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VP, Growth Strategy

New York (Hybrid)

Our mission: to eliminate every barrier to mental health.

At Spring Health, we’re on a mission to revolutionize mental healthcare by removing every barrier that prevents people from getting the help they need, when they need it. Our clinically validated technology, Precision Mental Healthcare, empowers us to deliver the right care at the right time—whether it’s therapy, coaching, medication, or beyond—tailored to each individual’s needs.

We proudly partner with over 450 companies, from startups to multinational Fortune 500 corporations, as a leading provider of mental health service, providing care for 10 million people. Our clients include brands you use and know like Microsoft, Target, and Delta Airlines, all of whom trust us to deliver best-in-class outcomes for their employees globally. With our innovative platform, we’ve been able to generate a net positive ROI for employers and we are the only company in our category to earn external validation of net savings for customers.

We have raised capital from prominent investors including Generation Investment, Kinnevik, Tiger Global, Northzone, RRE Ventures, and many more. Thanks to their partnership and our latest Series E Funding, our current valuation has reached $3.3 billion. We’re just getting started—join us on our journey to make mental healthcare accessible to everyone, everywhere.

We are seeking a Vice President of Growth Strategy to own and scale our variable revenue engine - driving growth by acquiring, activating, and retaining members across our B2B2C ecosystem. In this role, you will lead marketing channels and member engagement strategy, while partnering cross-functionally to increase member utilization and maximize consumption-based revenue.

This role is built for a strategic operator who thrives at the intersection of strategic marketing, product experimentation, analytics, and cross-functional orchestration.

What you’ll do:

  • Own the strategy and delivery of consumption-based revenue
    • Design and execute a strategy to drive variable revenue growth, rooted in session utilization, retention, and B2B2C member activation.
    • Define the metrics and levers that matter and manage against them.

Lead the Member Growth function

    • Manage and mentor the Sr. Director of Member Growth and team. 
    • Own marketing channel mix, lifecycle engagement strategy and campaigns to drive activation and retention among employer and health plan populations.

Partner with Product to drive member funnel optimization

  • Work closely with the Director of Member Funnel Optimization (MFO), who will have a heavy dotted line into this role.
  • Co-own the member funnel roadmap, defining hypotheses, shaping experiment plans, and driving accountability to conversion and revenue metrics.

Establish a predictable revenue Engine

    • Build dashboards, reporting cadence, and operating mechanisms that provide real-time visibility into revenue performance and drivers.
    • Identify risks early, pressure-test forecasts, and ensure operational discipline.

Drive Cross-Functional Execution

    • Align with Operations, Product, Finance, Customer Success and Marketing to remove blockers and execute against the consumption revenue roadmap.
    • Lead cross-functional efforts that improve both member outcomes and revenue results.

What Success Looks Like

  • Quarterly consumption revenue targets are met and exceeded
  • Funnel conversion metrics (activation, session completion, retention) improve quarter-over-quarter.
  • Member Growth team operates as a high-performing engagement engine.
  • Funnel optimization experiments ship rapidly and measurably move the needle.
  • A shared operating rhythm between Member Growth and Product produces predictable, scalable revenue outcomes.

What you’ll bring:

  • 10+ years leading growth, revenue, or marketing organizations, ideally with direct experience in B2B2C ecosystems and product-led growth environments.
  • Proven track record of owning and scaling variable revenue models working with Product and Marketing teams. 
  • Proven ability to influence product and data teams — shaping roadmaps, framing hypotheses, and rigorously evaluating experiments. 
  • Strong P&L fluency, data orientation and analytical problem-solving 
  • Exceptional leadership, communication, and stakeholder engagement skills.
  • Passion for mental health and commitment to Spring Health’s mission.

The target base salary range for this position is $208,000 - $260,000, and is part of a competitive total rewards package including stock options and benefits. Individual pay may vary from the target range and is determined by a number of factors including experience, location, internal pay equity, and other relevant business considerations. We review all employee pay and compensation programs annually using Radford Global Compensation Database at minimum to ensure competitive and fair pay. 

Benefits provided by Spring Health:

Note: We have even more benefits than listed here and below, your recruiter will provide more in-depth information as you continue in the interview process. Benefits are subject to individual plan requirements and eligibility criteria.

  • Health, Dental, Vision benefits start on your first day at Spring. You and your dependents also receive access to One Medical accounts HSA and FSA plans are also available, with Spring contributing up to $1K for HSAs, depending on your plan type.
  • Employer sponsored 401(k) match of up to 2% for retirement planning
  • A yearly allotment of no cost visits to the Spring Health network of therapists, coaches, and medication management providers for you and your dependents.
  • We offer competitive paid time off policies including vacation, sick leave and company holidays.
  • At 6 months tenure with Spring, we offer parental leave of 18 weeks for birthing parents and 16 weeks for non-birthing parents.
  • Access to Noom, a weight management program—based in psychology, that’s tailored to your unique needs and goals. 
  • Access to fertility care support through Carrot, in addition to $4,000 reimbursement for related fertility expenses.
  • Access to Wellhub,  which connects employees to the best options for fitness, mindfulness, nutrition, and sleep in one subscription
  • Access to BrightHorizons, which provides sponsored child care, back-up care, and elder care
  • Up to $1,000 Professional Development Reimbursement a year.
  • $200 per year donation matching to support your favorite causes.

Not sure if you meet every requirement? Research shows that women and people from historically underrepresented communities often hesitate to apply for roles unless they meet every qualification compared to other similarly-qualified candidates. At Spring Health, we are committed to fostering a workplace where everyone feels valued, empowered, and supported to Thrive. If this role excites you, we encourage you to apply.

Ready to do the most impactful work of your life? Learn more about our values, what it’s like to work here, and how hypergrowth meets impact at Spring Health: Our Values

Our privacy policy: https://springhealth.com/privacy-policy/

Spring Health is proud to be an equal opportunity employer. We do not discriminate in hiring or any employment decision based on race, color, religion, national origin, age, sex, marital status, ancestry, disability, genetic information, veteran status, gender identity or expression, sexual orientation, pregnancy, or other applicable legally protected characteristic. We also consider qualified applicants regardless of criminal histories, consistent with applicable legal requirements. Spring Health is also committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans. If you have a disability or special need that requires accommodation, please let us know.

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