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Performance Optimization Strategist, Growth Marketing

American Fork, Utah, United States

ABOUT LVT

LVT is redefining how businesses operate in the physical world, moving beyond traditional security solutions to deliver AI-driven, actionable intelligence that makes sites smarter, safer, and more secure. Since pioneering our first mobile, solar-powered units, our commitment to scrappy, hands-on innovation has made us an established leader and one of the fastest-growing companies in intelligent site technology. We are building the next generation of solutions—from our physical units in the field to a powerful Agentic AI platform—that allows our customers to gain unprecedented visibility and control over safety, compliance, and operations. This is your chance to join a cutting-edge team that isn't just watching the world change, but actively building the technology that is changing it.

We’re a team that’s focused on growth and innovation, and we’re proud that our crew, products, and leadership are being recognized for it.

  • A Top-Tier Growth Company: Named one of the Financial Times’ Fastest Growing Companies 2025 and #10 on the Inc. 5000 Rocky Mountain Regional list for 2025.
  • Innovative Leadership: Our CEO, Ryan Porter, was named an EY Entrepreneur of the Year 2025, and our CTO, Steve Lindsey, was inducted into the Silicon Slopes CTO Hall of Fame in 2024.
  • Product & Software Excellence: We were named one of The Software Report’s Top 100 Software Companies of 2023 and are a winner of the Security Today Govies Award for 2025.

ABOUT THIS ROLE

As the Performance Optimization Strategist, you will be the architect of our automated growth engine. This is a high-impact individual contributor role focused on moving beyond traditional marketing tactics to build sophisticated, AI-driven systems that scale personalized outreach. You will leverage LLMs and agentic workflows to transform how we identify and engage high-value accounts, ensuring our message hits the right person at the right time with 1:1 precision at a 1:1,000 scale.

This role is based in-office out of our Headquarters in American Fork, Utah.

ROLE RESPONSIBILITIES

  • Architect and deploy automated "agentic" workflows to identify, research, and prioritize high-value accounts with minimal manual intervention.
  • Design and manage programmatic outreach systems that utilize LLMs and data enrichment to deliver hyper-personalized communication across email, web, and ads.
  • Optimize sales enablement tooling, specifically Gong Engage, to automate communication flows and bridge the gap between marketing signals and sales action.
  • Build a systematic experimentation engine, managing 5–10 simultaneous tracks to test hypotheses around conversion psychology and AI-generated outputs.
  • Analyze performance metrics across Salesforce, Google Analytics, and FullStory to identify friction points and operationalize successful tests immediately.
  • Collaborate with internal creative and product teams to iterate on sales and marketing assets based on performance data and experimental findings.
  • Measure success through increased pipeline velocity, higher conversion rates within ABM segments, and the scalability of automated workflows.
  • Maintain meticulous documentation of variables and outcomes to ensure data integrity and repeatable growth "plays."

OUR IDEAL CANDIDATE

  • The AI Orchestrator: You have a deep fascination with Agentic AI and a proven ability to prompt, chain, and automate LLM workflows to solve complex business problems.
  • Growth Mindset: You possess 3+ years of experience in Growth Marketing, Sales Enablement, or BDR/SDR functions, with a track record of scaling performance through technical optimization.
  • Data Literate: You are comfortable navigating CRMs like Salesforce or HubSpot and using web analytics to drive decision-making.
  • Systematic Experimenter: You thrive in complexity and can manage multiple moving parts without losing sight of the "winner" in an A/B test.
  • Solution-Oriented: You view technical roadblocks or "failed" experiments as critical data points and pivot quickly to troubleshoot logic or prompts.
  • ABM Expert: You understand the nuances of penetrating high-value accounts and how to use specialized tech to create personalized "surround sound" for buyers.
  • Technical Proficiency: Experience with sales enablement tools (Gong Engage, Salesloft, or Outreach) and web tools (Webflow, FullStory).
  • Educational Background: You hold a degree in Marketing, Business, Communications, or a related field, or have equivalent professional experience in high-growth SaaS environments.

BENEFITS

We believe you do your best work when your whole life is supported. We invest in our crew’s health, families, and financial futures with a benefits package designed to support you inside and outside the office.

LVT IS PROUD TO BE AN EQUAL OPPORTUNITY EMPLOYER. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status. All candidates must pass a drug screening and background check upon employment. Some roles may also require passing a federal background check and fingerprinting. Must be authorized to work in the U.S. If reasonable accommodation is needed to participate in the job application or interview process, and/or to perform essential job functions, please reach out to your recruiter.

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