Job Application for Assistant Marketing Manager at CASETiFY

CASETiFY is a renowned global lifestyle brand that specializes in providing customizable tech accessories. As industry leaders, we are dedicated to trend forecasting and ensuring the protection of what matters most to our customers. Our community platform is designed to foster creativity and self-expression, making us the go-to brand for personalized tech accessories.

We are now looking for an Assistant Marketing Manager who will hit the ground running, thrive in a fast-paced environment, and be detail-oriented. He/she will initiate and execute marketing activations via different channels based on the given objective and focuses of the Brand. Day-to-day duties include but are not limited to tracking campaign performance & sales, project management and communications, support on influencer gifting, reporting on results, suggest improvements and/or growth strategy.

Responsibilities:

・Work with local and global in-house marketing teams to create and coordinate marketing strategies that work across different channels.
・Responsible for leading and executing 360-degree marketing integrated communications projects.
・Strategize and oversee growth marketing, including influencer marketing, eDM, CRM, SMS, survey ads, and collaboration with local media. Explore new paid channels to drive sales and marketing KPI.
・Monitor and review the website localization process tailored for Taiwan market, ensuring accurate content and pricing on the official website.
・Handle ad-hoc reports and assigned projects.

Qualifications:

・Bachelor degree or above in Business, Marketing, Communication or equivalent
・Minimum 5 years of relevant experience in marketing, e-commerce or consumer products preferred
・At least one year of experience managing a team of three or more
・Proven experience in managing and working with various agencies, including media, KOL, creative, and event agencies
・Proven ability and experience in leading 360-degree marketing integrated marketing communications projects
・Experienced in collaborating with KOLs and influencers to develop and execute marketing strategies
・Skilled in analyzing data, translating platform performance into insights and strategies, and acting as a liaison with local media agencies and the global growth team to drive sales growth and marketing KPI
・Proven ability to craft accurate and engaging copy with meticulous attention to detail
・Ability to work in a fast-paced, dynamic environment
・A results-driven mindset with a focus on achieving and exceeding KPIs
・Excellent communication skills and the ability to collaborate effectively with international and cross-functional teams
・Passionate about technology, fashion, lifestyle brands, and be part of a growing team
・Great problem-solving skills and interpersonal skills
・Date-driven, logical, systematic, organized, and detailed oriented
・Regional APAC exposure is an advantage
・Fluent in English & Chinese; excellent in verbal & written communication and presentation skills

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By submitting my application to CASETiFY, I acknowledge and agree to the following terms: The information I provided is intended solely for the evaluation of my skills and suitability for the applied position. I understand that the CV, portfolio, and any assessments conducted are the confidential and proprietary property of CASETiFY, and I will treat them as such. I agree not to publicly disclose, publish, or distribute any contents related to my application on social media platforms, websites, or any other channels. I acknowledge that CASETiFY reserves the right to evaluate, assess, and make decisions based on the submitted CV, take-home assignment and interview, which may influence my eligibility for further stages of the hiring process. I understand that CASETiFY retains rights to the submitted assignment for internal use. I acknowledge that the take-home assignment does not constitute an offer of employment, and my submission of the assignment does not guarantee employment with CASETiFY. By agreeing to these terms, I confirm that I have read, understood, and accepted the above conditions.

Assistant Marketing Manager

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