Manager, Area Sales and Education - UK
Launched in 2015, SOL DE JANEIRO is an award-winning, fast-growing premium global lifestyle beauty brand inspired by the beauty rituals and attitude of the beaches of Rio. Our brand purpose is to spark endless self-celebration and joy through the power and warmth of the Brazilian spirit. This philosophy extends from our products to our corporate culture. We are leaders, permanently inquisitive, category obsessed, incredibly diverse, self-demanding, true team players, and we are all Brazilian in Spirit.
Headquartered in New York and launched as a digitally native brand, we have expanded globally with teams in Rio, Paris, London, and Germany. Our commitment to excellence has earned us prestigious honors, including TIME100's 2024 Most Influential Company, Fast Company's 2024 World's Most Innovative Companies and 2023 Brands that Matter, Allure's 2024 Readers' Choice Awards, and WWD's 2023 Beauty Inc Award in the Prestige category. These accolades highlight our dedication to being a leading brand in the beauty industry and an exceptional workplace. Sol de Janeiro values diversity and inclusion and is committed to creating an inclusive environment where every person can enjoy a successful career.
Sol de Janeiro is looking for Manager, Area Sales and Education - UK to join the UK & Ireland Field Sales Team. Candidates will be responsible for building brand awareness, driving sales and delivering best-in-class customer experience across their designated areas. They will report directly to the Manager, National Sales and Education - UKI, and work closely with our retail partners to maximize consumer-facing initiatives and drive strategic in-store programs, events and education.
This new role will report to the Manager, National Sales and Education - UKI.
We welcome applicants from both the London and Manchester areas.
JOB RESPONSIBILITIES:
RETAIL SALES PERPORMANCE IN B&M:
- Responsible for achieving agreed sales targets within designated areas, with business plans in top Flagship Doors aligned to national and locally relevant in-store activity.
- Establish a focus door list based on sales goals and current performance monthly, be able to prioritize and independently manage journey planning within the area.
- Constantly evaluate area sales results and revise strategy based on successes and challenges.
- Establish and develop strong relationships from store leadership to store-level employees.
- Develop seasonal marketing plans with retail partners in the area to achieve retail sales goals through local event opportunities, training and strategy meetings.
- Take ownership for the success of the retailer beauty staff in-store, driving the team to achieve their KPIs through impactful and engaging educational touchpoints and business planning.
- Work closely with the UKI head office team to give feedback on commercial opportunities in the field.
- Evaluate stock levels for products when conducting store visits and communicate needs based on account specifications.
- Support and maintain visual merchandising updates and needs based on merchandising guidelines and retail planograms.
- Provide consistent feedback from store visits and training to help shape future decisions.
- Responsible for strategic budget decisions and overall compliance.
TRAINING AND EDUCATION:
- Develop strong relationships with all store level leadership to identify and partner on training opportunities in the area.
- Coach and develop staffing agency and retailer in-store teams to become brand experts and advocates.
- Have an innovative approach to identifying local opportunities to educate in-store teams, both in-person and remotely.
- Confidently conduct training on new and existing products in both formalized education sessions and during on-the-spot coaching opportunities.
- Lead by example during in-store selling and coaching days, demonstrating best-in-class customer experience. Be the embodiment of a brand advocate, championing the brand at every internal and external touchpoint.
- Ability to create positive learning environments for both sales and retailer teams in person and through digital touchpoints
- Foster an environment that encourages the open exchange of ideas and inspires those at point of sale.
- Lead from the front at retailers conferences and educational events, with the ability to confidently present on stage and to a large audience.
- Able to support in the development and creation of digital education material such as videos and product cards.
EVENTING AND CONSUMER ACTIVATIONS:
- Collaborate with the National Sales and Education Manager to identify & deliver eventing and experience opportunities across the UK and Ireland.
- Identify whitespace opportunities for eventing and experience in the area’s flagship stores and cities.
- Track and share insights, results and ROI from area activations.
- Build strong relationships with agency partners to identify best in class teams, and deliver coaching and training to ensure exceptional customer experience.
- Able to execute large scale sites, local events and area activations with excellence.
- Adopt a ‘hands-on’ approach to eventing and activations, leading the way with consumer experience and operational standards.
- Collaborate with internal stakeholders in Brand Marketing and VM to ensure all necessary event materials are prepared and available.
LEADERSHIP:
- Experience as a hands-on leader who loves being on the sales floor to motivate, coach, and help teams succeed.
- A natural storyteller with enhanced persuasive selling skills & an adept negotiator with proven examples of success.
- Innovator with the ability to work independently and handle multiple tasks in a fast-paced environment.
- Ability to network and influence senior stakeholders, and clearly communicate recommendations concisely and persuasively.
- Should have an energetic, positive, and service-oriented personality and be skilled at relationship-building.
- Must be focused, show excellent attention to detail, and demonstrate an entrepreneurial approach to their work.
- Has successfully identified, recruited, supervised, motivated and developed people.
- Should be passionate about skincare, body and fragrance products, and implementing brand education and training initiatives.
QUALIFICATIONS AND EXPERIENCE:
- 2+ years’ experience in premium beauty in a managerial role with experience of sales and education.
- Excellent written and verbal communication skills.
- Experience working across different channels of premium beauty: Department Stores, Beauty Specialists, Boots & others.
- Have a valid driver’s license and be able to easily commute within the area, and willing to travel out of the area for events or meetings.
- Should be proficient in MS Office (Word, Excel and PowerPoint).
- This is a field based role, candidates should be comfortable to travel and able to spend 80% of time out in the field/in-store.
#LI-hybrid
In addition to base salary, this position may be eligible for participation in a highly competitive bonus program with the possibility for overachievement based on performance and company results.
The information contained herein is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee, as these may change or new ones may be assigned at any time.
Sol de Janeiro is an Equal Employment Opportunity employer. It is Sol de Janeiro's policy not to discriminate based on any legally impermissible factor, including, but not necessarily limited to, race, color, ethnicity, citizenship, creed, place of origin, religion, sex, gender identity, gender expression, sexual orientation, family status, marital status, disability, veteran status, age, medical condition, genetic information, pregnancy, sexual and reproductive health decisions and any other characteristic prohibited by federal, state and/or local laws.
Requests for accommodation due to a disability or any other protected characteristic can be made at any stage of the recruitment process and during employment by contacting our People Experience Team at careers@soldejaneiro.com.
https://soldejaneiro.com/pages/privacy-policy-sol-de-janeiro
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