Marketing Communications Manager - Customer Advocacy Manager
Innovate with purpose
At BILL, we believe in empowering the businesses that drive our economy. By replacing outdated financial processes with innovative tools, we help businesses—from startups to established brands—make smarter decisions and gain control of their operations. And we don’t stop there: we’re creating the future of financial automation so businesses can spend more time on what matters.
Working here means you become part of a vision-driven team that’s ready to tackle challenges and build cutting-edge solutions. We value purpose, drive, and curiosity—and we thrive in a fast-paced, ever-changing environment. Whether in one of our offices in San Jose, CA, Draper, UT, or working remotely, BILLders collaborate to deliver real impact for businesses that need more time in their busy weeks.
At BILL, we listen, learn, and lead—fostering collaboration and a drive for continuous growth. We’re committed to building a diverse and inclusive workplace that values each person’s unique skills and experiences. Even if you don’t meet every requirement, we’d love to hear from you—you might be just what we’re looking for, whether in this role or another.
✨ Let’s give businesses more time for what matters.
Make your impact within a rapidly growing Fintech Company
Our Customer Community team is looking to add a Marketing Communications Manager who is a dynamic customer advocacy professional to help us build and scale the success of our Champions advocacy program for BILL customers and brand ambassadors. Day to day activities would include executing high-impact co-marketing initiatives to drive brand awareness, deepen customer relationships and retention and accelerate customer growth. This role requires a strategic thinker with exceptional organizational skills, creativity, and a proven track record in managing a variety of marketing campaigns.
We’d love to chat if you are and have:
- Strategic customer-centric mindset: Experience serving as the voice of the customer and nurturing relationships with high value product and brand ambassadors
- Analytical thinker and executor: Ability to think strategically about how we can deliver value for our customers, and be able to pivot to execution to deliver on goals/objectives. You bring a blend of creativity and analytical skills to derive insights from advocacy activities and translate them into actionable strategies.
- Strong communicator: Able to partner and collaborate with teams with teammates in Customer Success, Brand & Creative, PR, Content Marketing, Events, Web and SEO.
- Customer expert and Champion: Be the voice of the customer. Know the customer needs, journey, and mindset of the customer segments and turn those insights into relevant messages and value-add programs that resonate. Able to follow up on advocate leads from a variety of cross-functional sources
- Storyteller and production specialist: Oversee the creation, management and performance tracking of customer case studies by leading the production of stories and testimonials across various product use cases, customer segments, industries, regions to support Marketing, Sales and Account Management efforts.
Core responsibilities include:
- Content and communication: Guide the creation of content that supports every stage of the customer lifecycle, from onboarding to advocacy.
- Project management: Manage projects and advocacy activities from end to end, tracking cross-functional requests and fulfillment requests
- Content development: Conduct customer interviews, and oversee the development of content assets like case studies, testimonials, blog posts and press releases continue to align with BILL brand voice, values and messaging. Distribute content to relevant channels. Amplify the success of our customers through creative storytelling that brings their challenges and winning strategies to life. Lead integration of customer stories into various Marketing channels and campaigns including social media, website, product marketing, lifecycle, demand generation and comms to ensure cohesive brand messaging and representation
- Sales Reference program: Partner with CSM team to identify and connect satisfied customers with prospects
- Co-Marketing initiatives: Build and nurture a community of customer advocates through initiatives like case studies, testimonials, user groups, and customer advisory boards. Identify and engage key customer advocates for speaking opportunities, webinars, and events.
Professional Experience/Background to be successful in this role:
- 5+ years of customer marketing experience, preferably with running customer reference programs, advocacy community programs or in a customer marketing role
- Direct experience in B2B SaaS and/or fintech
- Experience with community management (Bettermode or other similar community software or platforms)
- Experience leading advocacy programs and marketing campaigns, including but not limited to field events, webinars, sales reference programs, customer evidence
- Excellent written and verbal communication skills.
- Passion for identifying and connecting with customers across a diverse set of industries and thinks strategically about how the customer's story will help BILL win more customers
- Experience with content production and editorial storytelling
- Results driven, self-starter and a strong collaborator
- Detail-oriented and highly organized
- Exceptional communication skills, both written and verbal
- Experience with: Google Workspace, Asana, Salesforce, Seismic, User Evidence, Slack
The estimated salary range for this role is noted below for our San Jose based role. Our ranges for each role and job level are based on a variety of factors including candidate experience, expertise, and geographic location and may vary from the amounts listed above. The role is also eligible for a competitive benefits package that includes: medical, dental, vision, life and disability insurance, 401(k) retirement plan, flexible spending & health savings account, paid holidays, paid time off, and other company benefits.
San Jose pay range
$102,800 - $128,500 USD
What’s in it for you?
Redefining how businesses automate their work is a fast-paced, exciting, and fun environment. But we also have benefits and perks to ensure the magic isn’t only experienced by our customers, but by our employees as well.
Here is a preview of some of the amazing benefits here at BILL:
- 100% paid employee health, dental, and vision plans (choose HMO, PPO, or HDHP)
- HSA & FSA accounts
- Life Insurance, Long & Short-term disability coverage
- Employee Assistance Program (EAP)
- 11+ Observed holidays and wellness days and flexible time off
- Employee Stock Purchase Program with employee discounts
- Wellness & Fitness initiatives
- Employee recognition and referral programs
- And much more
Don’t believe us? Check out our culture, benefits, and teams on our career site, LinkedIn Life, or YouTube pages.
BILL is an Equal Opportunity Employer that values diversity and inclusion. We believe our best ideas come from the unique stories, perspectives, and experiences of our team members. We welcome people of all backgrounds, abilities, and identities to bring their authentic selves and contribute to our culture.
We are committed to a transparent, inclusive hiring process that reflects our values. If you need accommodations at any stage, please contact interviewaccommodations@hq.bill.com.
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