Job Application for Assistant Growth Marketing Manager at CASETiFY

CASETiFY is one of the leading global lifestyle brands to offer customizable tech accessories. We’re industry leaders when it comes to trend forecasting and protecting what matters most; the community platform for creativity and self-expression.

We are an international company that cares about culture and diversity. Our group is headquartered in Hong Kong and has offices in Los Angeles, Seoul, Shanghai, Taipei, Tokyo and our team comes from 25+ nationalities.

We stand up for what we believe in by supporting causes that matter to us and our global community. At CASETiFY, we embrace diversity and inclusivity. As an equal opportunity employer, we encourage applicants from all backgrounds to apply. We are also committed to sponsoring work visas on behalf of qualified candidates if necessary.

We are now looking for an entrepreneurial, creative, and passionate Assistant Growth Marketing Manager to join our team. As the ideal candidate, you will hit the ground running, thrive in a fast-paced environment, and be detail-oriented. You are a self-starter and team player able to quickly identify areas of opportunity to create content for the brand and increase scalability and effectiveness.

This position will report to our Senior Growth Marketing Manager.

Job Description

Ideate, test, iterate and optimize growth via paid acquisition, retargeting, and product optimizations across the paid ad channels
Day-to-day management and optimize ROAS/ROI for Facebook/Instagram ads
Setup, review and optimize ad performance daily and advise the content and creative teams to maximize our content strategy
Develop and coordinate AD creative test and support performance ad team on results analysis and creative scaling strategy.
Collaborate with country marketing teams on developing and executing holistic performance marketing and content strategies
Familiar with Meta, Twitter, Tiktok, Pinterest, Google Adwords, SEO, SEM, YouTube, LinkedIn.
Track weekly / monthly / quarterly channel KPI targets and prepare analysis and performance report
Analyze user data to provide strategic, actionable insights
Hands on experience working in a fast-paced direct marketing environment
Handle ad-hoc tasks and reports

Requirement

Bachelor Degree or above in Business, Marketing, Communication or related discipline
Minimum 5 years of experience in the field of digital marketing responsible for executing and optimizing performance marketing campaigns
Minimum 3 years of hands-on Meta Ad experience with a track record of successfully managing Meta AD campaigns to meet aggressive ROI and growth targets
Experience managing large scale paid advertising budgets
Hands on experience for Meta Ads
Hands on experience working in a fast-paced direct marketing environment
Experience managing regional teams is a plus
Experience with SQL and Tech skills is a plus
Experience with Ecomm & Start-ups is a plus
Passionate about technology, fashion, lifestyle brands, and be part of a growing start-up team
Great problem-solving skills and interpersonal skills.
Date-driven, logical, systematic and organized
Fluent in English, excellent in verbal and written communication, presentation skills

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By submitting my application to CASETiFY, I acknowledge and agree to the following terms: The information I provided is intended solely for the evaluation of my skills and suitability for the applied position. I understand that the CV, portfolio, and any assessments conducted are the confidential and proprietary property of CASETiFY, and I will treat them as such. I agree not to publicly disclose, publish, or distribute any contents related to my application on social media platforms, websites, or any other channels. I acknowledge that CASETiFY reserves the right to evaluate, assess, and make decisions based on the submitted CV, take-home assignment and interview, which may influence my eligibility for further stages of the hiring process. I understand that CASETiFY retains rights to the submitted assignment for internal use. I acknowledge that the take-home assignment does not constitute an offer of employment, and my submission of the assignment does not guarantee employment with CASETiFY. By agreeing to these terms, I confirm that I have read, understood, and accepted the above conditions.

Assistant Growth Marketing Manager

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