Performance Marketing Specialist
About The Role:
We are looking for a driven Performance Marketing Specialist to lead and execute VTEX Brazil's marketing campaigns across paid and unpaid media channels. This role involves the creation, execution, and optimization of campaigns on platforms like LinkedIn, Google, YouTube, Spotify, and Meta, as well as non-paid channels such as email and Intercom. The successful candidate will monitor key campaign metrics and maintain direct collaboration with the global performance team to ensure alignment and sharing of best practices.
What You Will Do:
- Develop, execute, and optimize VTEX Brazil's marketing campaigns across paid media channels including LinkedIn, Google, YouTube, Spotify, and Meta.
- Create and manage campaigns on non-paid channels such as email and Intercom.
- Monitor and analyze key metrics for all campaigns, providing insights and recommendations for optimization.
- Collaborate closely with the global performance team to ensure strategy alignment and leverage global insights.
- Contribute to the overall marketing strategy by identifying opportunities to enhance campaign effectiveness.
- Report campaign performance and insights to stakeholders, offering recommendations for future initiatives.
Who You Are:
- Strategic Marketer: Expertise in developing and executing multi-channel marketing strategies and translating business goals into impactful campaigns.
- Analytical Mindset: Strong analytical skills with the ability to interpret data and metrics to drive informed decisions and optimizations.
- Collaborative Team Player: Excellent communication and interpersonal skills to work effectively with global teams and manage key stakeholder relationships.
- Results-Oriented: Proven track record of managing and optimizing marketing campaigns to achieve significant business growth and engagement.
About VTEX:
VTEX (NYSE: VTEX) is the composable and complete commerce platform that delivers more efficiency and less maintenance to organizations seeking to make smarter IT investments and modernize their tech stack. Through our pragmatic composability approach, we empower brands, distributors, and retailers with unparalleled flexibility and comprehensive solutions, enabling them to invest solely in what provides a clear business advantage and boosts profitability. VTEX is trusted by 2,600 global B2C and B2B clients, including Carrefour, Colgate, Motorola, Sony, Stanley Black & Decker, and Whirlpool, having 3,500 active online stores across 43 countries (as of FY ended on December 31, 2023). For more information, visit www.vtex.com.
Benefits:
- Health, dental, and life insurance with national coverage provided by VTEX
- Language development incentive program (English, Spanish)
- Flexible meal allowance
- Extended parental leaves
- Child-care assistance
- Financial assistance to build your work-from-home setup
- Wellness program
- Free shipping on 1000+ VTEX stores
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