SEO Specialist

As Betsson continues to grow across Latin America, we are looking for a SEO Specialist to join out Latam Team in Bogotá!

THE WOW

We are seeking a skilled SEO Specialist to join our team and manage SEO efforts for a prominent website in the igaming industry. The ideal candidate will have a good understanding of both technical SEO and content creation, with a proven track record of implementing SEO strategies that drive organic growth. A strong knowledge of the latest SEO best practices and trends is essential.

WHAT’S IN IT FOR YOU?

You'll get the opportunity to work in an international environment, at a 100% digital company that is the market leader within the online gaming industry.

When working with us, we promise you that you will never ever have a dull moment. By spinning multiple plates, you will always have your hands full. We promise you that you will learn a lot and that you will grow with us, both in your career and as a person. And of course, we promise you that you will join a GREAT team!

A FLAVOUR OF WHAT YOU’LL BE DOING:

•    Develop and implement SEO strategies to increase organic traffic for the latam sites.
•    Perform comprehensive site audits and optimize the website for improved performance, speed, and mobile responsiveness.
•    Conduct keyword research, competitive analysis, and on-page optimization to improve rankings in search engine results.
•    Collaborate with the content team to create and optimize high-quality, SEO-friendly content.
•    Track, analyze, and report on SEO performance using analytics tools (Google Analytics, Google Search Console, etc.).
•    Stay updated with the latest industry trends and algorithm updates to ensure SEO strategies are up-to-date.
•    Manage local SEO efforts, ensuring visibility in local search results.
•    Identify and resolve any technical SEO issues such as crawl errors, indexing problems, and duplicate content.
•    Select & monitor backlink profiles and implement link-building strategies.

 YOU’RE GOOD AT:

•    2 to 3 years Proven experience as an SEO Specialist, with a focus on the latam market.
•    Good knowledge of technical SEO, on-page and off-page SEO, and local SEO.
•    Experience with SEO tools such as SEMrush, Ahrefs, Moz, Screaming Frog, etc.
•    Familiarity with Google Analytics, Google Search Console, and other tracking/reporting tools.
•    Excellent understanding of keyword research and content optimization strategies.
•    Familiarity with HTML, CSS, and JavaScript as it relates to SEO.
•    Strong analytical skills with attention to detail and problem-solving abilities.
•    Excellent communication skills, with fluency in Portuguese and English.
•    Experience in the entertainment industry is a plus.

WHAT WE OFFER

•    Full-time position in a dynamic and exciting igaming industry.
•    A collaborative and creative work environment.
•    Opportunities for professional growth and development.
•    Competitive salary and benefits.
•    Hybrid work options.

Much like riding a rollercoaster, sometimes life at Betsson can be lightning fast with twists and turns but always FUN! Then again, what else would you expect from a business 75% millennial and 1700 strong, spread across 7 offices with 900 based out of our Malta HQ alone! We recognise it may not be for the faint-hearted, but if you’re a go-getter, initiator and adrenaline junkie, always striving to push the boundaries and challenge yourself, then you’ll fit right in.

CHALLENGE ACCEPTED?

Apply now via our career site.