Growth Marketing Manager - Remote

About Inspira Education

Inspira Education is one of the fastest-growing edtech startups in the US. As the world’s leading network of top admissions consultants in medical, legal, business, and college studies, we’re building software and services in one place—disrupting long-entrenched institutions with products and experiences that strive to provide an equal platform for candidates from diverse backgrounds worldwide. We help college applicants and parents with the highest quality content, tutoring, and advising services for their college and graduate school applications.

We believe that diversity drives learning. To meet our mission, we encourage, support, and celebrate different ideas, perspectives, and backgrounds. As a fully distributed (remote) team, we challenge one another to find the most effective way to empower learners, teachers, and parents. Your name, race, religion, gender, nationality, sexual orientation, and age are not barriers; they are why we want to work with you. We invite talented and creative candidates who value the importance of nurturing a student’s boundless curiosity to join us on this journey.

We operate globally across five brands - Inspira Futures, Inspira Advantage, Quad Education, Juris Education, and Foundation Learning. As one of the fastest growing edtech firms in the world, we are backed by some of the leading venture capital firms and investors in the world including Craft Ventures, Jeff Fluhr (Founder of Stubhub), David Sacks (Former COO of PayPal and Founder of Yammer), Kygo (World renowned DJ), among others.

The Role

Inspira Education Group is seeking a dynamic and innovative Growth Marketing Manager to drive our marketing strategy through online events, webinars, and community building. This role is crucial in increasing Inspira’s brand visibility, generating prospects, and engaging with key audiences across multiple platforms. Reporting directly to the Head of Marketing, the Growth Marketing Manager will be responsible for designing, executing, and optimizing initiatives that fuel our growth and reinforce our brand as a leader in the education space.

You will oversee a broad range of marketing functions, with an emphasis on planning and hosting impactful online events, executing creative ad development, and creating high-quality, high-impact experiences for our audiences. This includes hosting weekday and weekend events in the evening, Pacific Standard Time, making this role ideal for candidates comfortable working during varied hours. This position requires a creative thinker and highly organized marketing professional who thrives on making data-driven decisions to scale our growth. This role can be located anywhere in the United States or Canada.

Responsibilities

Growth & Event Marketing:

• Pilot and manage mainly online event strategy, assisting the team with in-person events, from webinars to regional workshops, community events, and educational conferences
• Organize and host multiple events per month that drive lead generation, increase brand engagement, and amplify our messaging
• Oversee the planning and execution of the entire event lifecycle—from concept to post-event follow-up—ensuring seamless experiences for all attendees
• Create growth-oriented marketing campaigns to increase event registrations, improve attendance rates, and convert event participants into leads
• Collaborate with sales and marketing teams to ensure the alignment of event strategies with growth goals, delivering a seamless pipeline of qualified leads to sales

Creative Ad & Community Development:

• Lead the execution of creative ad campaigns, collaborating closely with brand advocates and community partners to enhance brand awareness and drive growth
• Develop and manage a community-driven ad strategy, using social media and other platforms to actively engage existing and prospective clients
• Design and implement ambassador and referral programs to foster long-term engagement, building a vibrant community of Inspira advocates and champions

Content and Marketing Strategy:

• Work closely with the digital marketing team to ensure integrated, multi-channel campaigns that span email, social media, paid ads, SEO, and content marketing to maximize campaign reach and impact
• Develop engaging, event-oriented content to amplify our winning strategy and drive conversions across digital channels
• Evaluate and optimize the marketing mix based on key performance indicators (KPIs) to refine future event and campaign strategies, ensuring budget efficiency and high ROI

Metrics & Reporting:

• Set and track KPIs for all marketing initiatives, including event registrations, attendance rates, lead conversions, and ROI
• Generate detailed performance reports for each event and campaign, sharing insights and recommendations with the executive team
• Continuously refine strategies to optimize future event success based on participant feedback, engagement metrics, and conversion rates

Qualifications

• 5+ years of experience in growth marketing, event management, or a similar marketing role, ideally within the D2C or education sector
• Proven track record of scaling growth and executing successful online and in-person events that drive measurable results
• Strong understanding of digital marketing and demand generation, including experience with paid social, SEO/SEM, email marketing, and analytics
• Experience in community building and managing ambassador or referral programs to grow brand engagement
• Highly organized with exceptional project management skills, capable of handling multiple initiatives simultaneously
• Proficient in CRM, marketing automation, and virtual event tools such as Salesforce, HubSpot, and Zoom
• Excellent verbal and written communication skills, with a strong ability to convey Inspira’s brand message and tone across multiple channels
• Willingness to work flexible hours to accommodate evening/weekend events in the Pacific time zone

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Why you'll love Inspira

• Amazing people with a great vision and values
• Remote-first team across the US and Canada
• 100% coverage of health, vision, and dental benefits
• Flexible Paid-time Off
• Learning and Development Budget for Employees
• Retirement Savings Plans
• Diversity and inclusion programs that promote employee resource groups like OWN (Outreach Women's Network), AAPI, Rainbow (LGBTQIA+), Gender+, LatinX, Black Excellence, Disability Community, and Veterans
• Note: certain benefits are not provided to 1099 contract workers

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Interested in learning more about Inspira Education, please visit Inspira Education Group.  

Inspira Education Group does not discriminate based on race, sex, color, religion, age, national origin, marital status, disability, veteran status, genetic information, sexual orientation, gender identity, or any other reason prohibited by law in providing employment opportunities and benefits.