Senior North America Retail Account Manager - Device Sales
About Life360
Life360’s mission is to keep people close to the ones they love. Our category-leading mobile app and Tile tracking devices empower members to protect the people, pets, and things they care about most, with a range of services including location sharing, safe driver reports, and crash detection with emergency dispatch. Life360 serves approximately 83.7 million monthly active users (MAU), as of May 2025 across more than 170 countries.
Life360 delivers peace of mind and enhances everyday family life with seamless coordination for all the moments that matter, big and small. By continuing to innovate and deliver for our customers, we have become a household name and the must-have mobile-based membership for families (and those friends that basically are family).
Life360 has more than 600 (and growing!) remote-first employees. For more information, please visit life360.com.
Life360 is a Remote First company, which means a remote work environment will be the primary experience for all employees. All positions, unless otherwise specified, can be performed remotely (within the US) regardless of any specified location above.
About the Job
The Devices Team at Life360 is looking for a creative, passionate, and experienced sales professional with deep retail expertise, particularly within Canada and LATAM. We are looking for someone ready to push boundaries, drive innovation, and grow our retail business. This role is your opportunity to transform retail, drive growth across major markets, and be a part of something game-changing.
The US-based salary range for this position is $132,000 to $195,000, with additional eligibility for a commission plan based on performance outcomes. We take into consideration an individual's background and experience in determining final salary- therefore, base pay offered may vary considerably depending on geographic location, job-related knowledge, skills, and experience. The compensation package includes a wide range of medical, dental, vision, financial, and other benefits, as well as equity.
What You’ll Do
- Lead and support account management and revenue growth across national retailers and distributors, with a focus on expanding relationships in LATAM and Canada.
- Account Management & International Market Expansion.
- Build and maintain strong relationships with national retailers, distributors, and enterprise partners in Mexico and Canada.
- Identify and develop new business opportunities to support market expansion in LATAM and Canada.
- Establish and strengthen regional retail and distribution partnerships, navigating local business practices for smooth execution.
- Develop scalable retail programs to drive penetration across mid- and lower-tier accounts, leveraging distributor networks.
Sales & Business Strategy Execution
- Drive sell-in, sell-through, and revenue growth across LATAM and Canadian markets.
- Develop regional joint business plans, ensuring alignment with retail and enterprise goals.
- Lead contract negotiations and promotional initiatives, securing favorable terms and maximizing market opportunities.
- Define, create and implement scalable sales strategies to optimize resources and enhance profitability.
Retail & Digital Marketing Optimization
- Execute omni-channel marketing activations, ensuring alignment with retailer-specific needs.
- Track campaign performance and shopper engagement, optimizing strategies for impact.
- Collaborate with marketing teams and distributors to amplify program reach and brand consistency.
Distribution Program Development & Operations
- Scale distributor support programs to improve inventory flow and availability across LATAM and Canada.
- Develop rep training programs to ensure consistent execution and accountability.
- Pilot expansion frameworks that enable repeatable success across additional LATAM markets.
Cross-Functional Collaboration & Performance Tracking
- Work with global product, marketing, and operations teams to align strategies with regional retail execution.
- Utilize data-driven decision-making to refine forecasting, pricing, and market analytics.
- Advocate for LATAM and Canadian expansion, ensuring alignment with global priorities.
What We're Looking For
10+ years of experience in retail account management, preferably in LATAM (Mexico) and Canada.
- 6+ years of experience in retail merchandising and or channel marketing.
- Strong analytical skills, with the ability to use market data and consumer insights to drive decision-making.
- Excellent negotiation and cross-cultural communication skills for engaging with LATAM and Canadian stakeholders.
- Proficiency in Microsoft Office, including Excel and PowerPoint.
- Willingness to travel up to 30%.Spanish and/or French language proficiency is a plus.
Our Benefits
- Competitive pay and benefits
- Medical, dental, vision, life and disability insurance plans (100% paid for employees)
- 401(k) plan with company matching program
- Mental Wellness Program & Employee Assistance Program (EAP) for mental well being
- Flexible PTO, 13 company wide days off throughout the year
- Winter and Summer Week-long Synchronized Company Shutdowns
- Learning & Development programs
- Equipment, tools, and reimbursement support for a productive remote environment
- Free Life360 Platinum Membership for your preferred circle
- Free Tile Products
Life360 Values
Our company’s mission driven culture is guided by our shared values to create a trusted work environment where you can bring your authentic self to work and make a positive difference
- Be a Good Person - We have a team of high integrity people you can trust.
- Be Direct With Respect - We communicate directly, even when it’s hard.
- Members Before Metrics - We focus on building an exceptional experience for families.
- High Intensity, High Impact - We do whatever it takes to get the job done.
Our Commitment to Diversity
We believe that different ideas, perspectives and backgrounds create a stronger and more creative work environment that delivers better results. Together, we continue to build an inclusive culture that encourages, supports, and celebrates the diverse voices of our employees. It fuels our innovation and connects us closer to our customers and the communities we serve. We strive to create a workplace that reflects the communities we serve and where everyone feels empowered to bring their authentic best selves to work.
We are an equal opportunity employer and value diversity at Life360. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, disability status or any legally protected status.
We encourage people of all backgrounds to apply. We believe that a diversity of perspectives and experiences create a foundation for the best ideas. Come join us in building something meaningful. Even if you don’t meet 100% of the below qualifications, you should still seriously consider applying!
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