Director, Data Science & Analytics (Retention)

ABOUT US

At the heart of AG1 lies a commitment to our mission to empower people to take ownership of their health. Since 2010, we've dedicated ourselves to bringing Foundational Nutrition to people around the world. 

Our ethos is deeply rooted in science, with an unwavering dedication to continuous improvement. We leverage and contribute to the latest research to deliver a powerful, straightforward solution for optimal health to our customers. We harness the finest ingredients so that every scoop of AG1 gives you the nutrients you need with the simplicity you want in a daily routine.

Likewise, our organization puts the same energy into creating an environment that is a reflection of the cultural values that define who we are and how we work together. These seven values— One Spectacular Life, Customer Obsessed, Radical Ownership, High Performance, Courage, Amazing Humans and Continuous Pursuit of Excellence —are a representation of the high standards we set, and hold ourselves accountable to, when it comes to building our global team.

 

THE ROLE

We are looking for an experienced and highly motivated Director, Data Science & Analytics (Retention) to join our growing Data Science & Analytics team at AG1. The position will be responsible for overseeing the data science and analytics efforts within Customer Advocacy & Retention group. This role will require a strategic mindset, deep technical expertise, and the ability to lead and collaborate with cross-functional teams. Reporting to the VP, Data Science & Analytics, the ideal candidate will have a proven track record of driving growth through data insights within their specific domain and will be comfortable leading a team of analysts to successfully execute initiatives to optimize customer advocacy and retention.

WHAT YOU’LL DO

Leadership & Strategy:

• Lead and mentor a team of data scientists and analysts focused on Customer Advocacy & Retention.
• Develop and execute a cohesive data strategy that aligns with the company’s growth objectives in your specific area.
• Collaborate with business leaders to translate strategic goals into actionable data-driven initiatives within Customer Advocacy & Retention.
• Co-own business metrics with cross functional teams and speak to the performance in your area in key business review meetings

Customer Advocacy & Retention Specific Responsibilities:

• Churn Prediction Modeling: Develop and refine predictive models to identify customers at risk of churning. Use machine learning techniques to continuously improve the accuracy of churn predictions.
• Customer Lifetime Value (CLV) Analysis: Calculate and analyze customer lifetime value across different segments. Use CLV insights to inform marketing and retention strategies, focusing on maximizing long-term profitability.
• Retention Campaign Development: Collaborate with retention and ch teams to design and implement targeted retention campaigns (e.g., loyalty programs, re-engagement emails). Use data to measure the effectiveness of these campaigns and make adjustments as needed.
• Segmentation & Targeting: Create detailed customer segments based on behavior, purchase history, and other relevant factors. Develop tailored retention strategies for each segment, focusing on increasing engagement and reducing churn.
• Customer Journey Analysis: Analyze the customer journey to identify key touchpoints where customers are most likely to disengage. Work with cross-functional teams to optimize these touchpoints and improve overall retention.

Skills & Tools:

• Machine Learning & Predictive Analytics: Proficiency in using machine learning algorithms (e.g., random forests, gradient boosting) for churn prediction and CLV analysis.
• CRM & Retention Tools: Experience with CRM platforms (e.g., Salesforce, HubSpot) and retention tools (e.g., Braze, Klaviyo).
• Project Examples:
• Successfully implemented a churn prediction model that reduced churn by 20% in the first year.
• Led a customer segmentation initiative that resulted in a 30% increase in retention rates for high-risk customer groups through targeted re-engagement campaigns.
• Collaboration & Communication
• Act as a key liaison between your data team and business stakeholders, ensuring that insights are effectively communicated and implemented within your focus area
• Work closely with the VP’s and Directors of the cross functional team to prioritize projects.

Innovation & Best Practices:

• Stay current with industry trends, emerging technologies, and best practices in data science and analytics relevant to Customer Advocacy & Retention.
• Foster a culture of continuous learning and innovation within your team.

 

WHAT WE'RE LOOKING FOR

• 7-10+ years of experience in data science and analytics, with at least 3 years in a people leadership role, specifically within Customer Advocacy, Loyalty or Retention. Demonstrated ability to work closely with marketing and customer experience teams to reduce churn and increase customer lifetime value.
• Proficiency in statistical modeling, machine learning, and data manipulation tools (e.g., Python, R, SQL). 
• Experience with marketing attribution models / A/B testing / customer segmentation and retention strategies is highly desirable. 
• Strong understanding of customer segmentation, targeting strategies, and retention metrics.
• Demonstrated ability to lead, mentor, and develop a team of data professionals.
• Strong business acumen with the ability to translate data insights into actionable business strategies within your area.
• Excellent verbal and written communication skills with the ability to present complex concepts to non-technical audiences.
• Expertise in building and refining churn prediction models and customer lifetime value (CLV) analyses.
• Experience with CRM systems (e.g., Salesforce, HubSpot) and retention marketing tools (e.g., Braze, Klaviyo).
• Experience in the direct-to-consumer or e-commerce industry.
• Experience with data visualization tools (e.g., Tableau, Streamlit).
• Previous experience with Netsuite is required

WHAT’S IN IT FOR YOU?

• Competitive compensation and performance-based incentive plans.
• A 100% remote working environment (excluding Laboratory positions), which has been implemented from day one.
• A strong company culture that is enforced through the hiring process to ensure values alignment and a highly collaborative team.
• A mission-driven approach to everything that we do, with an overall goal to significantly improve our customers’ health and wellness.
• A high-growth, dynamic environment with opportunities for your direct impact to be felt.
• Paid holidays, company-wide mental health days, and unlimited PTO (based on your country of residence).
• In-person team meetups for optimal collaboration, team building and accelerating productivity.
• A work environment and culture that is based on high performance, productivity and continuous improvement. 
• The opportunity to work with passionate, high-growth, business-minded colleagues who bring their all to our mission each and every day.
• Access to AG1 products and branded swag. 
• Monthly telecom stipend to offset some of the costs of home internet/wifi for eligible team members. 
• All other benefits and insurances as required by law, based on your specific country of residence.

AG1 is dedicated to providing equitable and competitive compensation & benefits packages. For this particular role, the base salary range is $190,000 - $215,000 and will ultimately be decided at the offer stage, based on an individual candidate’s level of skills and experience aligned with the needs of this role. Base salary is one component of total compensation for this position. We provide a competitive mix of base salary, performance bonus, and stock option allocation for eligible roles.

AG1 is an Equal Opportunity Employer. We are committed to inspiring fulfilling lives, starting with a focus on health and we believe this starts in the workplace. We do this by providing employees with a safe and welcoming work environment free of discrimination and harassment. We strive to create a diverse & inclusive environment where all team members can thrive, feel a sense of belonging, and make a difference in the world together. We do not discriminate based on age, race, color, religion, sex, sexual orientation, gender identity, national origin, pregnancy, veteran status, disability, or any other status protected by law. We are an equal opportunity employer.

Pursuant to the Los Angeles Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.

Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.