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Strategy Director

New York, New York

Established in 2004, OLIVER is the world’s first and only specialist in designing, building, and running bespoke in-house agencies and marketing ecosystems for brands. We partner with over 300 clients in 40+ countries and counting. Our unique model drives creativity and efficiency, allowing us to deliver tailored solutions that resonate deeply with audiences. 

As a part of The Brandtech Group, we're at the forefront of leveraging cutting-edge AI technology to revolutionise how we create and deliver work. Our AI solutions enhance efficiency, spark creativity, and drive insightful decision-making, empowering our teams to produce innovative and impactful results. 

Role: Strategy Director 

Location: New York, United States 

 

About the role: 

You'll be the strategic force behind transformative brand work that drives exceptional results for the client’s portfolio. Working at the intersection of social strategy, digital & AI innovations, and cultural insight, you'll translate complex brand challenges into powerful creative briefs and thought‑provoking strategic frameworks that exceed expectations. We're looking for someone who can balance strategic thinking with hands‑on craft, finding innovative approaches that unlock growth opportunities and elevate creative output. Success means delivering strategies that drive measurable brand impact while building high‑performing teams and establishing U‑Studio as the client’s true marketing transformation partner

 

What you will be doing: 

  • Lead strategic output across paid and organic social, e commerce and data driven marketing (Precision, PRM, Performance). 
  • Translate qualitative and quantitative research into compelling insights and creative briefs. 
  • Partner with discipline leads to identify growth opportunities and convert them into client initiatives, propositions and thought leadership. 
  • Build and maintain trusted relationships with the client's stakeholders; shape and communicate the evolving role of strategy in their transformation. 
  • Raise the bar for strategic thinking and creative excellence across the studio. 
  • Ensure brand, digital and social strategies are understood and activated at market level across global operations. 
  • Uncover cultural and behavioral insights that create competitive advantage. 
  • Spot strategic and commercial opportunity in every brief and drive innovation in team structure, content delivery and campaign models. 
  • Drive development and adoption of AI capabilities across the strategy team while safeguarding strategic rigor and creative craft.  
  • A proven track record in strategic planning within creative/agency environments, with strong evidence of brand growth and creative excellence 
  • Strategic and commercial expertise that connects insight to business outcomes and measurable brand impact 
  • Deep understanding of digital and social ecosystems, including platform dynamics, content strategies, and performance marketing 
  • Expertise in social and digital strategy across paid/organic social, e-commerce, and data-driven marketing channels 
  • The ability to simplify complexity—unpicking challenging problems and transforming them into clear, compelling strategies and ideas 
  • A talent for stakeholder management across all organizational levels, building trusted client relationships and influencing senior marketing leaders 
  • Research capabilities and insight craft—the ability to synthesize data, culture, and consumer understanding into actionable creative direction 
  • Leadership skills that educate, nurture, and inspire teams and clients alike 
  • A passion for digital and social creativity with an eye for culturally relevant, breakthrough work 
  • Strategic integration of AI tools (ChatGPT, Claude, cultural intelligence platforms, social listening AI, consumer insight tools) to enhance research efficiency and insight quality 
  • Agentic leadership: systematic approach to complex strategic challenges, breaking down multi-brand, North Americas programs into clear strategic frameworks 
  • Experience using AI to accelerate research synthesis, trend identification, and insight generation while maintaining strategic rigor 
  • Understanding of AI's role in creative strategy development, with ability to guide responsible implementation that enhances rather than replaces human creativity 
  • Advanced agentic thinking for strategic planning: identifying optimal approaches to brand challenges and executing with clear strategic reasoning 
  • Ability to drive AI capability development across strategy teams while maintaining the craft of insight and creative briefing excellence 

 

What you need to be great in this role: 

  • 8+ years in strategic planning roles within creative or digital agency environments 
  • 5+ years working at Director level with direct client leadership and team mentorship responsibilities 
  • Hands-on experience with FMCG clients or similar large-scale, multi-market accounts (strongly preferred) 
  • Experience across social, digital, and integrated campaign strategy 
  • Track record of developing strategies that have driven measurable brand and business growth 
  • International or multi-market strategic experience (preferred) 
  • At the time of this posting, the base salary for this position may range from  $148,750.00 to $166,250.00. Individual compensation varies based on job related factors, including location, business needs, level of responsibility, experience, and qualifications. The range listed is just one component of OLIVER’s total compensation package. 
Req ID: 16618
#LI-director #LI-FD1 

Our values shape everything we do: 

Be Ambitious to succeed   

Be Imaginative to push the boundaries of what’s possible   

Be Inspirational to do groundbreaking work   

Be always learning and listening to understand   

Be Results-focused  to exceed expectations   

Be actively pro-inclusive and anti-racist across our community, clients and creations  

 

OLIVER, a part of the Brandtech Group, is an equal opportunity employer committed to creating an inclusive working environment where all employees are encouraged to reach their full potential, and individual differences are valued and respected. All applicants shall be considered for employment without regard to race, ethnicity, religion, gender, sexual orientation, gender identity, age, neurodivergence, disability status, or any other characteristic protected by local laws.   

 OLIVER has set ambitious environmental goals around sustainability, with science-based emissions reduction targets. Collectively, we work towards our mission, embedding sustainability into every department and through every stage of the project lifecycle.

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