Back to jobs
New

Sales Enablement Content Manager

Oakville, Ontario - Canada; Waterloo, Ontario - Canada

Who we are:

Geotab ® is a global leader in IoT and connected transportation and certified “Great Place to Work™.” We are a company of diverse and talented individuals who work together to help businesses grow and succeed, and increase the safety and sustainability of our communities.
 
Geotab is advancing security, connecting commercial vehicles to the internet and providing web-based analytics to help customers better manage their fleets. Geotab’s open platform and Geotab Marketplace ®, offering hundreds of third-party solution options, allows both small and large businesses to automate operations by integrating vehicle data with their other data assets. Processing billions of data points a day, Geotab leverages data analytics and machine learning to improve productivity, optimize fleets through the reduction of fuel consumption, enhance driver safety and achieve strong compliance to regulatory changes.
 
Our team is growing and we’re looking for people who follow their passion, think differently and want to make an impact. Ours is a fast paced, ever changing environment. Geotabbers accept that challenge and are willing to take on new tasks and activities - ones that may not always be described in the initial job description. Join us for a fulfilling career with opportunities to innovate, great benefits, and our fun and inclusive work culture. Reach your full potential with Geotab. To see what it’s like to be a Geotabber, check out our blog and follow us @InsideGeotab on Instagram. Join our talent network to learn more about job opportunities and company news.

Who you are:

We are always looking for amazing talent who can contribute to our growth and deliver results! Geotab is seeking a Sales Enablement Content Manager who will create, manage, and optimize content designed to support our sales team in their efforts towards revenue targets. If you love technology, and are keen to join an industry leader — we would love to hear from you!

What you'll do:

As a Sales Enablement Content Manager your key area of responsibility will be developing compelling, up-to-date, and effective sales materials that arm our sales force with the tools they need to succeed. You will be responsible for using a blend of creativity, analytical thinking, and a deep understanding of Geotab processes to create content that directly supports sales challenges and drives revenue performance. You will need to work closely with sales, marketing, and product teams to ensure content alignment with business objectives and strategic goals.

To be successful in this role you will be a creative content strategist with strong analytical thinking skills and excellent collaboration abilities. In addition, the successful candidate will have expertise in content optimization and performance analysis, with the ability to continuously improve sales enablement materials for maximum impact while managing multiple content initiatives and ensuring accuracy and relevance across all sales materials.

How you'll make an impact:

  • Develop and implement content strategies that support sales processes and revenue objectives.

  • Create, curate, and manage high-quality sales enablement materials including presentations, playbooks, case studies, competitive battlecards, and FAQs • Ensure all content aligns with company branding and reflects current product offerings and industry trends.

  • Manage and maintain the content library and enablement platforms (Sales Excellence, MASH sites) ensuring easy access and user-friendly organization • Establish proper content labeling, categorization, and regular updates for optimal accessibility.

  • Maintain ROI-based content repository to support value-driven sales conversations.

  • Partner with sales, marketing, product, and Revenue Operations teams to gather insights and align content with business objectives.

  • Work closely with sales leaders to understand needs and provide tailored content solutions.

  • Collaborate with product and segment marketing teams to develop targeted sales materials.

  • Track and analyze content usage and effectiveness to identify improvement opportunities.

  • Gather feedback from sales teams and establish systems for incorporating insights into future content development.

  • Report on content performance and provide optimization recommendations.

  • Continuously assess and improve content delivery methods and platforms.

  • Support reporting, analytics gathering, and database management activities.

  • Facilitate meetings, conferences, and project team activities as needed.

What you'll bring to the role:

  • 5-8 years of experience in Sales Enablement, Sales, Marketing, Training or a similar role working with and organizing cross-functional teams. 

  • Post-Secondary Degree/Diploma Specialization in Marketing, Sales Operations, Revenue Operations, Communications or a related field highly valued.

  • Experience in research and analysis to enable strategic decision-making by others.

  • Ability to manage projects from concept to completion.

  • Excellent communication skills to deliver content, interpret instructions, resolve issues, and facilitate meetings.

  • Familiarity with sales enablement tools and platforms (e.g., Seismic, Highspot, Showpad) to maintain and enhance content delivery.

  • Familiarity with tools like Asana, WRIKE, or JIRA to manage projects from concept to completion.

  • Proficiency in using analytics platforms such as Google Analytics, Tableau, or similar to support reporting and analytics gathering.

  • Experience with CRM systems like Salesforce, HubSpot, or similar database applications to manage, organize, and update relevant data.

  • Skills in managing content on platforms like WordPress, SharePoint, or a proprietary CMS.

  • Proven ability to work collaboratively across various departments and foster a cooperative team environment.

  • Strong administrative skills, including adherence to practices and procedures within a sales operations context.

  • Experience in developing and executing sales enablement content strategies that align with sales and marketing objectives.

  • Proactive identification and implementation of process improvements for content delivery and feedback incorporation.

  • Experience acting as a liaison between RevOps, Sales, Marketing, and other departments to ensure strategic alignment and uniform messaging.

  • Capability to plan and facilitate meetings effectively.

If you got this far, we hope you're feeling excited about this role! Even if you don't feel you meet every single requirement, we still encourage you to apply.
 
Please note: Geotab does not accept agency resumes and is not responsible for any fees related to unsolicited resumes. Please do not forward resumes to Geotab employees.
 

Why job seekers choose Geotab:

Flex working arrangements
Home office reimbursement program
Baby bonus & parental leave top up program
Online learning and networking opportunities
Electric vehicle purchase incentive program
Competitive medical and dental benefits
Retirement savings program

*The above are offered to full-time permanent employees only

How we work:

At Geotab, we have adopted a flexible hybrid working model in that we have systems, functions, programs and policies in place to support both in-person and virtual work. However, you are welcomed and encouraged to come into our beautiful, safe, clean offices as often as you like. When working from home, you are required to have a reliable internet connection with at least 50mb DL/10mb UL. Virtual work is supported with cloud-based applications, collaboration tools and asynchronous working. The health and safety of employees are a top priority. We encourage work-life balance and keep the Geotab culture going strong with online social events, chat rooms and gatherings. Join us and help reshape the future of technology!
 
We believe that ensuring diversity is fundamental to our future growth and progress and is an integral part of our business. We believe that success happens where new ideas can flourish – in an environment that is rich in diversity and a place where people from various backgrounds can work together. Geotab encourages applications from all qualified individuals. We are committed to accommodating people with disabilities during the recruitment and assessment processes and when people are hired. We will ensure the accessibility needs of employees with disabilities are taken into account as part of performance management, career development, training and redeployment processes. If you require accommodation at any stage of the application process or want more information about our diversity and inclusion as well as accommodation policies and practices, please contact us at careers@geotab.com. By submitting a job application to Geotab Inc. or its affiliates and subsidiaries (collectively, “Geotab”), you acknowledge Geotab’s collection, use and disclosure of your personal data in accordance with our Privacy Policy. Click here to learn more about what happens with your personal data.

Apply for this job

*

indicates a required field

Resume/CV*

Accepted file types: pdf, doc, docx, txt, rtf

Cover Letter

Accepted file types: pdf, doc, docx, txt, rtf

Education

Select...
Select...
Select...
Select...
Select...
Select...
Select...
Select...
Select...
Select...
Select...
Select...

Geotab’s Voluntary Self-Identification Survey

Geotab is committed to fair and equitable treatment for all, and fostering a culture that embraces diversity and inclusion throughout the hiring process and beyond. At Geotab, our unique company culture is built upon the value of “always do the right thing” which is embraced by employees around the world. As a global organization, we continuously seek ways in which we can support both our staff and our communities through programs and partnerships focused on empowering diversity and prioritizing inclusion. 

We invite you to complete this optional survey to help us evaluate our diversity and inclusion efforts. Submission of the information on this form is strictly voluntary. Opting not to participate will not impact your job application in any way. Information obtained will not be associated with your name or job application in any identifiable manner. This information will be kept secure and confidential and will be used solely to evaluate our diversity and inclusion efforts. The information collected in this survey is only available to HR staff and Geotab data scientists to view in aggregated data format and not on an individual basis. Your answer will be maintained confidential and not be seen by selecting officials or anyone else involved in making hiring decisions.

Note to USA Applicants: This is a separate survey from the EEO-1 Voluntary Self Identification Form used in the United States for compliance purposes. We feel that the options found in the mandated survey do not encompass the rich diversity of our applicants, and as such strive to provide additional responses that reflect the landscape more accurately.

Select...
Select...
Select...
Select...