Social Media Marketing Lead

About Turing

Based in Palo Alto, California, Turing is one of the world's fastest-growing AI companies accelerating the advancement and deployment of powerful AI systems. Turing helps customers in two ways: working with the world’s leading AI labs to advance frontier model capabilities in thinking, reasoning, coding, agentic behavior, multimodality, multilingualism, STEM and frontier knowledge; and leveraging that expertise to build real-world AI systems that solve mission-critical priorities for Fortune 500 companies and government institutions. Turing has received numerous awards, including Forbes's "One of America's Best Startup Employers," #1 on The Information's annual list of "Most Promising B2B Companies," and Fast Company's annual list of the "World's Most Innovative Companies." Turing's leadership team includes AI technologists from industry giants Meta, Google, Microsoft, Apple, Amazon, Twitter, McKinsey, Bain, Stanford, Caltech, and MIT. For more information on Turing, visit www.turing.com. For information on upcoming Turing AGI Icons events, visit go.turing.com/agi-icons.

Turing is seeking a platform-native, AI-savvy Social Media Lead to take charge of our social media strategy and execution—especially on X and LinkedIn. This role is perfect for someone who lives at the intersection of real-time tech discourse and brand storytelling, and who can lead a team while remaining hands-on with content creation.

You’ll manage a growing team of social media professionals (2-3 people), define Turing’s social voice, drive rapid-response engagement with the AI and tech communities, and collaborate cross-functionally to ensure our presence is sharp, strategic, and measurable. You’ll also be responsible for hiring and growing the team as the function scales.

This role blends strategic leadership with hands-on execution. You’ll write, produce, and ship content that places Turing at the center of the AI conversation—while coaching a team to deliver high-impact results across channels.

Key Responsibilities

Team Leadership & Strategy

• Manage, mentor, and grow a social media team of 2-3, setting clear goals, providing feedback, and fostering a high-performance culture.
• Own hiring and onboarding for new team members as needed to expand capabilities.
• Set the vision and roadmap for social media across platforms, aligning with brand, product, and growth goals.
• Define and execute an integrated content calendar for X, LinkedIn, and other relevant channels, with an emphasis on AI launches, research, and thought leadership.
• Establish KPIs and a performance measurement framework to track content impact, engagement, and audience growth.
• Consistently evaluate social media vendors, platforms, and agency partners to identify opportunities to extend  the team’s capacity, improving efficiency, content quality, or reach.

Content Creation & Execution

• Write and produce social-native content—including threads, memes, commentary, short-form video, and visuals—with a specific focus on Twitter/X and LinkedIn.
• Lead real-time engagement on major AI/tech moments, including LLM releases, research breakthroughs, industry news, and live events.
• Collaborate with internal SMEs, designers, and content teams to create high-impact, brand-consistent content.
• Encourage and amplify employee and executive voices via internal advocacy programs.

AI & Tech Thought Leadership

• Stay on the pulse of AI and tech: track LLM developments, influencer discourse, product trends, and competitive moves.
• Engage in real-time conversations with industry leaders, creators, and communities to strengthen Turing’s positioning as an AI-first brand.
• Use social listening tools (e.g. Meltwater, Sprout) to inform timely, relevant, and resonant content.

Analytics & Insights

• Monitor and report on platform analytics to drive insights, optimize strategy, and continuously improve performance.
• Develop experiments and A/B tests to iterate on creative formats and messaging.
• Track competitor performance and industry benchmarks to maintain a leading edge.

Requirements

• 8+ years managing social media for a technology brand, startup, or AI-focused company—ideally including 2+ years of people management.
• Proven track record of driving social engagement, brand voice development, and community growth—particularly on X and LinkedIn.
• Deep understanding of AI, LLMs, and the broader tech landscape, with the ability to translate complexity into clear, compelling content.
• Strong writing and storytelling skills for social—sharp, concise, and tuned to each platform.
• Experience managing content calendars, publishing tools (e.g. Hootsuite, Sprout), and social listening tools.
• Data-driven mindset with a strong grasp of performance metrics, audience insights, and optimization strategies.
• Comfortable working cross-functionally with executives, engineers, designers, and marketers.
• Thrives in a fast-paced, reactive environment—able to ship high-quality content under tight timelines.

Preferred Qualifications

• Experience building and managing a social team in a high-growth tech or AI environment.
• Demonstrated ability to grow a brand’s thought leadership and share of voice within a competitive market.
• Familiarity with social media best practices, algorithms, and emerging trends across platforms.
• Strong portfolio of high-performing content or case studies.

Advantages of joining Turing: