Public Relations Executive

Burson is the global communications leader built to create value for clients through reputation. With highly specialized teams, industry-leading technologies and breakthrough creative, we help brands and businesses redefine reputation as a competitive advantage so they can lead today and into the future. Burson is part of WPP (LSE/NYSE: WPP), the creative transformation company. Learn more at www.bursonglobal.com.  

More About The Role

Burson India is looking for a Public Relation Executive for our Bengaluru location to work in our Corporate & Services practice. As a PR Executive you are expected to actively be involved in the day-to-day execution of client activities under the supervision and guidance of senior team members. You will contribute to Burson – India’s performance by supporting the seniors in the team to manage client relationships and integrated communication (IC) programs, satisfying, and delighting clients and generating new business. You are required to support our corporate strategy and your practice or office to help ensure superior client service, a winning culture and profitability. 

What You Will Do

Client Service:

• Stay updated on all your clients, their industries, and competitors by actively reading articles, press materials, marketing collateral and strategy documents.
• Help organize and participate in client brainstorm meetings and calls and never hesitate to ask informed questions and make creative recommendations; understand what is being done and how it adds value to your clients.
• Have strong verbal and written communication skills to support the senior team to develop quality materials such as press releases, messages etc.
• Maintain relationships with prominent media members inside and outside your clients’ industries and stay current on any news that can be used for the benefit of clients
• Be responsible to create professional, actionable client-facing communications, status reports, campaign summary reports and general account activity reports.
• Assist in press materials development and support the preparation of press events.
• Stay updated on social media trends and build relationships with key influencers and community contacts to optimize channels.

Experience That Contributes To Success

• 1+ years of experience in Public Relations. Preferably from corporate background.
• University degree in Communications or related discipline
  

You Belong at Burson

Our vision is for Burson to be the leading ‘academy company’ for creative communications professionals and emerging leaders. We provide a dynamic environment where ambitious colleagues come to elevate their skills, expand their networks, and ultimately, produce the best solutions for today’s leading brands. Our commitment to your growth is reflected in our robust benefits and people programs, which include professional development opportunities, mentorship programs with industry leaders, tuition reimbursement for continued learning, a vibrant and inclusive company culture fostering collaboration and innovation and packages designed to reward and retain top talent. We invest in our people because we believe their success is our success.

At Burson, we’re an agency of learn-it-all’s. We recognize that the things we do best, creativity and communications, require a level of nuanced understanding. That’s why it’s imperative for us to hire extraordinarily talented people of all races, ethnicities, religions, abilities, sexual orientation and gender identities. Without that we can’t do the essential work of inspiring bold ideas, fostering constructive dialogue, cultivating meaningful experiences, and driving innovation and creativity for our partners. Your unique point of view—your talent—is what makes you a #BursonPerson, and it’s how we deliver exceptional results for our clients, together.

For more information, visit www.bursonglobal.com.

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