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Account Supervisor, Health & Wellness

Washington, District of Columbia, United States

Burson is the global communications leader built to create value for clients through reputation. With highly specialized teams, industry-leading technologies and breakthrough creative, we help brands and businesses redefine reputation as a competitive advantage so they can lead today and into the future. Burson is part of WPP (LSE/NYSE: WPP), the creative transformation company. Learn more at www.bursonglobal.com.  

THE ROLE:

We are looking for an Account Supervisor to join our best-in-class Healthcare team in NYC.  This Account Supervisor will help to establish the strategic vision for a number of client initiatives.

You will be managing day-to-day client activities across a variety of programming and be comfortable with and interested in integrated communications: digital and social programming, traditional media, paid media and internal communications.  You will be a core member of our team, leading and managing your own projects and work streams.  This is an opportunity to draft strategic materials for clients, generate creative ideas, manage projects, think both strategically and tactically and have an impact in our Health & Wellness team.

We are in need of someone who understands the healthcare space and has a passion for working with healthcare clients.

THE WORK:

  • Develop knowledge of client verticals, business goals and overall competitive landscape through trade publications and desktop research
  • Write an edit integrated materials including pitch letters, new releases, social and digital content, blogs, backgrounders, fact sheets, bios
  • Create and maintain media lists, handle routine media inquiries and pitch client messaging
  • Monitor several outlets a day and be able to differentiate between what is newsworthy to give constructive and well-thought-out client recommendations
  • Develop a vast knowledge of the media that influences your client’s customers while building relationships with key media outlets
  • Develop relationships with external audiences (media, third-party constituencies, etc.) to pitch and convey client stories
  • Secure media interviews and coordinate specific events and promotions for clients
  • Be comfortable with digital media tools and metrics and utilize social networking formats to reach specific audiences
  • Interface with clients, respond effectively to clint questions and contribute in client meetings all under the supervision of senior managers
  • Assist in account administration duties such as billing and activity reports

 

EXPERIENCE THAT CONTRIBUTES TO SUCCESS

  • 4+ years of communications experience with a PR agency preferred
  • Experience and/or interest in the pharmaceutical/healthcare industry
  • Passion for telling the client story and a proven track record of success positioning large clients with top tier media
  • Strong writing and editing skills
  • Understanding of the integration of social media and traditional media
  • Ability to take ownership of a program and work with autonomy
  • Experience using media monitoring tools (Cision, Radian6, Gorkana, Vocus, etc.) is a plus
  • Proficiency with Microsoft Word, PowerPoint and Excel as well as social media platforms (Facebook, X, Pinterest, Instagram)
  • Excellent written and verbal communication skills along with strong attention to detail
  • Experience working in and contributing to an inclusive and collaborative environment
  • Ability to push the envelope and think outside the box
  • Desire to work in a diverse and inclusive organization as an active participant in culture initiatives, training opportunities and employee resource groups

How We’ll Support You:

Our vision is for Burson to be the leading ‘academy company’ for creative communications professionals and emerging leaders. We provide a dynamic environment where ambitious colleagues come to elevate their skills, expand their networks, and ultimately, produce the best solutions for today’s leading brands. Our commitment to your growth is reflected in our robust benefits and people programs, which include professional development opportunities, mentorship programs with industry leaders, tuition reimbursement for continued learning, a vibrant and inclusive company culture fostering collaboration and innovation, and competitive compensation and benefits packages designed to reward and retain top talent. We invest in our people because we believe their success is our success.

The base salary for this position at the time of this posting may range from $50,000 to $105,000. Individual compensation varies based on job-related factors, including location, business needs, level of responsibility, experience, and qualifications.

ABOUT BURSON:

At Burson, we’re an agency of learn-it-all’s. We recognize that the things we do best, creativity and communications, require a level of nuanced understanding. That’s why it’s imperative for us to hire extraordinarily talented people of all races, ethnicities, religions, abilities, sexual orientation and gender identities. Without that we can’t do the essential work of inspiring bold ideas, fostering constructive dialogue, cultivating meaningful experiences, and driving innovation and creativity for our partners. Your unique point of view—your talent—is what makes you a #BursonPerson, and it’s how we deliver exceptional results for our clients, together.

As an Equal Opportunity Employer, Burson does not discriminate against applicants or employees because of their race, creed, color, age, religion, sex, disability, sexual orientation, gender, gender identity or expression, marital status, military status, national origin, or ancestry. 

For more information, visit www.bursonglobal.com.

  

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