New

Senior Product Marketing Manager

Ottawa, Canada

SurveyMonkey is the world’s most popular platform for surveys and forms, built for business—loved by users. We combine powerful capabilities with intuitive design, effectively serving every use case, from customer experience to employee engagement, market research to payment and registration forms. With built-in research expertise and AI-powered technology, it’s like having a team of expert researchers at your fingertips.

Trusted by millions—from startups to Fortune 500 companies—SurveyMonkey helps teams gather insights and information that inspire better decisions, create experiences people love, and drive business growth. Discover how at surveymonkey.com.

What we’re looking for

We’re seeking a seasoned Product Marketer to join our team and help us deliver impactful products and go-to-market strategies across key industries. In this role, you’ll bring your expertise in marketing SaaS products within competitive markets, refining the value, positioning, and messaging for our vertical solutions. You will also play an integral part in shaping the roadmap and vision for our industry solutions while collaborating closely with our sales and marketing teams to develop effective go-to-market motions.

What you’ll be working on

  • Provide industry-specific expertise to shape successful go-to-market strategies for key verticals.
  • Develop tailored messaging and content that drives marketing campaigns and initiatives for targeted industries.
  • Support the sales cycle by creating enablement materials such as toolkits, pitch decks, customer-focused narratives, battle cards, FAQs, and best practices.
  • Collaborate across teams to produce compelling customer-facing content, including demo videos, website copy, and customer stories, to highlight the benefits of our solutions.
  • Partner with the product team to influence feature development and prioritize feature requests, using insights from market demand, competitive intelligence, and feedback from sales and customers.

We’d love to hear from people with

  • 5+ years of experience in product marketing, ideally within SaaS
  • 3+ years in solutions marketing focused on industries like healthcare, tech, or retail (or similar B2B SaaS experience).
  • A proven track record of supporting campaigns, with expertise in creating differentiated messaging and content for targeted industries in a Product-Led Growth (PLG) environment.
  • Strong collaboration skills, with the ability to engage effectively across all levels of the organization and influence key stakeholders.
  • Excellent decision-making abilities, exceptional communication and public speaking skills, and strong project management experience with a keen attention to detail.

SurveyMonkey believes in-person collaboration is valuable for building relationships, fostering community, and enhancing our speed and execution in problem-solving and decision-making. As such, you will be required to work from a SurveyMonkey office up to 1 day per week.

#LI - Hybrid

Why SurveyMonkey? We’re glad you asked 

SurveyMonkey is a place where the curious come to grow.  We’re building an inclusive workplace where people of every background can excel no matter their time zone. At SurveyMonkey, we weave employee feedback and our core values into everything we do to create forward-looking benefits policies, employee programs, and an award-winning culture, including our annual holiday refresh, our annual week of service, learning and development opportunities like Curiosity Week, and our C.H.O.I.C.E Fund

Our commitment to an inclusive workplace

SurveyMonkey is an equal opportunity employer committed to providing a workplace free from harassment and discrimination. We celebrate the unique differences of our employees because that is what drives curiosity, innovation, and the success of our business. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, gender identity or expression, age, marital status, veteran status, disability status, pregnancy, parental status, genetic information, political affiliation, or any other status protected by the laws or regulations in the locations where we operate. Accommodations are available for applicants with disabilities.

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