Chanel and Community Manager
Established in 2004, OLIVER is the world’s first and only specialist in designing, building, and running bespoke in-house agencies and marketing ecosystems for brands. We partner with over 300 clients in 40+ countries and counting. Our unique model drives creativity and efficiency, allowing us to deliver tailored solutions that resonate deeply with audiences.
As a part of The Brandtech Group, we're at the forefront of leveraging cutting-edge AI technology to revolutionise how we create and deliver work. Our AI solutions enhance efficiency, spark creativity, and drive insightful decision-making, empowering our teams to produce innovative and impactful results.
Role: Chanel and Community Manager
Location: London, England, United Kingdom
About the role:
We are seeking a Channel Manager to work with one of the world’s largest drinks companies on their premium and luxury alcohol brands in GB, focusing on the whisky category.
Our client is consistently recognised as a marketing leader for the innovative work they do including many digital firsts, PR stunts and celebrity ambassadors.
Working onsite as part of our social and content team, the Channel & Community Manager drives brand presence via content and community building on a number of local market social channels and in support of paid initiatives. We work within a hybrid set-up, which includes being present at client site 1-2 times per week.
Working to support our client in the day to day, the CM fosters and builds a social community through Meta, Pinterest, Reddit, YouTube, Twitter and Snapchat channels across our client’s key alcohol brands. This role requires engaging with consumers and audiences, doing social listening to help the brands stay on top of the latest trends and insights, and keeping a keen eye on the competition. The right candidate will consistently bring best in class recommendations to our client's brand and media team whilst proactively working with internal colleagues and key client stakeholders to develop, implement, track and optimise content across each brand’s social platforms.
Working closely with the Brand Managers and the onsite team, the role represents the voice of the consumer, monitoring conversations, posting content and managing the daily operations of various social challenges.
What you will be doing:
- Day to day management and distribution of mostly paid content across all digital and social channels (advanced knowledge of Sprinklr essential)
- Help build, grow, and manage online communities for our client’s key consumer brands
- Identify and track relevant community data metrics / develop weekly performance learnings and outline key insights and implications
- To champion creativity and deliver excellent customer experiences through content planning, working closely with the onsite studio to develop best in class content and partner with our client’s media agency to understand campaign performance and opportunities to optimise creative.
- Work collaboratively with creatives and designers when creating new social assets, ensuring assets are created within brand guidelines
- To act as brand guardian to ensure all work produced is faithful to the client’s brand guidelines
- Adoption and use of the brand’s voice - responding to and engaging with the user community.
- Working closely with the SMM and Strategist to understand insights that may be discovered with reports and monitoring.
What you need to be great in this role:
- Passion for delivering on-brand and on-brief social communications
- Pro-active planning and leadership of creative community initiatives
- Practical know-how of how to manage social media channels especially with their intricacies
- A thirst to learn more and to discover new and exciting trends within the social space
- Experience using analytical/social listening tools such as Sprinklr for reporting and to gather insights
- The ability to manage and filter workflow as well as organise and prioritise workloads to maximise productivity.
- Understanding of how to integrate with a client-side team whilst maintaining a top tier agency service.
- Experience working with global lifestyle brands – ideally in the alcohol or drink sector.
- Post-secondary education in communications, journalism, business, marketing or related field.
- Approximately 4-6 yrs experience in online communications be it via editorial, social, or advertising.
- Impeccable and proven written and verbal communication skills in English.
Req ID: 12177
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Our values shape everything we do:
Be Ambitious to succeed
Be Imaginative to push the boundaries of what’s possible
Be Inspirational to do groundbreaking work
Be always learning and listening to understand
Be Results-focused to exceed expectations
Be actively pro-inclusive and anti-racist across our community, clients and creations
OLIVER, a part of the Brandtech Group, is an equal opportunity employer committed to creating an inclusive working environment where all employees are encouraged to reach their full potential, and individual differences are valued and respected. All applicants shall be considered for employment without regard to race, ethnicity, religion, gender, sexual orientation, gender identity, age, neurodivergence, disability status, or any other characteristic protected by local laws.
OLIVER has set ambitious environmental goals around sustainability, with science-based emissions reduction targets. Collectively, we work towards our mission, embedding sustainability into every department and through every stage of the project lifecycle.
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