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Director of Product Marketing

Remote, USA

Twin Health 

At Twin Health, we empower people to improve and prevent chronic metabolic diseases, like type 2 diabetes and obesity, with a new standard of care. Twin Health is the only company applying AI Digital Twin technology exclusively toward metabolic health. 

We start by building a dynamic model of each person’s metabolism — drawing on thousands of data points from CGMs, smartwatches, and meal logs — that maps their personal path to better health. Guided by a dedicated clinical care team, our members have lowered their A1C below the diabetes range, achieved lasting weight loss, and reduced or even eliminated medications, all while living healthier, happier lives.

Working here 

Our team at Twin Health is passionate, talented, and united by a shared purpose: to improve the metabolic health and happiness of our members. We believe in empowering every Twin to make a meaningful impact for our members, our clients, and each other, while enjoying a supportive, collaborative work environment.

Twin has been recognized not only for our innovation but also for our culture, including: Innovator of the Year by the Employer Health Innovation Roundtable (EHIR), selected to CB Insights’ Digital Health 150, and named one of Newsweek’s Top Most Loved Workplace® .

With more than $100 million raised in recent funding, including a $53 million Series E round in 2025 led by Maj Invest, and a $50 million investment in 2023 led by Temasek, Twin is scaling rapidly across the U.S. and globally. Backed by leading venture firms like ICONIQ Growth, Sequoia, Sofina, Temasek, and Peak XV, we are building the most impactful digital health company in the world.

Join us as we reinvent the standard of care in metabolic health.

Opportunity 

We are looking for an experienced individual to be our very first Product Marketing leader! 

Reporting directly to the Chief Product Officer (CPO), you will own the end-to-end strategy for messaging, positioning, and go-to-market execution for our flagship Type 2 Diabetes and Healthy Weight programs. This is a high-impact, cross-functional role that sits at the intersection of Marketing, Analytics, Product Management, and Sales & Client Success.

Key Responsibilities 

  • Market Intelligence: Own competitive intelligence and market research. Work with Marketing, Analytics, and Commercial to translate clinical outcomes, product features, and differentiators into clear, impactful value propositions.
  • Sales Enablement: Craft compelling product narratives that resonate with prospects and clients across employers, brokers, and health plans. Enable sales and client success teams with personas, battlecards, case study selections, and playbooks.
  • Go-to-Market Strategy: Partner with Marketing, Analytics, Product Management, and Sales & Client Success to lead go-to-market planning and execution for new product launches, features, and campaigns.
  • Strategy & Leadership: Serve as a thought partner to the Product and Growth leadership teams. Use market and client insights to shape roadmap prioritization and long-term positioning.

Qualifications 

  • Experience: 7–10 years in B2B2C product or partner marketing, ideally within digital health, health plans, or benefits platforms
  • This remote opportunity is available to US-based persons. Applicants must be authorized to work for any employer in the U.S. We are unable to sponsor or take over sponsorship of an employment Visa at this time.

Compensation and Benefits  

The compensation range for this position is $200,000K-$230,000 annually. 

In addition, Twin has an ambitious vision to empower people to live healthier and happier lives, and to achieve this purpose, we need the very best people to enhance our cutting-edge technology and medical science, deliver the best possible care, and turn our passion into value for our members, partners and investors. We are committed to delivering an outstanding culture and experience for every Twin employee through a company based on the values of passion, talent, and trust. We offer comprehensive benefits and perks in line with these principles, as well as a high level of flexibility for every Twin

  • A competitive compensation package in line with leading technology companies
  • As a remote-friendly company, we are committed to providing opportunities for all who join to further build relationships, increase cross-functional collaboration, and celebrate our accomplishments.
  • Opportunity for equity participation 
  • Unlimited vacation with manager approval
  • 16 weeks of 100% paid parental leave for delivering parents; 8 weeks of 100% paid parental leave for non-delivering parents
  • 100% Employer-sponsored healthcare, dental, and vision for you, and 80% coverage for your family; Health Savings Account and Flexible Spending Account options
  • 401 (k) retirement savings plan

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