Email Marketing Manager
Who Are We?
Postman is the world's leading collaboration platform for API development. Postman's features simplify each step of building an API & streamline collaboration to help create better APIs—faster. More than 35 million developers & 500,000 organizations worldwide use Postman today. After receiving Series D funding in 2021 & releasing our biggest & best version ever of Postman in September 2022, we continue to strive humbly towards our mission of 100 million connected developers & serving companies as they seek to innovate in an API-first world.
P.S: We highly recommend reading The "API-First World" graphic novel to understand the bigger picture & our vision at Postman.
The Opportunity:
The Email Marketing Manager will serve as a partner to our Campaign Operations team to be the centralized point of contact for all email-related requests at Postman. This role will focus on streamlining the email process, interfacing with stakeholders, and ensuring alignment across various teams. The ideal candidate will be skilled in communication, organization, and strategy, working across marketing, creative, and technical teams to optimize email performance.
Key Responsibilities:
- Field and organize incoming email requests from various Postman departments, ensuring the Campaign Operations team has all required assets and information to efficiently build and launch email campaigns.
- Collaborate with stakeholders, creative teams for email content (written copy and visual assets), and the development team to create landing pages linked to CTAs for email campaigns.
- Verify audience sizes and validate compliance with internal goals, ensuring alignment with target metrics.
- Coordinate email send dates, ensuring alignment with broader marketing initiatives.
- Oversee the management of the marketing calendar, ensuring efficient audience targeting and avoiding overlap in scheduled campaigns.
- Ensure adherence to best practices, such as maintaining opt-in user lists and monitoring audience frequency to prevent email fatigue.
- Conduct QA on email setups, test sends, and ensure a seamless end-user experience across all devices and platforms.
- Communicate progress, updates, and timelines with stakeholders via internal communication channels.
- Track and improve campaign performance and deliverability through A/B or multivariate testing.
Qualifications:
- 3+ years of relevant experience
- Proven experience managing marketing or email campaigns within large, cross-functional teams such as integrated campaigns, product, community, and more.
- Strong organizational skills with the ability to manage multiple projects and deadlines, while effectively prioritizing email requests that align with internal goals.
- Excellent communication skills, comfortable working across teams and with diverse stakeholders.
- Familiarity with email marketing tools and platforms is a plus.
- Experience working cross-functionally with campaigns, operations, content & creative teams.
- Strong understanding of email best practices and compliance standards.
Our Values:
At Postman, we create with the same curiosity that we see in our users. We value transparency & honest communication about not only successes, but also failures. In our work, we focus on specific goals that add up to a larger vision. Our inclusive work culture ensures that everyone is valued equally as important pieces of our final product. We are dedicated to delivering the best products we can.
What Else?
This is a remote role based on the West Coast. The reasonably estimated salary for this role ranges from $85,000 - $100,000 & a competitive equity package. Postman has an informal and fun working team environment. We believe in a hybrid workplace that improves our shared knowledge, creates space for innovation, enhances team collaboration, and further strengthens our core values and culture. We offer a competitive salary and equity package, medical, dental, vision, and cool perks, and our offices include complimentary stocked drinks, snacks, and ergonomic workspaces to keep you comfortable and healthy. Our employees enjoy unlimited PTO because we believe everyone should take the time off needed to refresh, relax, and reflect. Our wellness program offers fitness-related reimbursements, a meal stipend, home office set-up reimbursement, internet reimbursement, book reimbursements for professional development, and a training platform for continued learning and education for personal growth. Also, our donation-matching program can support causes you care about. We’re creating a long-term company, and we want you to be part of it. Join us and become a Postmanaut.
Equal Opportunity:
Postman is an Equal Employment Opportunity and Affirmative Action Employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender perception or identity, national origin, age, marital status, protected veteran status, or disability status. Headhunters and recruitment agencies may not submit resumes/CVs through this website or directly to managers. Postman does not accept unsolicited headhunter and agency resumes. Postman will not pay fees to any third-party agency or company that does not have a signed agreement with Postman.
Postman will consider for employment qualified applicants with arrest and conviction records where directed under applicable law, such as pursuant to the San Francisco Fair Chance Ordinance.
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