Marketing Specialist

Nottingham, England, United Kingdom

Established in 2004, OLIVER is the world’s first and only specialist in designing, building, and running bespoke in-house agencies and marketing ecosystems for brands. We partner with over 300 clients in 40+ countries and counting. Our unique model drives creativity and efficiency, allowing us to deliver tailored solutions that resonate deeply with audiences. 

As a part of The Brandtech Group, we're at the forefront of leveraging cutting-edge AI technology to revolutionise how we create and deliver work. Our AI solutions enhance efficiency, spark creativity, and drive insightful decision-making, empowering our teams to produce innovative and impactful results. 

Role:  Marketing Specialist

Location:  Nottingham, England, United Kingdom (3-days a week onsite)

 

About the role: 

You will deliver Campaign and Merchandising POS for Republic of Ireland. Delivering at fast pace, you’ll work as part of the In-Store Marketing team, at the very heart of the customer journey, ensuring clear and engaging messaging which aligns with other channels. 
 
You’ll own the end to end customer communication in store from creation to production, and ensure creative assets are fully integrated within the BVI principles.

What you will be doing: 

• Accountable for all creative elements of POS and other show material, ensuring it is designed and handed over to print to be delivered to stores within budget and to timelines. 
• Work cross-functionally with Trading, Merchandising and Legal to ensure all activity is legally sound and reflective of the Trading priorities and representing the strongest value from the in-store load ups. 
• Working as a channel expert within broader Marketing business meetings to help develop integrated through the line campaigns that deliver against the key customer goals and value strategy 
• Develop and execute all store-based communications required to support the company agenda covering salesplan, eventing, advice and information, trials, store development initiatives and local marketing. 
• Lead and develop the instore communication brief based on the customer proposition and customer experience by format. Work with our design agencies to develop the creative response and solutions in line with the Boots visual identity. 
• To understand our customers’ needs and what they expect to see in the future ensuring we can continue to innovate the customer experience for the future. 
• An understanding of the customer, market changes and latest shopping habits and behaviours with a passion for retail. 
• Ability to manage and lead external agencies and brands, with experience in project management. 
• Manage critical paths and costs in line with project plans, managing stakeholders in line with expectations. 
• Cross functional working and relationship building with the ability to influence and strong communication skills.

What you need to be great in this role: 

• Previous marketing experience in a similar role 
• Strong communication and stakeholder management 
• Able to work at pace to deliver the business plans right first time in line with critical dates and budget 
• Passionate about delivering strong results 
• Obsessed with customer and market insights 
• Pro-active and self-organising, creative and collaborative 
• Work in an agile culture supporting and contributing to this way of working applying the methodology, tools and techniques 
• Calibration and cross functional working building relationships across various internal and external contacts 
• Able to hold people to account 

Req ID: 11859
#LI-LE1 #LI-director #LI-Onsite

Our values shape everything we do: 

Be Ambitious to succeed   

Be Imaginative to push the boundaries of what’s possible   

Be Inspirational to do groundbreaking work   

Be always learning and listening to understand   

Be Results-focused  to exceed expectations   

Be actively pro-inclusive and anti-racist across our community, clients and creations   
 

OLIVER, a part of the Brandtech Group, is an equal opportunity employer committed to creating an inclusive working environment where all employees are encouraged to reach their full potential, and individual differences are valued and respected. All applicants shall be considered for employment without regard to race, ethnicity, religion, gender, sexual orientation, gender identity, age, neurodivergence, disability status, or any other characteristic protected by local laws.   

 OLIVER has set ambitious environmental goals around sustainability, with science-based emissions reduction targets. Collectively, we work towards our mission, embedding sustainability into every department and through every stage of the project lifecycle.

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