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Marketing Manager - Johnson Barrow

Seattle, WA

 

About Johnson Barrow

Johnson Barrow is a leading HVAC manufacturers’ representative in the Pacific Northwest, dedicated to helping people succeed by delivering unbiased consultative services and premium quality mechanical equipment. For over 60 years, we have partnered with engineers, contractors, and building owners to design and implement high-performance building systems that balance energy efficiency, operational reliability, and occupant comfort. Our culture is entrepreneurial at its core — we empower our people to think like business owners, act with urgency, and build lasting relationships. Guided by our values, we stand by every project from concept through completion, advocating for our customers every step of the way.

Position Summary

The Marketing Manager serves as the creative and strategic driver of Johnson Barrow’s brand voice and marketing initiatives. This position blends brand leadership with hands-on execution across digital, event, and communications channels. The role will shape how we present ourselves to customers, employees, and the broader market — ensuring that every message and visual touchpoint reflects our mission, values, and commitment to helping people succeed.

Key Responsibilities

• Develop and execute Johnson Barrow’s marketing and communications strategy to strengthen brand presence and support business growth.

• Own the planning, content creation, and execution of marketing campaigns that highlight Johnson Barrow’s people, projects, and partnerships.

• Manage Johnson Barrow’s digital and social media channels, website content, and SEO partners to strengthen engagement and reach. Plan and execute campaigns that highlight key projects, partners, and product innovations.

• Lead the planning and promotion of client events, trade shows, and sponsorship activations from manufacturer demos and product launches to large-scale networking experiences.

• Partner with leadership to craft internal messaging, email campaigns, and engagement materials supporting culture, recruitment, and company-wide initiatives.

• Ensure consistency of visual and written identity across all internal and external materials.

• Collaborate with leadership to align messaging with business development, culture, and talent acquisition goals.

• Work collaboratively across the broader organization to ensure cohesive messaging, consistent branding, and unified execution of major campaigns.

• Manage marketing budgets, vendor relationships, and production schedules to ensure projects are delivered on time and within scope.

• Measure and report on campaign performance and brand metrics, providing actionable insights and recommendations.

• Foster collaboration and knowledge-sharing across departments to ensure unified storytelling and brand consistency.

Qualifications

• Bachelor’s degree in Marketing, Communications, or a related field.

• 6+ years of experience in marketing or communications, ideally in the B2B, construction, or HVAC industry.

• Proven ability to manage multiple concurrent projects across digital, event, and internal channels.

• Strong understanding of brand strategy, content creation, and cross-functional collaboration.

• Exceptional writing, presentation, and project management skills.

• Proficiency in digital marketing tools such as LinkedIn, Meta, Canva, Adobe Creative Suite, and M365 Copilot.

• Ability to balance strategic leadership with hands-on creative execution.

• Experience creating marketing materials for engineers, contractors, and building owners.

• Familiarity with HVAC systems, building technologies, or commercial construction industries.

• Experience developing social media or video content.

Working Conditions

· Primarily office- and field-based, with frequent customer visits and meetings.

· Standard business hours, Monday–Friday, with flexibility required to support client schedules.

· Regular regional travel; occasional overnight or national travel depending on assigned projects.

Physical Requirements

· Ability to sit and stand for extended periods.

· Ability to lift up to 20 pounds occasionally (office supplies, packages, or event materials).

· Ability to move between departments to support office tasks and coordination.

Compensation

This is a full-time, exempt position with competitive compensation based on experience and qualifications, plus eligibility for Johnson Barrow’s performance-based bonus program. The company also offers a comprehensive benefits package and reimburses all business travel expenses in accordance with company policy.

Total Rewards

At Johnson Barrow, we believe in recognizing and rewarding the contributions of our employees. Our total rewards package is designed to support your financial success, personal well-being, and professional growth, and includes:

· Competitive compensation with bonus opportunities tied to individual and company performance

· Medical, dental, and vision insurance

· Health savings account (HSA) and flexible spending account (FSA) options

· Life and disability insurance

· 401(k) retirement savings plan with company match

· Paid time off (vacation, sick leave, and holidays)

· Employee assistance program (EAP)

· Professional development and training opportunities

· Tuition reimbursement program

· Volunteer time and wellness initiatives

EEO Statement

At Johnson Barrow, we believe our strength comes from the diverse experiences, backgrounds, and perspectives of our people. We are committed to creating a workplace where everyone feels respected, valued, and supported to succeed. We welcome applicants of all races, colors, ancestries, national origins, religions, creeds, ages, sexes, genders, gender identities and expressions, sexual orientations, marital or family statuses, pregnancies, physical or mental disabilities, genetic information, veteran or military statuses, and any other characteristics protected by applicable federal, state, provincial, or local laws. Guided by our core values: Helping People Succeed, Building Partnerships for Life, Relentless Customer Service, and a Sense of Urgency, we strive to ensure every team member can contribute fully and thrive.

 

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