Product Marketing Manager (FedRAMP)
About Us
Diligent is the AI leader in governance, risk and compliance (GRC) SaaS solutions, helping more than 1 million users and 700,000 board members to clarify risk and elevate governance. The Diligent One Platform gives practitioners, the C-Suite and the board a consolidated view of their entire GRC practice so they can more effectively manage risk, build greater resilience and make better decisions, faster.
Learn more at diligent.com or follow us on LinkedIn and Facebook
Position Overview:
The Product Marketing Manager (PMM) role is a dynamic opportunity for a self-motivated professional to shape the go-to-market (GTM) strategy for Diligent’s FedRAMP solutions. Reporting to the Senior Director, Product Marketing for the Diligent Risk portfolio, this individual will focus on highlighting FedRAMP authorization as a key differentiator for Diligent. The PMM will target Government Contractors, Cloud Service Providers (CSPs), and the U.S. Federal Government to drive adoption of our FedRAMP Moderate and DoD IL-5 authorized solutions.
This position requires close collaboration with FedRAMP Subject Matter Experts, Product Management, and the Sales organization to craft impactful positioning, messaging, and resources. As part of the Risk & Audit Business Unit, the PMM will play a pivotal role in helping Diligent stand out in the GRC landscape as one of the only providers offering this level of platform security and expertise.
Key Responsibilities:
- Develop & Execute GTM Strategy: Lead the development of messaging and positioning for Diligent’s FedRAMP IT Compliance solution and emphasize FedRAMP authorization as a critical differentiator across Diligent’s product suite, addressing pain points specific to Government Contractors, CSPs, and the U.S. Federal Government.
- Market Research: Conduct in-depth research on U.S. government contractors and the public sector landscape, including competitors, personas, buying triggers, and key events. Focus on trends impacting FedRAMP compliance and IT risk management.
- Sales Enablement: Create and maintain resources such as pitch decks, battle cards, product collateral, and competitive intelligence that help the Sales team articulate the unique value of Diligent’s FedRAMP solutions.
- Sales Partnership: Collaborate with SME teams and sales leaders to shape how FedRAMP solutions are positioned during the sales process, identify opportunities to enhance sales enablement tools, and drive alignment between marketing and sales strategies.
- Content Development: Collaborate with Content Marketing to deliver high-impact assets (e.g., blogs, white papers, case studies) that highlight the benefits of FedRAMP IT Compliance for target audiences.
- Marketing Campaign Support: Partner with the Americas Field Marketing and Demand Generation teams to activate digital advertising, webinars and events that reinforce FedRAMP authorization as a critical value proposition.
- Product Collaboration: Work with Product Management to incorporate customer and sales feedback into roadmap planning, ensuring alignment with market demands and customer needs.
- Customer Advocacy: Support customer-first initiatives, including a new FedRAMP Customer Advisory Board and the development of customer testimonials or case studies to help strengthen customer relationships and loyalty.
- Win/Loss Analysis: Analyze sales outcomes to identify opportunities for improved positioning and refine messaging strategies.
- Competitive Intelligence: Monitor and analyze competitor activities, market trends, and industry developments to create compelling battle cards and refine competitive positioning. Leverage insights to craft impactful messaging that drives campaign effectiveness and enhances sales enablement efforts.
Required Experience/Skills:
- 3+ years of B2B product marketing experience in SaaS technology or professional services, ideally with exposure to government or GRC solutions.
- Strong understanding of FedRAMP compliance, IT risk management, and public sector procurement processes is highly preferred.
- Proven ability to collaborate across functions, including product management, sales, and marketing, to execute on product marketing strategies.
- Exceptional communication skills (written and verbal) and the ability to simplify complex concepts for diverse audiences.
- Familiarity with marketing tools such as Salesforce, Highspot, Outreach, Marketo, and Wrike is beneficial but not required.
- Key traits: strategic thinker, detail-oriented, proactive, adaptable, and results-driven with a strong work ethic.
U.S pay range
$75,000 - $94,000 USD
What Diligent Offers You
- Creativity is ingrained in our culture. We are innovative collaborators by nature. We thrive in exploring how things can be differently both in our internal processes and to help our clients
- We care about our people. Diligent offers a flexible work environment, global days of service, comprehensive health benefits, meeting free days, generous time off policy and wellness programs to name a few
- We have teams all over the world. We may be headquartered in New York City, but we have office hubs in Washington D.C., Vancouver, London, Galway, Budapest, Munich, Bengaluru, Singapore, and Sydney.
- Diversity is important to us. Growing, maintaining and promoting a diverse team is a top priority for us. We foster and encourage diversity through our Employee Resource Groups and provide access to resources and education to support the education of our team, facilitate dialogue, and foster understanding.
Diligent created the modern governance movement. Our world-changing idea is to empower leaders with the technology, insights and connections they need to drive greater impact and accountability – to lead with purpose. Our employees are passionate, smart, and creative people who not only want to help build the software company of the future, but who want to make the world a more sustainable, equitable and better place.
Headquartered in New York, Diligent has offices in Washington D.C., London, Galway, Budapest, Vancouver, Bengaluru, Munich, Singapore and Sydney. To foster strong collaboration and connection, this role will follow a hybrid work model. If you are within a commuting distance to one of our Diligent office locations, you will be expected to work onsite at least 50% of the time. We believe that in-person engagement helps drive innovation, teamwork, and a strong sense of community.
We are a drug free workplace. Diligent is proud to be an equal opportunity employer. We do not discriminate based on race, color, religious creed, sex, national origin, ancestry, citizenship status, pregnancy, childbirth, physical disability, mental disability, age, military status, protected veteran status, marital status, registered domestic partner or civil union status, gender (including sex stereotyping and gender identity or expression), medical condition (including, but not limited to, cancer related or HIV/AIDS related), genetic information, or sexual orientation in accordance with applicable federal, state and local laws. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. See also Diligent's EEO Policy and Know Your Rights. We are committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures. If you need assistance or an accommodation due to a disability, you may contact us at recruitment@diligent.com.
To all recruitment agencies: Diligent does not accept unsolicited agency resumes. Please do not forward resumes to our jobs alias, Diligent employees or any other organization location. Diligent is not responsible for any fees related to unsolicited resumes.
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