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Social Media Producer, Marketing (Temporary)
The mission of The New York Times is to seek the truth and help people understand the world. That means independent journalism is at the heart of all we do as a company. It’s why we have a world-renowned newsroom that sends journalists to report on the ground from nearly 160 countries. It’s why we focus deeply on how our readers will experience our journalism, from print to audio to a world-class digital and app destination. And it’s why our business strategy centers on making journalism so good that it’s worth paying for.
About the Role
The New York Times is one of the world's most influential news organizations with 1,700 journalists, and subscribers in every country in the world. The Times is known for independence, accuracy, depth and authority, and produces award-winning journalism, breaking news coverage, opinion and commentary along with deep databases of content and rich multimedia presentations.
The Marketing team plays an important part in extending the journalistic legacy and mission of The Times into the future. Our job is to answer the question, “Why is quality journalism worth paying for?” We create award-winning marketing that demonstrates our mission, how we're leading the journalism industry and all the ways our readers can subscribe. Above all, we strive to be, straightforward and relevant in our marketing — to prove how much we value our readers and subscribers.
As Social Media Producer (Temporary) you will be a member of our in-house Social team. You will develop and produce content for our marketing-led Instagram and TikTok platforms.
You will report to the Director of Social and Influencer, Creative Marketing.
This is a hybrid role that is based in NYC with an in office requirement of 3 days per week.
Responsibilities:
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You will lead the resourcing of our social team to ensure efficient end-to-end creation of content, coordinating with project management, marketing and creative leadership.
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You will work with marketing and creative leadership to refine the creative development process. You will partner with project management to create project level and post specific timelines with accountability to deadlines. You will coordinate shoots and content capture with journalists, podcast hosts and external subjects, their teams and agencies where applicable.
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You will provide a POV and help introduce new social tools (e.g., Sprout) to improve our operation and make it less manual.
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Ensure best practices and refinements are born from insights and help to manage the feedback process.
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You will demonstrate support of NYT mission and our value of journalistic independence and a commitment to our mission to seek the truth and help people understand the world.
Basic Qualifications:
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7+ years' experience growing a social media account.
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7+ years' experience with social media operations and the creative process and video shoot production experience.
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You will bring experience in operational tools (e.g.., scheduling, analytics), systems within the social media space, and Airtable and resourcing skills.
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You will bring your experience in social media best practices, online trends and conversations and which content and formats work on different platforms..
#LI-Hybrid
REQ-018997
This is a Temporary role that does not include benefits.
The hourly rate of base pay for this role is:
$60.44 - $64.84 USD
The New York Times Company is committed to being the world’s best source of independent, reliable and quality journalism. To do so, we embrace a diverse workforce that has a broad range of backgrounds and experiences across our ranks, at all levels of the organization. We encourage people from all backgrounds to apply.
We are an Equal Opportunity Employer and do not discriminate on the basis of an individual's sex, age, race, color, creed, national origin, alienage, religion, marital status, pregnancy, sexual orientation or affectional preference, gender identity and expression, disability, genetic trait or predisposition, carrier status, citizenship, veteran or military status and other personal characteristics protected by law. All applications will receive consideration for employment without regard to legally protected characteristics. The U.S. Equal Employment Opportunity Commission (EEOC)’s Know Your Rights Poster is available here.
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