Director, Social Media (London or East Coast USA)
Armis, the cyber exposure management & security company, protects the entire attack surface and manages an organization’s cyber risk exposure in real time. In a rapidly evolving, perimeter-less world, Armis ensures that organizations continuously see, protect and manage all critical assets - from the ground to the cloud. Armis secures Fortune 100, 200 and 500 companies as well as national governments, state and local entities to help keep critical infrastructure, economies and society stay safe and secure 24/7.
Armis is a privately held company headquartered in California.
Location: London or East Coast USA
Reporting to: Chief Marketing Officer
The Opportunity:
Armis is seeking a passionate and innovative Director of Social Media to lead and elevate our global social media presence. This role is pivotal in ensuring Armis stands out as a leader in the SaaS and cybersecurity space. The Director of Social Media will be responsible for managing and mentoring a dynamic team, driving cutting-edge strategies, and creating buzz-worthy content that amplifies our brand and engages our global audience.
This position offers an exciting opportunity to shape the voice of a rapidly growing, market-leading organization while staying at the forefront of social media trends and strategies. This role would suit someone who has worked in-house or in an agency. We are flexible for highly talented individuals with a track record of success.
What You'll Do:
- Team Leadership and Development:
- Manage the social media team in the Marketing Centre of Excellence (MCoE) in Romania in addition to the Senior Marketing Manager - Social Media in the USA.
- Act as a "player-coach," holding the team accountable while mentoring and guiding them to success.
- Foster a high-performance culture that thrives on creativity, innovation, and excellence.
- Strategy and Execution:
- Develop and execute a cutting-edge social media strategy that ensures Armis stands out in a competitive landscape.
- Stay ahead of the latest trends, tools, platforms, and best practices to continuously evolve our approach.
- Champion social selling and empower sales teams to expand their influence and networks through social platforms.
- Content Creation and Management:
- Oversee the production of high-quality, engaging content, including video and photography.
- Collaborate with videographers, photographers, and other creatives to ensure exceptional staging and execution.
- Ensure content is polished, impactful, and aligned with the Armis brand.
- Brand Presence and Engagement:
- Break through the noise with campaigns that create buzz and generate genuine engagement.
- Differentiate Armis as a modern SaaS leader through innovative social media tactics.
- Appear front-of-camera as needed, representing the brand with confidence and authenticity.
- Analytics and Optimization:
- Monitor, analyze, and report on key performance metrics to measure success and inform future strategies.
- Use insights to optimize campaigns, improve ROI, and maintain alignment with business objectives.
What We Expect:
- Experience:
- 10+ years in social media and digital marketing, with a proven track record of driving impactful strategies.
- Background in a social media agency or a similar role in a SaaS, B2B technology, or cybersecurity organization.
- Skills and Expertise:
- Deep knowledge of social media platforms, trends, algorithms, and analytics tools.
- Exceptional content creation skills with an eye for design, staging, and storytelling.
- Experience managing videographers, photographers, and other creatives.
- Fluency in English with excellent communication skills and attention to detail.
- Personal Attributes:
- Passionate about social media and its power to shape brand perception and drive results.
- Innovative, with a strong understanding of how to break through the noise in a crowded market.
- Collaborative and approachable, with the ability to inspire and lead a team.
- Comfortable being in front of the camera and championing social media internally and externally.
What We Offer
- The opportunity to lead a global social media team in a fast-paced, market-leading SaaS company.
- A collaborative and inclusive environment that values diversity and innovation.
- Competitive salary and benefits package, including health care, stock options, and flexible work arrangements.
- Professional development opportunities and a platform to make a global impact.
- International travel opportunities to collaborate with global teams and showcase Armis at major events.
About Armis
Armis is the leading unified asset intelligence platform, helping organizations address the evolving threat landscape posed by connected devices. Our solutions provide visibility and security for managed and unmanaged assets across IT, cloud, IoT, OT, medical (IoMT), and 5G environments.
Join us in redefining cybersecurity and creating a safer digital world.
Apply today to lead the charge in taking Armis’ social media to the next level!
We know there is a lot to consider when applying for a new job, and quite often job descriptions provide a lot of detail for candidates… but here at Armis, we strongly encourage you to try to avoid the confidence gap . We don’t expect you to meet each of the listed requirements perfectly to be considered for any of our roles.
Salary range guidance for this position is: £100,000.00 - £160,000.00
The salary range listed does not include other forms of compensation or benefits (e.g. i.e. bonuses, commissions, stocks, health insurance benefits, etc.) offered to candidates. Visit our careers site for more information on benefits at Armis.
The choices you make in your career journey matter. You want to do interesting work in an important field while also having time to live your life, which is why we place so much value in your life-work balance. Armis sets you up for success with comprehensive health benefits, discretionary time off, paid holidays including monthly me days, and a highly inclusive and diverse workplace. Put your unique experiences and perspective to work in an environment where they will enable you to thrive, grow, and live your life with integrity.
Armis is proud to be an equal opportunity employer. We never discriminate based on race, ethnicity, color, ancestry, national origin, religion, sex, sexual orientation, gender identity, age, disability, veteran status, genetic information, marital status or any other legally protected (or not) status. In compliance with federal law, all persons hired will be required to submit satisfactory proof of identity and legal authorization.
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