Manager, Integrated Marketing

AG1 is seeking a passionate and strategic Manager, Integrated Marketing to help bring key moments and campaigns to life through our marketing ecosystem. This role will focus on driving and executing integrated marketing initiatives that help connect AG1 to key consumer moments and occasions. We’ll do this through a focus on storytelling, connecting workflows across teams, and leveraging insights to build content that resonates with customers throughout the year.

This position requires a dynamic collection of skills - excellence in developing campaign strategy, highly confident operational skills, and a natural leadership ability that can galvanize cross-functional teams toward a shared vision.

This is a unique opportunity to shape how AG1 builds its brand through cohesive marketing strategies that include brand, product, creative, and operations.

WHAT YOU’LL DO

• Help develop the marketing strategy for key consumer moments, including our peak season and holidays, and own the development and execution of campaigns surrounding core sports moments, such as IRONMAN, Marathon season and other occasions we’ll activate to drive consideration for AG1. 
• Act as a strategic leader that represents the customer voice and synthesizes insights and trends across category and competitive trends to inform strategic briefs and channel recommendations. 
• Drive collaboration and process across marketing teams to ensure we deliver coordinated and cohesive narratives across the year. 
• Strengthen relationships across Consumer Insights, Research and Innovation (RNI), Communications and channel leads to ensure stakeholders are aligned on timing, calendars, and channels being activated to reach customers. 
• Maintain and own our source of truth for integrated marketing plans, including messaging, campaign flighting, and results. 
• Partner collaboratively across our internal studio and/or agency partners to ensure that our creative strategy reflects our strategic priorities, and that our creative launches and the right time to achieve our campaign goals.

 

WHAT WE'RE LOOKING FOR

• 3-5 years of experience in Brand Marketing, Integrated Marketing, or a related field, with expertise in leading cross-functional teams and delivering high-impact, full-funnel marketing strategies.
• Highly confident operational skill-set, including written and verbal communication.
• Passion for the role of customer insights, data, and feedback loops in shaping both strategy and creative execution
• Strong leadership and collaboration skills to manage partnerships across teams, including Brand, Creative, Product, Communications, and Consumer Insights
• A creative problem-solver who can proactively build processes and workflows in a fast-paced environment, while balancing the needs of brand-building and business growth
• Experience with lifestyle brands or health and wellness brands is a plus, particularly in direct-to-consumer (DTC) and eCommerce environments.
• Ability to thrive in a fast-paced growth environment, handling ambiguity, shifting priorities, and evolving business needs. 
• Extreme attention to detail and commitment to improving the way we organize, track and report back on critical work. 
• Genuine passion for people and community, and a deep interest in health, wellness, and storytelling
• Strong interpersonal, written communication, and organizational skills to manage multiple work streams and collaborate across the organization
• A full life outside of work—with personal passions and hobbies!

 

WHAT’S IN IT FOR YOU?

• Competitive compensation and performance-based incentive plans.
• A 100% remote working environment (excluding Laboratory positions), which has been implemented from day one.
•  A strong company culture that is enforced through the hiring process to ensure values alignment and a highly collaborative team.
• A mission-driven approach to everything that we do, with an overall goal to significantly improve our customers’ health and wellness.
• A high-growth, dynamic environment with opportunities for your direct impact to be felt.
• Paid holidays, company-wide mental health days, and unlimited PTO (based on your country of residence).
• In-person team meetups for optimal collaboration, team building and accelerating productivity.
• A work environment and culture  that is based on high performance, productivity and continuous improvement. 
• The opportunity to work with passionate, high-growth, business-minded colleagues who bring their all to our mission each and every day.
• Access to AG1 products and branded swag. 
• Monthly telecom stipend to offset some of the costs of home internet/wifi for eligible team members. 
• All other benefits and insurances as required by law, based on your specific country of residence.

   

AG1 is dedicated to providing equitable and competitive compensation & benefits packages. For this particular role, the base salary range is $87,500.00 - $111,500.00 and will ultimately be decided at the offer stage, based on an individual candidate’s level of skills and experience aligned with the needs of this role. Base salary is one component of total compensation for this position. We provide a competitive mix of base salary, performance bonus, and stock option allocation for eligible roles.

AG1 is an Equal Opportunity Employer. We are committed to inspiring fulfilling lives, starting with a focus on health and we believe this starts in the workplace. We do this by providing employees with a safe and welcoming work environment free of discrimination and harassment. We strive to create a diverse & inclusive environment where all team members can thrive, feel a sense of belonging, and make a difference in the world together. We do not discriminate based on age, race, color, religion, sex, sexual orientation, gender identity, national origin, pregnancy, veteran status, disability, or any other status protected by law. We are an equal opportunity employer.

Pursuant to the Los Angeles Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.

Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.