Marketing Production Creator

About TEGNA

TEGNA Inc. (NYSE: TGNA) is an innovative media company that serves the greater good of our communities. Across platforms, TEGNA tells empowering stories, conducts impactful investigations and delivers innovative marketing solutions. With 64 television stations in 51 U.S. markets, TEGNA is the largest owner of top 4 network affiliates in the top 25 markets among independent station groups, reaching approximately 39 percent of all television households nationwide. TEGNA also owns leading multicast networks True Crime Network and Quest. TEGNA Marketing Solutions (TMS) offers innovative solutions to help businesses reach consumers across television, digital and over-the-top (OTT) platforms, including Premion, TEGNA’s OTT advertising service. For more information, visit www.TEGNA.com.

 

WFAA in Dallas is looking for a Marking Production Creator. The Marketing Production Creator works with the Marketing and Brand Manager. They create and execute branded video, graphic, digital, photographic, and motion content. This is done through ideation, writing, shooting, and editing projects. They aim to improve the organization’s competitive position and its penetration of target markets for WFAA products and brands. They handle both external and internal marketing projects and campaigns. They interpret and follow strategic plans and creative briefs to create marketing assets.

Responsibilities: 

• Maintains writing, producing, designing, shooting (videography and photography), coordinating, sound production, and video editing skills with new technology- 55%
• Creates strategic marketing projects that are aligned with the WFAA Brand- 15%
• Collaborates with internal departments (such as news) to ensure brand alignment with content- 10%
• Conceptualize, Develop, Execute, and Deploy Marketing assets for WFAA brands and products- 10%
• Identify and recommend external marketing, social platforms, and digital opportunities- 10%

Requirements: 

• BA or equivalent
• Minimum 3-5 years of experience in marketing
• Stellar knowledge in professional HD/4K videography equipment, including DSLRs & high-end cinema cameras - creative lighting techniques, audio mixing, and motion graphic design.
• Skilled editor with Adobe Premier Pro or Final Cut Pro.
• Proficient in Adobe Creative Suite, specifically, Illustrator, Photoshop, and After Effects.
• MS Office: Word, Excel, PowerPoint, Outlook, Teams
• Apple: iWork: Pages, Numbers, & Keynote.
• Ability to work under pressure
• Excellent communication and interpersonal skills
• Ability to utilize data research to make tough and strategic decisions
• Ability to interact productively and positively with fellow employees
• Ability to manage multiple activities and prioritize deadlines
• Ability to collaborate with internal personnel and external partners and apply strategic thinking
• Ability to identify clear priorities and meet departmental, company, and corporate goals
• Work continually toward self-development.
• Recommend external marketing opportunities to sample to new audiences.
• Ability to pitch and present concepts and campaigns to key clients
• Ability to write, shoot, edit, and produce quality content
• Recommend equipment and hardware purchases for the Marketing Department
• Performs other duties as directed by the Marketing Director
• Attends offsite company functions when appropriate/necessary

Benefits: 

TEGNA offers comprehensive benefits designed to safeguard the physical, mental and financial health of our employees and their families. TEGNA offers two medical plan options for full and part-time employees through Blue Cross Blue Shield of Texas, as well as access to dental and eye care coverage; fertility, surrogacy and adoption assistance; disability and life insurance.

Our 401(k) program offers full, part-time and temporary employees the opportunity to contribute 1% - 80% of their pay on a pre-tax basis to TEGNA’s 401(k). Contributions made up to the first 4% of pay are eligible for a 100% match from the company and are 100% vested from day one.

Regardless of participation in TEGNA medical plans, ALL employees and their eligible family members receive nine free virtual doctor’s appointments with a physician through Teladoc, and 12 free annual therapy sessions with a licensed clinician through Spring Health.

TEGNA offers a generous Paid Time Off (PTO) benefit as well as nine paid holidays per year. 

* Some jobs are covered by a collective bargaining agreement and thus some or all of the benefits described herein may not apply. For example, some newsroom bargaining unit employees receive health and retirement benefits under plans administered by the union.

EEO statement:

TEGNA Inc. is a proud equal opportunity employer. We are proud to be an equal opportunity employer, hiring and developing individuals from diverse backgrounds and experiences to add to our collaborative culture. We value and consider applications from all qualified candidates without regard to actual or perceived race, color, religion, national origin, sex, gender, age, marital status, personal appearance, sexual orientation, gender identity or expression, family responsibilities, disability, medical condition, enrollment in college or vocational school, political affiliation, military or veteran status, citizenship status, genetic information, or any other basis protected by federal, state or local law. TEGNA will reasonably accommodate qualified individuals with disabilities in accordance with applicable law. If you are in need of an accommodation in order to submit your application, please email askhr@tegna.com 

Recruiting Fraud Alert:

To all candidates: your personal information and online safety are important to us. Only TEGNA Recruiters or Hiring Managers will reach out to you regarding consideration of your application or background.  Communications with TEGNA employees will either come from a TEGNA email address with a domain of tegna.com or one of our affiliate station domains.  

Recruiters or Hiring Managers will never request payments, ask for financial account information or sensitive information such as social security numbers. If you are unsure if a message is from TEGNA, please email askhr@tegna.com.