Senior Customer Marketing Manager

SurveyMonkey is the world’s most popular platform for surveys and forms, built for business—loved by users. We combine powerful capabilities with intuitive design, effectively serving every use case, from customer experience to employee engagement, market research to payment and registration forms. With built-in research expertise and AI-powered technology, it’s like having a team of expert researchers at your fingertips.

Trusted by millions—from startups to Fortune 500 companies—SurveyMonkey helps teams gather insights and information that inspire better decisions, create experiences people love, and drive business growth. Discover how at surveymonkey.com.

What we’re looking for

SurveyMonkey is on an exciting product-led growth (PLG) journey, and we’re seeking a customer-first, strategic leader to join us as Senior Customer Advocacy Manager. Our customers love using SurveyMonkey, and we believe they can be powerful champions of our brand. In this role, you’ll design and lead programs that turn customer stories into impactful brand moments, fueling community, trust, and reputation. Reporting to the Senior Manager of Customer Marketing, you’ll partner across teams to elevate the voice of the customer in meaningful ways. If you’re a strong storyteller, program manager, and advocate for customer success, with a passion for SaaS and building authentic relationships, we’d love to hear from you.

What you’ll be working on

• Create compelling customer narratives via testimonials, case studies, UGC, and speaking engagements.
• Own the entire story production process from recruiting, interviewing, drafting, and working with content, design, and web teams to publish.
• Collaborate with marketing, sales, and customer success to integrate customer stories across campaigns.
• Establish a brand ambassador program to empower advocates to share best practices and host events.
• Oversee/optimize customer reviews on G2, TrustPilot, and Gartner to boost brand reputation.
• Formalize “surprise and delight” programs like gifting and customer awards.
• Build the strategy for and implement an interactive customer community.

We’d love to hear from people with

• 8+ years of experience in B2B SaaS, with a focus on customer advocacy
• Proven ability to collaborate across sales, customer success, and marketing to scale advocacy programs
• Strong program management skills with a track record of delivering measurable impact
• Excellent storyteller with clear, engaging communication skills
• Experience recruiting and enabling high-profile customers to champion products and brands
• Background in building and managing customer communities; familiarity with community platforms is a plus

SurveyMonkey believes in-person collaboration is valuable for building relationships, fostering community, and enhancing our speed and execution in problem-solving and decision-making. As such, you will be required to work from a SurveyMonkey office up to 1 day per week.

#LI - Hybrid

Why SurveyMonkey? We’re glad you asked 

SurveyMonkey is a place where the curious come to grow.  We’re building an inclusive workplace where people of every background can excel no matter their time zone. At SurveyMonkey, we weave employee feedback and our core values into everything we do to create forward-looking benefits policies, employee programs, and an award-winning culture, including our annual holiday refresh, our annual week of service, learning and development opportunities like Curiosity Week, and our C.H.O.I.C.E Fund. 

Our commitment to an inclusive workplace

SurveyMonkey is an equal opportunity employer committed to providing a workplace free from harassment and discrimination. We celebrate the unique differences of our employees because that is what drives curiosity, innovation, and the success of our business. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, gender identity or expression, age, marital status, veteran status, disability status, pregnancy, parental status, genetic information, political affiliation, or any other status protected by the laws or regulations in the locations where we operate. Accommodations are available for applicants with disabilities.