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Copywriter

San Francisco, CA

About This Role

Strava is the app for active people. With over 150 million athletes in more than 190 countries, it’s more than tracking workouts—it’s where connection, motivation, and personal bests thrive. No matter your activity, gear, or goals, Strava’s got you covered. Find your crew, crush your milestones, and keep moving forward. Start your journey with Strava today.

We’re looking for a passionate, dedicated, and motivated copywriter to join our growing creative team within our design org.

You will be working alongside marketing teams and senior copywriters to implement high-quality marketing and design projects. You will collaborate with a team of senior copywriters and report to our Creative Director based in New York. You’ll be spending your days writing engaging content across various types to captivate and sustain audience interest. You will be mainly focused on product copy and content design, with involvement in GTM campaigns and social copy.

Please be prepared to submit a portfolio or writing samples on the application.

We follow a flexible hybrid model that generally translates to around half your time on-site in our San Francisco office—roughly three days per week.

You're passionate about this opportunity because you will:

  • Be developing copy on product and focusing on content design.
  • Be supporting on GTM campaigns and social copy.
  • Craft exciting and meaningful creative for our marketing and product teams, building hype for Strava and championing the tone of voice.
  • Collaborate and learn from senior members of the team across all writing facets.
  • Have a passion for all things fitness, staying on top of the latest trends across all platforms.
  • Join an exciting internal creative team that spans various fields.
  • Make a direct and measurable impact on our business growth.

You will be successful here by:

  • Embracing an inclusive and collaborative environment that amplifies a diverse range of voices and experiences.
  • Ensuring all content aligns with and promotes the brand’s values, tone, and messaging.
  • Taking an active part in meetings, sharing your opinions to the wider teams.
  • Working closely with our creative and marketing teams to deliver on brand objectives.
  • Proactively finding opportunities to level up our content.
  • Clearly and effectively communicating your decisions and linking them to team goals and objectives.
  • Staying up-to-date with the latest developments and trends in copy and social media.
  • Collaborating with senior creatives to ideate and iterate on work aligning with brand tone of voice.
  • Working both independently and as a part of a team.
  • With mentorship, delivering ideas and shippable copy for defined objectives.

We're excited about you because you have:

  • Minimum 3+ years of experience in copywriting.
  • Minimum 3+ years of experience in content design/UX writing.
  • Multiple years' experience using Figma.
  • A portfolio of writing samples that showcases a keen understanding in the art of content design, storytelling, and strong conceptual ability.
  • Ability to take creative direction and contribute ideas.
  • Passion for exploring new opportunities, taking calculated risks, and learning from them.
  • A collaborative approach and the ability to work seamlessly across teams and time zones.
  • An interest in working across fields, helping support our product teams with fresh knowledge and perspectives.
  • Background in working within sports companies, sports-related content.
  • Experience in content design to help elevate product copy.
  • Experience or knowledge that spans a range of writing fields (creative agency, brand-side, platform-side, social).

Compensation Overview

At Strava, we know our employees are the most important ingredient to our success, and our compensation and total rewards programs reflect that. We take a market-based approach to pay, and pay may vary depending on the department and your location. Salary ranges are categorized into one of three tiers based on a cost of labor index for that geographic area. We will determine the candidate’s starting pay based on job-related skills, experience, qualifications, work location, and market conditions. We may modify these ranges in the future. For more information, please contact your talent partner.

Compensation: $79,000-$100,000. The base salary posted is within the compensation range for this role. This range reflects base pay only and does not include, equity, or benefits. Your recruiter can share more about the specific salary range for your location during the hiring process.

For more information on benefits, please click here.

About Strava

Strava is Swedish for “strive,” which epitomizes who we are and what we do. We’re a passionate and committed team, unified by our mission to connect athletes to what motivates them and help them find their personal best. With billions of activity uploads from all over the world, we have a humbling and adventurous vision: to be the record of the world’s athletic activities and the technology that makes every effort count.

Strava builds software that makes the best part of our athletes’ days even better. Just as we’re deeply committed to unlocking their potential, we’re dedicated to providing a world-class, inclusive workplace where our employees can grow and thrive, too. We’re backed by Sequoia Capital, TCV, Madrone Partners and Jackson Square Ventures, and we’re expanding in order to exceed the needs of our growing community of global athletes. Our culture reflects our community. We are continuously striving to hire and engage diverse teammates from all backgrounds, experiences and perspectives because we know we are a stronger team together.

Despite challenges in the world around us, we are continuing to grow camaraderie and positivity within our culture. We are differentiated by our truly people-first approach, our compassionate leadership, and our belief that we can bring joy and inspiration to athletes’ lives — now more than ever. All to say, it’s a great time to join Strava!

Strava is an equal opportunity employer. In keeping with the values of Strava, we make all employment decisions including hiring, evaluation, termination, promotional and training opportunities, without regard to race, religion, color, sex, age, national origin, ancestry, sexual orientation, physical handicap, mental disability, medical condition, disability, gender or identity or expression, pregnancy or pregnancy-related condition, marital status, height and/or weight.

We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.

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