Marketing Coordinator

Company Introduction

WorldStrides is the global leader in educational travel and experiential learning. The company was founded in 1967 to provide middle school travel programs to Washington, D.C. and has grown to provide a wide range of programs for more than half a million students annually to over 100 countries around the world. WorldStrides offers experiential learning programs in educational travel, performing arts, language immersion, career exploration, service-learning, study abroad, and sports. Each of these experiences helps students to see beyond the classroom and to see the world – and themselves – in new ways.

Job Description:

The Marketing Coordinator will report to the Marketing Director and will be responsible for coordinating and managing marketing campaigns that will assist the Canadian sales team in achieving growth targets. He/she will also be responsible for managing sales support requests, all social media accounts, conferences, as well as handling promotional inventory.

Responsibilities:

• Manage communications with the sales teams, ensuring that all reps are aware of and using the correct marketing materials, and promoting the current marketing initiatives.
• Online store management, fulfillment, and warehouse management
• Inventory coordination and management
• Conferences and events – registration, management, coordination, shipping, and restocking
• Social media – creation, development, management, and reporting
• Contest management and execution - plan, coordinate, and execute digital contests that align with our brand objectives, drives engagement, and increases lead generation
• Coordinate with the marketing team to produce and distribute support materials
• Manage relationship with fulfillment centre, troubleshooting any production problems and coordinating the completion of special requests
• Assist on other marketing projects as needed

Qualifications:

• Bachelor’s degree – preferably with a major in marketing
• 2-3 years’ experience in a marketing role
• Experience with Adobe Creative Suites, InDesign, and Illustrator
• Experience using Canva
• Advanced skills in Microsoft Excel and PowerPoint
• Experience with social media management and reporting
• Working knowledge of email marketing platforms (HubSpot and Sprout Social considered an asset)
• Experience working with designers/copywriters/suppliers
• Ability to handle multiple projects in a fast-paced environment
• Impeccable organization and attention to detail
• Excellent listening and communication skills
• Required to be fluent in French (speaks, reads, and writes)
• In office 3 days a week

Work Perks:

• Fun & driven environment.
• Employer-paid health (including dental, drug benefit, extended health care, and travel benefits), telehealth, life, accidental death and dismemberment, and short-term disability insurance coverage. Employee-paid long-term disability. With a buy-up option for life and accidental death and dismemberment, and critical illness
• Retirement plan options (Registered Retirement Savings Plan and Spousal Retirement Savings Plan) and profit-sharing Deferred Profit-Sharing Plan (DPSP)
• 1 paid volunteer day & 25 PTO days to start – accrue up to 28 over 3 years, 4 mental health days, and 5 bereavement days.
• Tuition reimbursement up to five thousand, two hundred fifty dollars annually or one thousand dollars towards professional certification annually.
• Opportunities for paid and discounted travel.
• Flexible work schedule providing on-site, remote, and virtual office opportunities.
• Encouraged participation in our Employee Resource Groups and Diversity, Equity, & Inclusion council.
• Employee Assistance Program (EAP)
• Team Member Discount Program