Marketing Manager - Direct Mail & Offline Channels

OUR STORY

Quince was started to challenge the existing idea that nice things should cost a lot. Our mission was simple: create an item of equal or greater quality than the leading luxury brands and sell them at a much lower price. 

OUR VALUES

Customer First. Customer satisfaction is our highest priority.

High Quality. True quality is a combination of premium materials and high production standards that everyone can feel good about.

Essential design. We don’t chase trends, and we don’t sell everything.  We’re expert curators that find the very best and bring it to you at the lowest prices.

Always a better deal. Through innovation and real price transparency we want to offer the best deal to both our customers and our factory partners.  

Environmentally and Socially conscious.  We’re committed to sustainable materials and sustainable production methods. That means a cleaner environment and fair wages for factory workers.

OUR TEAM AND SUCCESS 

Quince is a retail and technology company co-founded by a team that has extensive experience in retail, technology and building early stage companies. You’ll work with a team of world-class talent from Stanford GSB, Google, D.E. Shaw, Stitch Fix, Urban Outfitters, Wayfair, McKinsey, Nike etc.

THE IDEAL CANDIDATE:

The ideal candidate is a self-starter, problem-solver and successful in combining technology and data into best-in-class outcomes.  The candidate is energized by solving complex business problems and consistently effective in making high-judgement decisions at rapid pace amidst the frequent ambiguity that comes with charting a course of action with no precedent.  Moreover, the ideal candidate is energized by an environment where strategy, innovation and decision-making are intentionally distributed, where candor, speed and data are highly valued and colleagues at all levels hold each other to unusually high standards on behalf of Quince customers.

RESPONSIBILITIES:

• Lead the strategy and implementation of all direct mail programs
• Partner with the creative, merchandising and inventory teams to align assets with brand storytelling and product priorities
• Develop segmentation strategies to target high-value audiences 
• Manage all agency partnerships, contracts and performance reviews
  Define KPIs, testing plans, and measurement methodologies for all mail and offline initiatives.
• Monitor campaign performance daily/weekly and provide actionable insights to drive ROI
• Partner with the engineering and analytics teams to continuously improve matchback, holdout testing, and incrementality measurement
• Manage and scale other offline channels including newspaper, OOH, etc. 

REQUIREMENTS:

• 4+ years of experience in direct mail or catalog marketing, preferably in retail or e-commerce.
• Experience in other offline channels is a plus. 
• Demonstrated success in owning direct mail campaigns end-to-end, from strategy to performance analysis
• Strong analytical skills with the ability to translate data into clear insights and actionable next steps.
• Experience managing external agencies.
• Highly organized, self-motivated, and comfortable working in a fast-paced environment.
• Proficiency with tools like Looker or customer data platforms (CDPs) preferred