Senior Manager, Brand Design - Sport Equipment

LA28 does not provide relocation assistance.

The Summer Olympic and Paralympic Games will be hosted in Los Angeles, California in 2028, returning to the United States for the first time in over 30 years. 2028 will be the first time LA hosts the Paralympic Games, creating an opportunity to expand awareness, understanding and inclusion of people with disabilities.

LA28, the organizers for the 2028 Olympic and Paralympic Games in Los Angeles, is on a mission to create an unparalleled Games experience for athletes, fans, partners, our community and our people. Our vision is to collectively create what’s next through sport, community and the power of our differences.

The 2028 Olympics and Paralympics will represent LA and leverage the strength of our community’s creativity as we collectively work to design a Games that we all want to be a part of. We do this by focusing on people and by inviting everyone into the story of the LA28 Games.

The LA28 organizing committee is an independent, non-profit organization that is privately funded and governed by a board of directors. 

Values and Behaviors:

• Optimism – Embody a positive, enthusiastic, and solution-oriented attitude in everything we do; challenge the status quo, inspire and support one another to achieve our best; have our eyes on the future and believe we can make a meaningful impact
• Integrity – We communicate openly and honestly, listen, and respectfully value multiple perspectives; we do what we say and are accountable for everything we do; we do the right thing, always. Even when it isn’t easy
• Excellence – We hold ourselves to the highest standard and expectations; we live our values and truths and persevere through challenges; we are continuous learners and adapt and pivot with speed to meet changing needs
• Inclusion – We seek to represent, include, empower and level the playing field; our work reflects the communities we serve and the world in which we live; we leverage our platforms to bring awareness to issues relevant to who we are
• Co-Creation – We are authors of a shared story. Everyone contributes their unique voice to our shared mission; we share pride in our accomplishments and ownership of our shortcomings
• Boldness – We embrace creativity, courage and outside-the-box thinking; we are unafraid to take risks, explore unconventional solutions, and learn from the process; we are innovators, disruptors, and challengers of the status quo

Senior Manager, Brand Design – Sport Equipment

The LA28 Olympic & Paralympic Games are a canvas like no other—and we’re looking for a senior-level graphic designer to help bring that canvas to life through the sport equipment used in competition. As Senior Manager Brand Design, Sport Equipment, you will be responsible for crafting and implementing high-impact graphic designs that appear directly on Olympic and Paralympic sport equipment—everything from balls, batons, starting blocks, and targets, to golf tees, table tennis tables, balance beams, and more. 

Your work will be static and in motion, on the field of play, and in front of a global audience of billions. This is a rare opportunity to define how the Games are seen and remembered. You’ll develop original designs rooted in LA28’s brand system, tailoring them to the unique surfaces, forms, and functions of sport-specific gear, always aligning with IOC and IPC requirements and collaborating closely with internal teams and external manufacturing partners. 

You have impeccable taste. You are an expert craftsperson, a systems thinker, and a brand protector. You know how to balance creativity with precision and thrive in translating flat design into three-dimensional environments. You see sport equipment not as utility—but as storytelling. 

This role reports directly to the Head of Brand Design. 

Key Responsibilities:

Innovation 

• Bring a creative point of view to equipment graphics—exploring unique compositions, application techniques, and storytelling opportunities
• Create a stylistic approach that ensures consistent application of designs across all sports
• Stay ahead of trends in performance design, athlete experience, and brand visibility in sport 

Design  

• Create dynamic, brand-aligned graphics that live on sport equipment used during the LA28 Olympic and Paralympic Games
• Translate LA28 Look into adaptable artwork across dozens of sports and surfaces—ensuring clarity and impact at scale
• Design within specific technical and regulatory guidelines provided by the IOC, IPC, and sport federations
• Lead concept development, refinement, and execution from sketch to final production-ready files

Collaboration 

• Partner closely with LA28 Brand Design, Sport, and Look & Signage teams to ensure graphic consistency and integration with venue environments
• Work directly with International Sports Federations, equipment manufacturers and production partners to ensure graphic feasibility, accuracy, and quality control throughout prototyping, production and games time
• Participate in presentations, reviews, test events, and quality control checkpoints to ensure design intent is preserved from screen to surface

Background & Qualifications:

• 7+ years of experience in brand design, graphic design, or product graphics, ideally with experience in sports, lifestyle, or large-scale event branding
• A strong portfolio demonstrating design excellence across physical formats—especially applied to non-traditional canvases
• Proven ability to manage complex creative projects involving multiple stakeholders, tight deadlines, and technical constraints
• Proficiency in Adobe Creative Suite, and other creative software 
• Deep understanding of how design scales across materials and form factors, with experience preparing files for production
• Strong communication skills and ability to collaborate across creative, technical, and manufacturing teams
• Passion for the Olympic and Paralympic movements—and a desire to make history through design
• A passion for design, culture, and the power of creative storytelling at a global scale
• This isn’t just another gig—it’s a once-in-a-lifetime opportunity to help shape the look, feel, and experience of LA28

 
Join us in shaping the visual identity of LA28 and ensuring its global consistency!

Position Requirements:

Physical Requirements and Working Conditions   

• Candidates should expect a 4-5-day workweek, primarily based in the LA28 Los Angeles office
• Prolonged periods of sitting at a desk and working on a computer are required  
• May involve standing and walking at events, activations, or production shoots  
• Ability to lift and carry light materials (such as marketing collateral) as needed for events  
• Flexibility to work evenings and weekends as necessary, particularly leading up to key campaigns and milestone events  

Submission Requirements:

• Resume
• Portfolio

The annual base salary range for this position is $115,000.00 - $130,000.00. The pay scale provided is the range that LA28 reasonably expects to pay as starting base compensation for this role. All LA28 compensation remains subject to final determination based on individual candidate qualifications, experience, or other reasonable criteria consistent with LA28’s operational business needs and applicable law.

LA28 does not provide relocation assistance.

LA28 is committed to operating fair and unbiased recruitment procedures allowing all applicants an equal opportunity for employment, free from discrimination on the basis of religion, race, sex, age, sexual orientation, disability, color, ethnic or national origin, or any other classification as may be protected by applicable law. We strive to build a team that is diverse, inclusive and encourages qualified candidates of all backgrounds, perspectives, and identities to apply. We will consider all qualified candidates with criminal histories in a manner consistent with local law. We assess applications based on relevant skills, education, and experience a candidate can add to our team.