behaviors, and market trends to fuel ongoing growth.

Additional Information

  • Normal office environment.
  • Periodic travel may be required.

Salary Range:

  • $84,2000.00 - $124,100.00/annually

Salary is commensurate to experience, location, etc.

Horace Mann was founded in 1945 by two Springfield, Illinois, teachers who saw a need for quality, affordable auto insurance for teachers. Since then, we’ve broadened our mission to helping all educators protect what they have today and prepare for a successful tomorrow.  And with our broadened mission has come corporate growth:  We serve more than 4,100 school districts nationwide, we’re publicly traded on the New York Stock Exchange (symbol: HMN) and we have more than $12 billion in assets.

We’re motivated by the fact that educators take care of our children’s future, and we believe they deserve someone to look after theirs.  We help educators identify their financial goals and develop plans to achieve them.  This includes insurance to protect what they have today and financial products to help them prepare for their future. Our tailored offerings include special rates and benefits for educators.

EOE/Minorities/Females/Veterans/Disabled. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or protected veteran status

For applicants that are California residents, please review our California Consumer Privacy Notice

All applicants should review our Horace Mann Privacy Policy

Apply for this job

*

indicates a required field

Resume/CV*

Accepted file types: pdf, doc, docx, txt, rtf

Cover Letter

Accepted file types: pdf, doc, docx, txt, rtf

Select...
Select...
Select...
Select...
Select...
Select...
Select...
Select...
Select...
Select...
Select...

Voluntary Self-Identification

For government reporting purposes, we ask candidates to respond to the below self-identification survey. Completion of the form is entirely voluntary. Whatever your decision, it will not be considered in the hiring process or thereafter. Any information that you do provide will be recorded and maintained in a confidential file.

As set forth in Horace Mann ’s Equal Employment Opportunity policy, we do not discriminate on the basis of any protected group status under any applicable law.

Select...
Select...
Race & Ethnicity Definitions

If you believe you belong to any of the categories of protected veterans listed below, please indicate by making the appropriate selection. As a government contractor subject to the Vietnam Era Veterans Readjustment Assistance Act (VEVRAA), we request this information in order to measure the effectiveness of the outreach and positive recruitment efforts we undertake pursuant to VEVRAA. Classification of protected categories is as follows:

A "disabled veteran" is one of the following: a veteran of the U.S. military, ground, naval or air service who is entitled to compensation (or who but for the receipt of military retired pay would be entitled to compensation) under laws administered by the Secretary of Veterans Affairs; or a person who was discharged or released from active duty because of a service-connected disability.

A "recently separated veteran" means any veteran during the three-year period beginning on the date of such veteran's discharge or release from active duty in the U.S. military, ground, naval, or air service.

An "active duty wartime or campaign badge veteran" means a veteran who served on active duty in the U.S. military, ground, naval or air service during a war, or in a campaign or expedition for which a campaign badge has been authorized under the laws administered by the Department of Defense.

An "Armed forces service medal veteran" means a veteran who, while serving on active duty in the U.S. military, ground, naval or air service, participated in a United States military operation for which an Armed Forces service medal was awarded pursuant to Executive Order 12985.

Select...

Voluntary Self-Identification of Disability

Form CC-305
Page 1 of 1
OMB Control Number 1250-0005
Expires 04/30/2026

Why are you being asked to complete this form?

We are a federal contractor or subcontractor. The law requires us to provide equal employment opportunity to qualified people with disabilities. We have a goal of having at least 7% of our workers as people with disabilities. The law says we must measure our progress towards this goal. To do this, we must ask applicants and employees if they have a disability or have ever had one. People can become disabled, so we need to ask this question at least every five years.

Completing this form is voluntary, and we hope that you will choose to do so. Your answer is confidential. No one who makes hiring decisions will see it. Your decision to complete the form and your answer will not harm you in any way. If you want to learn more about the law or this form, visit the U.S. Department of Labor’s Office of Federal Contract Compliance Programs (OFCCP) website at www.dol.gov/ofccp.

How do you know if you have a disability?

A disability is a condition that substantially limits one or more of your “major life activities.” If you have or have ever had such a condition, you are a person with a disability. Disabilities include, but are not limited to:

  • Alcohol or other substance use disorder (not currently using drugs illegally)
  • Autoimmune disorder, for example, lupus, fibromyalgia, rheumatoid arthritis, HIV/AIDS
  • Blind or low vision
  • Cancer (past or present)
  • Cardiovascular or heart disease
  • Celiac disease
  • Cerebral palsy
  • Deaf or serious difficulty hearing
  • Diabetes
  • Disfigurement, for example, disfigurement caused by burns, wounds, accidents, or congenital disorders
  • Epilepsy or other seizure disorder
  • Gastrointestinal disorders, for example, Crohn's Disease, irritable bowel syndrome
  • Intellectual or developmental disability
  • Mental health conditions, for example, depression, bipolar disorder, anxiety disorder, schizophrenia, PTSD
  • Missing limbs or partially missing limbs
  • Mobility impairment, benefiting from the use of a wheelchair, scooter, walker, leg brace(s) and/or other supports
  • Nervous system condition, for example, migraine headaches, Parkinson’s disease, multiple sclerosis (MS)
  • Neurodivergence, for example, attention-deficit/hyperactivity disorder (ADHD), autism spectrum disorder, dyslexia, dyspraxia, other learning disabilities
  • Partial or complete paralysis (any cause)
  • Pulmonary or respiratory conditions, for example, tuberculosis, asthma, emphysema
  • Short stature (dwarfism)
  • Traumatic brain injury
Select...

PUBLIC BURDEN STATEMENT: According to the Paperwork Reduction Act of 1995 no persons are required to respond to a collection of information unless such collection displays a valid OMB control number. This survey should take about 5 minutes to complete.