Account Manager
About TEGNA
TEGNA Inc. (NYSE: TGNA) is an innovative media company that serves the greater good of our communities. Across platforms, TEGNA tells empowering stories, conducts impactful investigations and delivers innovative marketing solutions. With 64 television stations in 51 U.S. markets, TEGNA is the largest owner of top 4 network affiliates in the top 25 markets among independent station groups, reaching approximately 39 percent of all television households nationwide. TEGNA also owns leading multicast networks True Crime Network and Quest. TEGNA Marketing Solutions (TMS) offers innovative solutions to help businesses reach consumers across television, digital and over-the-top (OTT) platforms, including Premion, TEGNA’s OTT advertising service. For more information, visit www.TEGNA.com.
Sports Partnership Activation Account Manager
Role’s Main Mission:
The Sports Partnership Activation Account Manager manages the backend operations for all sports partnerships by taking ownership of fulfillment. The AM (Account Manager) manages the day-to-day responsibilities of accounts to ensure proper implementation of their solutions. The Account Manager influences and drives sales by providing superior customer service and support across Broadcast Television and Digital, aiming at retaining clients and growing business.
Responsibilities:
• Act as a lead contact for all activation fulfillment elements with sponsorship partners and advertisers like Dallas Mavericks and others.
• Coordinate media elements and content (television, audio, digital, social media, OTT (Over the Top), etc.).
• Supervise the events and promotion execution, including retail marketing initiatives and non-gameday and community events and appearances.
• Network and attend events to host and entertain clients. May include evenings and weekends.
• Regularly track client audience delivery using ComScore ratings, digital impressions, and campaign fulfillment.
• Build professional presentations based on client needs & business development opportunities.
• Create and present seasonal sponsorships recaps for sponsorships partners.
• Attend sales meetings and sales trainings to gain sales, product and process knowledge and keep abreast of company products and services so that to articulate to client, when appropriate.
• Coordinate with leadership team across departments to identify station and client needs and timelines.
• Partner with Account Executives on identifying new/incremental revenue based on campaign results.
• Coordinate with team to set up new customer accounts, contracts, order entry and revisions through Wide Orbit Traffic.
• Assist Account Executives with maintenance of contracts, generating avails, traffic management, make-goods, collection, and overall customer service.
• Prepare all insertion orders prior to booking and ensure these orders have been precleared.
• Coordinating tickets, merchandising and hospitality elements.
Requirements:
• Minimum of two years of account management in a professional, fast-paced sports media sales environment.
• Proven record of successfully retaining and growing clients.
• Knowledge of marketing solutions including broadcasting and digital advertising is preferred.
• Demonstrate strong verbal communication skills and ability to proactively communicate with clients, co-workers, and vendors to manage tight timelines.
• Established writing skills to write/edit proposals.
• Previous working experience using Microsoft Office suite, Photoshop & CRM (Customer Relationship Management) systems.
• Able to independently make decisions and solve problems to support customer needs.
• Self-motivation and willingness to work as a team player are essential attributes.
• Demonstrate ability to be creative, flexible, and able to adapt to evolving priorities.
Benefits:
TEGNA offers comprehensive benefits designed to safeguard the physical, mental and financial health of our employees and their families. TEGNA offers two medical plan options for full and part-time employees through Blue Cross Blue Shield of Texas, as well as access to dental and eye care coverage; fertility, surrogacy and adoption assistance; disability and life insurance.
Our 401(k) program offers full, part-time and temporary employees the opportunity to contribute 1% - 80% of their pay on a pre-tax basis to TEGNA’s 401(k). Contributions made up to the first 4% of pay are eligible for a 100% match from the company and are 100% vested from day one.
Regardless of participation in TEGNA medical plans, ALL employees and their eligible family members receive nine free virtual doctor’s appointments with a physician through Teladoc, and 12 free annual therapy sessions with a licensed clinician through Spring Health.
TEGNA offers a generous Paid Time Off (PTO) benefit as well as nine paid holidays per year.
* Some jobs are covered by a collective bargaining agreement and thus some or all of the benefits described herein may not apply. For example, some newsroom bargaining unit employees receive health and retirement benefits under plans administered by the union.
EEO statement:
TEGNA Inc. is a proud equal opportunity employer. We are proud to be an equal opportunity employer, hiring and developing individuals from diverse backgrounds and experiences to add to our collaborative culture. We value and consider applications from all qualified candidates without regard to actual or perceived race, color, religion, national origin, sex, gender, age, marital status, personal appearance, sexual orientation, gender identity or expression, family responsibilities, disability, medical condition, enrollment in college or vocational school, political affiliation, military or veteran status, citizenship status, genetic information, or any other basis protected by federal, state or local law. TEGNA will reasonably accommodate qualified individuals with disabilities in accordance with applicable law. If you are in need of an accommodation in order to submit your application, please email askhr@tegna.com
Recruiting Fraud Alert:
To all candidates: your personal information and online safety are important to us. Only TEGNA Recruiters or Hiring Managers will reach out to you regarding consideration of your application or background. Communications with TEGNA employees will either come from a TEGNA email address with a domain of tegna.com or one of our affiliate station domains.
Recruiters or Hiring Managers will never request payments, ask for financial account information or sensitive information such as social security numbers. If you are unsure if a message is from TEGNA, please email askhr@tegna.com.
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