Senior Field Marketing Manager
About Turing
Based in Palo Alto, California, Turing is the world’s first AI-powered tech services company. It has reimagined tech services from the ground up with AI by offering AI-vetted and matched talent, AI-accelerated development, and access to AI transformation experts who have built many of the most iconic Silicon Valley companies.
Founded in 2018, the company has experienced tremendous growth with three million global developers on its Talent Cloud and 900+ clients. Turing has received numerous awards, including Forbes’s 2022 “One of America’s Best Startup Employers,” being ranked #1 in The Information’s 2021 Annual List of most promising B2B Companies and Fast Company’s “Annual List of the World’s Most Innovative Companies.”
The company’s leadership team comprises both AI technologists from leading organizations including Meta, Google, Microsoft, Apple, Amazon, Twitter, Stanford, Caltech, MIT as well as tech consulting veterans from Accenture, Cognizant, Capgemini, McKinsey, Bain, and more.
We are looking for a Senior Field Marketing Manager with a proven track record of driving demand and delivering pipeline to fuel our next stage of growth. You should be relentlessly focused on the customer and have experience activating hyper-targeted campaigns, programs and events across various sales segments. This is a highly cross-functional role that requires building strong relationships across the marketing team and with leaders from Sales, Customer Success, Product, and Sales Operations to obtain shared success.
Job Responsibilities:
- Drive the development and execution of high-impact field marketing activities that contribute to lead generation, pipeline acceleration, and revenue growth.
- Partner with cross-functional teams, including sales, marketing, SDRs, to align marketing and funnel strategies with sales priorities.
- Define and package industry-specific value propositions and service offerings that are differentiated in the market
- Develop and implement demand-generation marketing programs, including events, sponsorships, roundtables, industry events, virtual experiences, and roadshows.
- Plan, execute, scale, and optimize hyper-targeted campaigns to deliver on our aggressive pipeline goals and support expansion within our current customer base.
- Forecast, measure, and analyze campaign performance, optimizing strategies as needed.
- Collaborate with the global brand/campaign strategy to create an annual integrated marketing plan that supports revenue growth objectives.
- Collaborate with content, sales, and customer success teams to find potential case studies for marketing channel distribution.
- Build a strong partnership with sales leadership and ensure marketing programs accelerate deal velocity.
- Track and accelerate MQL to SQL conversion
- Track and report on lead flow and conversion metrics, making data-driven adjustments as necessary.
- Serve as the link between product/brand/campaign marketing with sales enablement.
- Collaborate with sales enablement on identifying training needs and content.
Job Requirements
- Bachelor’s degree in marketing, business, or related field
- Minimum of 5 years in technology marketing
- Located in the San Francisco Bay Area (mandatory)
- Experience with Salesforce, Asana
- Experience in launching new services and products
- Ability to develop strategic marketing plans and lead change
- Cross-functional collaboration across marketing/sales/product
- Ability to interpret trends and data for improvement actions
- Ability to manage sales groups and corporate resources
- Willingness to travel for customer meetings and tradeshows
- Ability to make data-driven decisions
- High attention to detail and adept project management skills
- Excellent verbal and written communication skills
- Resourceful and solution-oriented mindset to handle unforeseen problems.
Advantages of joining Turing:
- Amazing work culture (Super collaborative & supportive work environment; 5 days a week)
- Awesome colleagues (Surround yourself with top talent from Meta, Google, LinkedIn etc. as well as people with deep startup experience)
- Competitive compensation
- Flexible working hours
- Full-time remote opportunity
Don’t meet every single requirement? Studies have shown that women and people of color are less likely to apply to jobs unless they meet every single qualification. Turing is proud to be an equal opportunity employer. We do not discriminate on the basis of race, religion, color, national origin, gender, gender identity, sexual orientation, age, marital status, disability, protected veteran status, or any other legally protected characteristics. At Turing we are dedicated to building a diverse, inclusive and authentic workplace and celebrate authenticity, so if you’re excited about this role but your past experience doesn’t align perfectly with every qualification in the job description, we encourage you to apply anyways. You may be just the right candidate for this or other roles.
For applicants from the European Union, please review Turing's GDPR notice here.
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