Creative Director - Copy

Established in 2004, OLIVER is the world’s first and only specialist in designing, building, and running bespoke in-house agencies and marketing ecosystems for brands. We partner with over 300 clients in 40+ countries and counting. Our unique model drives creativity and efficiency, allowing us to deliver tailored solutions that resonate deeply with audiences. 

As a part of The Brandtech Group, we're at the forefront of leveraging cutting-edge AI technology to revolutionise how we create and deliver work. Our AI solutions enhance efficiency, spark creativity, and drive insightful decision-making, empowering our teams to produce innovative and impactful results. 

Job title: Creative Director - Copy

Role: Freelancer 

Duration: 3-4 months

Location: Sydney, Australia

 

About the role: 

In a highly competitive and saturated market place creating visually stunning, impactful and effective creative work is essential. To help us deliver this we are looking for a strong, inspirational Creative Director – Copy renowned for their work across this category – to join us on our journey.  

As a senior member of the studio, the Creative Director(Copy) will be working directly for some of the most renowned brands in the world and one of the largest advertisers in the industry.  

The Creative Director will effectively and efficiently oversee and direct conceptual and copy projects, and will ultimately be responsible for the quality of ideas and the end-to-end copy execution of jobs, from brief through to implementation and delivery. The Creative Director will have responsibility for overseeing multiple simultaneous live projects, each one typically assigned a Copywriter or Designer, who, in collaboration with the Project Manager, will report to the Creative Director for the duration of the project.  

We are looking for a multi-skilled creative that will direct, inspire, lead and support all levels of copy and creative talent across the account, defining and advancing a positive and highly productive design culture.  

 

What you will be doing: 

• To champion creativity and excellent client centricity.  
• To creatively direct conceptual copywriters, harnessing their development and performance, in a manner that assures maximum efficiency and creativity.  
• To manage, supervise, review and audit the work of copywriters and community managers to ensure the creative level expected of IIG is being met.  
• To help drive maximum efficiency, productivity and the maintenance of the highest quality of creative concept, copy and artwork.  
• To work with and support the IIG team to deliver excellent client service.  
• To work actively with all internal and external stakeholders to ensure the delivery of the highest level of client service from IIG.  
• To oversee, manage and review new creative concepts to both new and existing clients.  
• To act as brand guardian to ensure all copy collateral produced is faithful to the client’s brand guidelines.  
• On occasion, undertake the copy of digital collateral, to the client’s brief and exacting standards and within agreed timeframes.  
• To effectively organise and prioritise workload, especially around deadline, and have the flexibility to respond to increases in workload/ tight deadlines.  
• To work with the wider SMT to establish creative strategy for the account.  
• To motivate and influence the creative team to constantly strive for excellence in performance.  
• To proactively monitor the quality of design projects being produced and submitted by leading internal review sessions and seeking feedback from both internal and external stakeholders.  
• To oversee and manage the timely delivery of all jobs / projects going through the studio, always taking into consideration the clients’ requirements and expectations.  
• To investigate, propose and implement innovative ways of delivering copy services to maximise efficiency and productivity.  
• To actively oversee and manage team meetings, forward scheduling meetings and work review meetings.  
• To manage, oversee and coordinate the sharing of knowledge and the facilitation of learning within the team and all other employees to improve business practices, refine processes, aid and promote the development of creative ideas and introduce new services.  
• To organise monthly work / successes / learnings / presentations to the wider SMT team to showcase work from the studio/ team managed.  

Business Development  

• Attend client meetings, present work, discuss needs and identify opportunities.  
• To assign creative leads and develop accounts and teams.  

Workflow  

• To work actively with the workflow / studio manager in coordinating the effective allocation of copy resource, facilitating information from colleagues, business managers and staff. To provide effective resource support to meet client demands and to cover flexible working, holiday and sick leave requirements in the most economical manner.  

Brand Guardianship  

• To act as brand guardian to ensure all copy collateral produced by the copy team is faithful to the client’s brand guidelines.  

Customer Centricity  

• To work actively with all internal and external stakeholders to ensure the delivery of the highest level of client service from all team members.  

People Management & Development  

• To manage, train and mentor staff and oversee their professional development through the setting of SMART objectives and PDPs, offering knowledge, motivation, support and experience as required, including but not limited to their creative and technical skill, to increase productivity, staff retention and enhanced staff morale.  
• With the assistance of Account Lead, ensure all staff members accurately record timesheets. 

 

What you need to be great in this role: 

As the senior copy practitioner within the Creative team, the Creative Director will combine first-class copy expertise, creativity and thought leadership with commercial acumen and leadership gravitas.  

The Creative Director will:  

• Be hands-on with a strong focus on digital.  
• Be experienced in directing complex, commercial, copy projects involving senior stakeholders and interdisciplinary creative teams with strong experience across global Healthcare/nutrition brands.  
• Be highly creative with the ability to generate ideas and practically contribute to design details, importantly demonstrating exceptional pure graphic design and typography skills.  
• Have deep technical copy skills in one or more discipline, e.g. Content Creation, Copy for Digital, Brand Immersion, Events, Copy for Print, User Experience, etc.  
• Have a proven ability to communicate and liaise with all levels in the business.  
• Have a proven ability to influence stakeholders at all levels, including outside the copy team.  
• Have a proven ability to effective manage creative teams.  
• Have Director level written and verbal communication skills, including public speaking.  
• Be proficient in Adobe CC, Microsoft Office and other related software.  
• Be a driven, proactive, helpful, and enthusiastic team player 
• Passion for and inquisitive about AI and new technologies 
• Understanding and knowledge of AI tools is beneficial, but ability to learn and digest benefits and features of AI tools is critical 

Req ID: 15876

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Our values shape everything we do: 

Be Ambitious to succeed   

Be Imaginative to push the boundaries of what’s possible   

Be Inspirational to do groundbreaking work   

Be always learning and listening to understand   

Be Results-focused  to exceed expectations   

Be actively pro-inclusive and anti-racist across our community, clients and creations   
 

OLIVER, a part of the Brandtech Group, is an equal opportunity employer committed to creating an inclusive working environment where all employees are encouraged to reach their full potential, and individual differences are valued and respected. All applicants shall be considered for employment without regard to race, ethnicity, religion, gender, sexual orientation, gender identity, age, neurodivergence, disability status, or any other characteristic protected by local laws.   

 OLIVER has set ambitious environmental goals around sustainability, with science-based emissions reduction targets. Collectively, we work towards our mission, embedding sustainability into every department and through every stage of the project lifecycle.