Paid Social Manager

Role: Paid Social Manager 

Location: New York, NY 

THE OPPORTUNITY

This is an opportunity to work with the leading Independent Marketing Intelligence Company. You will join a global company with a global culture to match. We live and breathe our MiQ values in order to help businesses win and support our employees' professional and personal development. 

As the department, and business, are growing rapidly there is scope for you to really make this role your own!

WHO YOU ARE

YOUR PERSONALITY

We love different personalities at MiQ and strive to build teams constructed with diverse backgrounds and inclusive points of view. That said, we firmly believe that our values bring us together and we look for people who align with our values below.

• Passion – We love and live what we do.
• Determination – We always find a way to ‘figure it out’.
• Unity – We hold each other accountable. We win and lose as a team.
• Agility – We anticipate the unexpected, embrace and adapt to change.
• Courage – We dare to think unconventionally.

WHAT YOU’LL BE DOING  

Your main responsibilities will fall into four buckets:

Campaign Setup 

• Setups and execute all campaigns across various platforms and ensure Lab hygiene is maintained from a campaign tracking perspective
• Discuss and develop campaign strategy with the internal planning teams to increase your understanding of Paid social advertising, whilst building the very strongest setup for each campaign
• Utilise pre-campaign data to construct data driven campaign setups across both internal and external tools
• Learn about the MiQ product stack and get comfortable trading any type of campaign/product across a multitude of platforms
• Proactively introduce new ideas and initiatives while staying current on emerging trends

Campaign Maintenance 

• Ensuring that campaigns are hitting required pacing and performance KPIs in order to achieve client goals through consistent optimizations
• Use critical thinking & analytical skills to analyze complex data sets to make decisions to beat client goals
• Manage and prioritize the tasks associated with your client portfolio, such as: client reporting, client feedback, setups, internal updates, etc
• Create dashboards, reports (weekly, monthly, quarterly), and present data, recommendations and insights via regular and ad-hoc reporting platforms to help teams and clients understand and monitor the health and performance of campaigns
• Work with Client Partnerships and Product to assist with insights and analytics needs
• Communicate with your manager on challenges and blockers on campaigns and provide updates in internal Pod Status meetings
• Complete monthly billing tasks for your dedicated portfolio
• Monitor social media channels for industry trends
• Report back weekly and when necessary to management on:
• PPM (Pacing, Performance, Margin) for accounts you are responsible for
• Bandwidth
• MiQ reputational risks & servicing risks
• Right to play risks 
• When campaign budgets are shifting more to other 3rd parties

Collaboration

• Strategize new social campaigns with MiQ clients by applying knowledge of industry trends as well as MiQ unique offerings
• Support advanced measurement opportunities via native and third party solutions to tell bigger, omnichannel performance stories and exchange learnings between Social and Programmatic
• Help build processes, templates, and practices that scale our ability to drive operational excellence across all responsibilities
• Ongoing communication with international counterparts to ensure global standards are met (ie, US and UK)
• Managing client relationships specific to client performance by collaborating with Client Partnerships
• Maintain a working understanding of the company structure and analysis platform and products
• Being an SME (Subject Matter Expert) on important topics
• Assist in testing of new products and solutions and be a key part of working groups
• Working with Senior Manager, Paid Social to assist in attaining department OKRs

Mentorship

• Take initiative to support other team members in delivery and training sessions
• Disseminate social best practices and learnings across all Social traders
• Be a role model in terms of work-life balance thinking

YOUR QUALIFICATIONS

• Minimum 3 years of experience running paid social campaigns
• Minimum 3 years of experience trading inside one of the following platforms (Meta, TikTok, Snapchat, Pinterest, LinkedIn, X, Reddit)
• Experience running awareness and performance campaigns (CPC, CPA, ROAS, etc.)
• Record of being a subject matter expert or mentor within previous roles
• Commercial experience – clear evidence of servicing advertisers to a high standard. In addition to working closely with internal commercial departments to either holistically grow revenue and / or develop advertiser partnerships through delivery of performance, insight and relationship
• Client Services background advantageous but not required
• Technically and analytically astute
• Strong troubleshooting ability, clear systematic approach to problem solving
• Strong communication skills and an ability to work both independently and contribute within a team environment
• Ability to problem-solve, work independently, and identify potential risks

WHO WE ARE

We’re MiQ, a programmatic media partner for marketers and agencies. We connect data from multiple sources to do interesting, exciting, business-problem-solving things for our clients. We’re experts in data science, analytics and programmatic trading, and we’re always ready to react and solve challenges quickly, to make sure our clients are always spending their media investments on the right things in the right places.

Our business keeps growing and our company keeps getting better because we keep hiring smart new people.

People who can challenge conventions and shake things up. People who want to connect with people all over the world to make great things happen. People who are as excited by the opportunities of programmatic marketing as us.

If that sounds like you, we’d love to hear from you.

WORKING AT MIQ

OUR COMMITMENT TO INCLUSION AND DIVERSITY

Inclusion and diversity are core values at MiQ. Ensuring that we have a workplace which is safe and comfortable for everyone and embraces different ideas, different positions, and different people from all backgrounds is critically important to us. We are looking for passionate and determined people to join our team.

If you are open to sharing a bit more about yourself we greatly appreciate people taking the time to self-identify through the EEOC section of the application. This information ensures that we are able to capture an accurate picture of our candidate pool, helping us to design and drive recruitment strategies to help us build a diverse workforce. 

Completion of the form is voluntary. Whether you choose to complete it or not, your decision will not be considered in the hiring process or thereafter. Any information that you do provide will remain confidential. 

BENEFITS & PERKS - US MARKET

• Health benefits - covering medical, dental, vision with HSA and FSA options
• Company paid basic life and long-term disability plans
• An Employee Assistance Program (EAP)
• Paid maternity and paternity leave
• A Nursing Mother’s Program
• Generous PTO policy in addition to paid holidays
• Tax Free Benefits (Commuter/Health/Dependent Care)
• Inter-office travel opportunities and a company-sponsored trip (ask us about this!)
• Continuous education and training
• An open office and casual work atmosphere

Pay Transparency 

For individuals assigned and/or hired to work in New York City, MiQ is required by law to include a reasonable estimate of the compensation range for this role. This compensation range is specific to New York City and takes into account the wide range of factors that are considered in making compensation decisions including but not limited to skill sets; experience and training; licensure and certifications; and other business and organizational needs. At MiQ, it is not typical for an individual to be hired at or near the top of the range for their role and compensation decisions are dependent on the facts and circumstances of each case. A reasonable estimate of the current compensation range for this position is $90,000-$100,000. This range may vary for positions outside of New York City as it has not been adjusted for the applicable geographic differential associated with the location where the position may be filled and does not take into account our bonus and commission structures.

Regardless of location, candidates can expect during the first few conversations with MiQ’s Talent team and Hiring Managers to share any approved budget and details on our competitive bonus and commission packages. Please take a moment to view the MiQ I.D.E.A. Report to learn more about our approach to creating equitable compensation for our people.

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Equal Opportunity Employer 

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