Digital Experience Manager

Join the Mitsubishi Motors North America (MMNA) Team!  

Summary of Role: 

The Digital Experience Manager will be the driving force behind our interactive content strategy, shaping engaging, user-centric digital experiences that captivate and convert. In this role, you'll lead the vision for UX content, ensuring every touchpoint is immersive, seamless, and strategically aligned. You'll oversee the planning, development, and execution of high-impact digital campaigns and model launches across our web platforms—bringing innovation, storytelling, and data-driven insights together to elevate our brand.

Responsibilities:

• Lead & Innovate: Develop and implement cohesive brand, digital, and content strategies that drive engagement, enhance brand loyalty, and improve operational efficiency.
• Drive Digital Excellence: Oversee the creation of dynamic, interactive content that fosters consumer action, generates leads, and captures valuable marketing insights.
• Enhance Customer Journeys: Leverage data and personalization to craft seamless experiences across MMNA’s ecosystem.
• Optimize & Analyze: Collaborate with IT and analytics teams to enhance digital tools and platforms while using key performance metrics to refine strategies and report on ROI.
• Manage Content Strategy: Own content planning, SEO optimization, and website updates—ensuring everything is accurate, brand-aligned, and legally compliant.
• Lead a High-Performing Team: Manage and develop 1 direct report, fostering growth within the Marketing team.
• Stay Ahead of the Curve: Monitor trends, conduct competitive audits, and drive innovation through emerging technologies and evolving consumer behaviors.
• Oversee Budget & Timelines: Manage budgets, forecasting, and project timelines to ensure initiatives are delivered on time and within scope.
• Flexibility: Other duties as assigned or required.

Required Qualifications:

• 7+ years in digital marketing, content strategy, and website management, with at least 5 years focused on interactive website content development and maintenance.
• Strong analytical skills with a passion for leveraging data, tracking tools, and ROI metrics to optimize performance.
• Proven ability to work seamlessly with IT, Analytics, and Creative teams to drive digital initiatives.
• Deep understanding of SEO, user experience, and emerging digital trends to enhance engagement and conversion.
• Strong leadership skills with the ability to mentor and grow team members while fostering a high-performing environment.
• Ability to conceptualize, analyze, and evaluate web and interactive marketing initiatives with a keen eye for usability and effectiveness.
• Hands-on experience with e-commerce strategies and interactive marketing campaigns that drive results.
• Excellent presentation and persuasive skills to influence stakeholders and drive alignment on digital strategies.

Pay Transparency: 

The base salary for this position ranges between $110,000  to $120,000. The base salary will be based on a number of factors including the role offered, the individual's job-related knowledge, skills, and qualifications. In addition to base salary, we are proud to offer a comprehensive and competitive benefits package for all eligible employees which also includes 401k with company match, Mitsubishi Lease Program, and a full range of medical, financial, and other perks and benefits.

Perks and Benefits:

• Family First: Enjoy comprehensive healthcare coverage, including medical, dental, and vision plans.
• Be a Proud Mitsubishi Ambassador: Take advantage of our Discounted Employee Lease Car program, covering insurance, maintenance, and registration fees, with no down payment or credit check required.
• Drive with Perks: This position comes with monthly a car allowance, contingent upon a satisfactory driving record.
• Secure Your Future: Benefit from our 401(k) with Company match and annual contributions based on years of service.
• Fuel Your Growth: Access professional development opportunities, including training, tuition reimbursement, and employee resource groups.
• Take Time for Yourself: Enjoy up to 30 days of paid time off, including holidays, vacation, and other leave options.
• Hybrid Working Environment: Experience the perfect balance of remote and in-office work (~2 days remote, 3 days in-office) at our modern office, located in the vibrant Franklin, TN area.
• Thrive in an Open Environment: Experience our collaborative workspace where ideas flow freely.

The MMC Way:

Our values form the foundation of everything we do. At Mitsubishi Motors, we are committed to a set of core principles that guide our actions, decisions, and interactions. Our values reflect who we are as a company, how we collaborate, and the impact we aspire to make. These values are what we call the MMC Way:

• Think of Our Customers, Strengthen Trust
• Enrich Society
• Welcome All Facts, Share Difficult News First
• Conduct and Challenge Yourself Professionally
• Respect All, Work as a Broader Team

Diversity and How to Apply:

At MMNA, we embrace the strength that diverse perspectives and experiences bring to our team. Our application process is designed to champion inclusion and equity. We're on the lookout for the ideal fit for each role, valuing skills and experiences over traditional education or specific company backgrounds. Feel encouraged to apply, even if your profile doesn't precisely match the job description. We invite you to delve into a few thought-provoking questions in our application, offering you the opportunity to showcase your unique talents and insights right from the start.

Once you've submitted your application, expect to hear from us within 7 business days. We're committed to keeping you informed about the status of your application, ensuring transparency and open communication throughout the process. We understand that perfection is a journey, and if you ever have questions about your application or the process itself, don't hesitate to reach out to your recruiter. 

Mitsubishi Motors is proud to be an equal-opportunity employer, excited about collaborating with talented individuals of all identities. We do not discriminate based on identity, aligning with our commitment to fostering a diverse workplace. Our code of conduct serves as a guiding light for the company we aspire to be, celebrating our differences as the driving force behind a product that serves a global user base. 

We welcome applications from individuals with disabilities and is prepared to provide reasonable accommodations. If you require such accommodations for the job application or interview process, please email mmna-talent_acquisition@na.mitsubishi-motors.com.

We hope you will join us on this journey where your dedication aligns with our values, creating an environment that fosters growth, collaboration, and meaningful contributions.

Click here to learn more about what it's like at MMNA!