Organic Growth Lead, v0

About Vercel:

Vercel’s Frontend Cloud provides the developer experience and infrastructure to build, scale, and secure a faster, more personalized web. Customers like Under Armour, eBay, The Washington Post, Johnson & Johnson, and Zapier use Vercel to build dynamic user experiences on the web.

At Vercel, our mission is to enable the world to ship the best products and that goes hand in hand with creating an environment where you can do the best work of your life.

About the role:

v0 turns ideas into interfaces — instantly. Built on top of Vercel and powered by AI, v0 translates natural language into high-quality, production-ready code. Whether you're a founder sketching out an MVP, a designer collaborating with engineering, or a developer moving fast, v0 removes the friction between concept and creation.

We're early, ambitious, and moving fast. We care deeply about craft — in code, UX, and storytelling — and we're building a founding team that shares that commitment.

v0 operates as a startup within a startup. We're looking for an Organic Growth Lead who creates compelling content and distributes it strategically to optimize reach and engagement. You'll write technical content that converts developers, designers, and founders, then activate and inspire developer communities to amplify your message.

You'll be a hands-on growth marketer who writes as well as you strategize. You won’t just create content; you will build systems to get it seen by the right builders and turn communities into growth engines.

This is an IC role to begin with, reporting to the Head of Marketing for v0.

What you will do:

Content Creation

• Write technical tutorials and case studies that drive signups among developers, designers, and founders
• Transform V0's capabilities into compelling narratives for technical and product-minded teams

Distribution & Growth

• Create content for X, LinkedIn, Reddit and squeeze maximum value from each piece across channels
• Activate developer communities to organically share and amplify V0's message
• Track performance and turn winning content into repeatable systems that scale
• Build content-driven loops that compound organic acquisition over time

About you:

• You have proven abilities in developing content for both technical and non-technical operators
• You’re experienced across social platforms (X, LinkedIn, Reddit) with understanding of each platform's unique dynamics
• You can create engaging content across formats: video, written content, and visual assets
• You own a portfolio of content that drove measurable results — traffic, leads, signups, or product adoption
• You’re AI-fluent. You’re comfortable using AI tools for content creation, optimization, and scaling workflows

Bonus if you:

• Experience with React, Next.js, or modern frontend development
• Background at PLG companies or early-stage developer tools
• Event planning and community building experience
• Video editing and visual design skills

What We Offer:

• Ground-floor opportunity to define how V0 grows organically
• Direct partnership with product and engineering teams
• Competitive salary, equity, and benefits
• Shape the future of AI-powered development tools

Benefits:

• Competitive compensation package, including equity.
• Inclusive Healthcare Package.
• Learn and Grow - we provide mentorship and send you to events that help you build your network and skills.
• Flexible Time Off.
• We will provide you the gear you need to do your role, and a WFH budget for you to outfit your space as needed.

The San Francisco, CA base pay range for this role is [$200,000-$225,000].  This salary range is an estimate. Actual salary will be based on job related skills, experience and location. Pay ranges outside San Francisco may be adjusted based on employee location.  The total compensation package also includes benefits and equity-based compensation. Your recruiter can share more about the specific pay range for your location during the hiring process.

Vercel is committed to fostering and empowering an inclusive community within our organization. We do not discriminate on the basis of race, religion, color, gender expression or identity, sexual orientation, national origin, citizenship, age, marital status, veteran status, disability status, or any other characteristic protected by law. Vercel encourages everyone to apply for our available positions, even if they don't necessarily check every box on the job description.