Back to jobs
New

Associate Creator Manager - TGLE/NA

Boston, Massachusetts, United States; United States

We take play seriously. We’re looking for curious adventurers ready to find their party, fueled by imagination and drive to build what’s never been built before. At Hasbro and Wizards of the Coast, you’ll collaborate with passionate teams to reimagine our iconic brands and create experiences that spark joy, connection, and community through the magic of play. This is your chance to shape legendary play that lasts a lifetime.

At Hasbro, our mission is to entertain and connect generations of fans through the wonder of storytelling and exhilaration of play. We’re looking for adventurous and curious people who want to explore, experiment, and innovate to come up with the best ideas. Our culture has inspired our diverse team of highly skilled, highly creative, and highly committed individuals for 100 years and we believe the best is yet to come. Hasbro is seeking a social-native, content-obsessed Associate Manager, Social Media to own day-to-day channel management and community management for 2–3 beloved Hasbro brands — keeping communities engaged, feeds fresh, and campaigns running smoothly.  

 

The Associate Creative Manager, Social Media will work closely with the Senior Social Media Manager and broader marketing team, connecting the pulse of the community and the brand. This is a role for someone who thinks in brand memes, moves fast, and engages like a fan to build communities that actually care. 

 

Effective from the date that Hasbro opens its new Boston location, this position will be onsite Tuesday – Thursday at Hasbro’s new HQ location in Boston, MA. 

 

A day in the life as a Associate Creative Manager, Social Media: 

 

Strategy & Execution 

 

  • Daily channel management. Manage the day-to-day publishing, scheduling, and upkeep of social channels for 2–3 TGL&E brands. content is posted on time, on brand, and optimized for each platform. 
  • Content calendar coordination. Own the content calendar process — organizing assets, managing intake from cross-functional partners, maintaining approval workflows, and keeping everything on track for go-live. 
  • Community management. Monitor, respond to, and engage with fans and followers across owned brand channels to deepen authentic connection. Identify trending conversations, and key community members; activate with high-volume, real-time social copy and community engagement strategies that turn casual commenters into brand evangelists. 
  • Cultural Lynchpin. Bridge the gap between internet subcultures and standard toys and games narratives. 

 

Campaign Development 

  • Always-on content production. Develop and produce platform-native content — captions, copy, short-form video concepts, asset briefs, and creative ideation — working with the Senior Manager and creative teams to keep calendars stocked and stories moving. 
  • Campaign support. Support the Senior Manager on big moment campaigns and social innovation projects — contributing creative ideas, executing tactical deliverables, and helping manage campaign timelines. 
  • Boosting support. Identify breakout organic social posts in real time and collaborate with the performance marketing team to convert them into high-performing paid ad creative. 

 

Cross-Functional Collaboration 

  • Cross-functional coordination. Act as a day-to-day connector across brand, marketing, licensing, and analytics teams — gathering assets, securing approvals, aligning on messaging, and ensuring social needs are represented in marketing planning. 
  • Global scaling. Partner with regional teams to adapt social programs for local markets. 
  • Creator selection and fit. Support creator and influencer partnerships by developing briefs, content ideas for collab that would resonate with brand audiences, and brand fit. 

 

Measurement & Optimization 

  • Performance tracking. Pull and compile weekly and monthly social analytics reports — tracking engagement, reach, follower growth, and content performance to inform ongoing optimizations. 
  • Trend monitoring. Stay on top of platform trends, audience trends, meme culture, and creator conversations relevant to our brands — surfacing timely opportunities to the Senior Manager for reactive or proactive content. 
  • Micro-optimizations. Stay informed on platform best practices and content policies to keep publishing clean and compliant. 

 

 

What you’ll bring: 

  • 2–4 years of social media or content marketing experience 
  • Hands-on experience managing brand social channels (not just personal) 
  • Platform-native — you live on TikTok, Instagram, YouTube, and know the nuances of each 
  • Strong writing skills — you can write in a brand voice and make copy feel natural 
  • Organized and detail-oriented — juggling multiple brands and deadlines doesn't rattle you 
  • Basic content creation skills — Canva, CapCut, Adobe suite, or similar 
  • Collaborative, curious, and genuinely excited about toys, games, and pop culture 

The pay transparency range for this role is listed below. The hiring range will vary based on factors such as experience, skills, location and market conditions. Additionally, employees may be eligible for annual and long-term incentives as part of their overall compensation package.

Pay Range

$72,200 - $108,300 USD

Employees may be eligible for annual and long-term incentives as part of their overall compensation package, depending on role, location, and eligibility. Benefits and programs may include:

  • Health & Wellness
  • Time Off to Recharge
  • Financial Well-being
  • Life & Family Support
  • Volunteer and Community Initiatives
  • Learning & Development 
  • Exclusive Perks

Please review our Applicant Privacy Notice to learn how we collect, use, and protect your personal information in connection with the application process. 


 

Create a Job Alert

Interested in building your career at Hasbro? Get future opportunities sent straight to your email.

Apply for this job

*

indicates a required field

Resume/CV

Accepted file types: pdf, doc, docx, txt, rtf

Cover Letter

Accepted file types: pdf, doc, docx, txt, rtf

Select...
Select...
Select...
Select...
Select...
Select...

CCPA

Voluntary Self-Identification

For government reporting purposes, we ask candidates to respond to the below self-identification survey. Completion of the form is entirely voluntary. Whatever your decision, it will not be considered in the hiring process or thereafter. Any information that you do provide will be recorded and maintained in a confidential file.

As set forth in Hasbro’s Equal Employment Opportunity policy, we do not discriminate on the basis of any protected group status under any applicable law.

Select...
Select...
Race & Ethnicity Definitions

If you believe you belong to any of the categories of protected veterans listed below, please indicate by making the appropriate selection. As a government contractor subject to the Vietnam Era Veterans Readjustment Assistance Act (VEVRAA), we request this information in order to measure the effectiveness of the outreach and positive recruitment efforts we undertake pursuant to VEVRAA. Classification of protected categories is as follows:

A "disabled veteran" is one of the following: a veteran of the U.S. military, ground, naval or air service who is entitled to compensation (or who but for the receipt of military retired pay would be entitled to compensation) under laws administered by the Secretary of Veterans Affairs; or a person who was discharged or released from active duty because of a service-connected disability.

A "recently separated veteran" means any veteran during the three-year period beginning on the date of such veteran's discharge or release from active duty in the U.S. military, ground, naval, or air service.

An "active duty wartime or campaign badge veteran" means a veteran who served on active duty in the U.S. military, ground, naval or air service during a war, or in a campaign or expedition for which a campaign badge has been authorized under the laws administered by the Department of Defense.

An "Armed forces service medal veteran" means a veteran who, while serving on active duty in the U.S. military, ground, naval or air service, participated in a United States military operation for which an Armed Forces service medal was awarded pursuant to Executive Order 12985.

Select...

Voluntary Self-Identification of Disability

Form CC-305
Page 1 of 1
OMB Control Number 1250-0005
Expires 04/30/2026

Why are you being asked to complete this form?

We are a federal contractor or subcontractor. The law requires us to provide equal employment opportunity to qualified people with disabilities. We have a goal of having at least 7% of our workers as people with disabilities. The law says we must measure our progress towards this goal. To do this, we must ask applicants and employees if they have a disability or have ever had one. People can become disabled, so we need to ask this question at least every five years.

Completing this form is voluntary, and we hope that you will choose to do so. Your answer is confidential. No one who makes hiring decisions will see it. Your decision to complete the form and your answer will not harm you in any way. If you want to learn more about the law or this form, visit the U.S. Department of Labor’s Office of Federal Contract Compliance Programs (OFCCP) website at www.dol.gov/ofccp.

How do you know if you have a disability?

A disability is a condition that substantially limits one or more of your “major life activities.” If you have or have ever had such a condition, you are a person with a disability. Disabilities include, but are not limited to:

  • Alcohol or other substance use disorder (not currently using drugs illegally)
  • Autoimmune disorder, for example, lupus, fibromyalgia, rheumatoid arthritis, HIV/AIDS
  • Blind or low vision
  • Cancer (past or present)
  • Cardiovascular or heart disease
  • Celiac disease
  • Cerebral palsy
  • Deaf or serious difficulty hearing
  • Diabetes
  • Disfigurement, for example, disfigurement caused by burns, wounds, accidents, or congenital disorders
  • Epilepsy or other seizure disorder
  • Gastrointestinal disorders, for example, Crohn's Disease, irritable bowel syndrome
  • Intellectual or developmental disability
  • Mental health conditions, for example, depression, bipolar disorder, anxiety disorder, schizophrenia, PTSD
  • Missing limbs or partially missing limbs
  • Mobility impairment, benefiting from the use of a wheelchair, scooter, walker, leg brace(s) and/or other supports
  • Nervous system condition, for example, migraine headaches, Parkinson’s disease, multiple sclerosis (MS)
  • Neurodivergence, for example, attention-deficit/hyperactivity disorder (ADHD), autism spectrum disorder, dyslexia, dyspraxia, other learning disabilities
  • Partial or complete paralysis (any cause)
  • Pulmonary or respiratory conditions, for example, tuberculosis, asthma, emphysema
  • Short stature (dwarfism)
  • Traumatic brain injury
Select...

PUBLIC BURDEN STATEMENT: According to the Paperwork Reduction Act of 1995 no persons are required to respond to a collection of information unless such collection displays a valid OMB control number. This survey should take about 5 minutes to complete.